Nonprofit Marketing Guide

MARCH 10, 2021

We are continuing our look into how to apply the 6 Rs of Relevant Messaging today with a focus on being realistic. Let’s review: Rewarding. The benefits of following through on the call to action in the message are clear. Realistic. Following through on the message is doable, because any obvious barriers are addressed. Real Time. The message feels timely and works within the context of current events and other influences.

Marketing 303

Marketing Marketing Nonprofits 303

Ann Green

MARCH 11, 2021

By Anne Stefanyk. Your nonprofit website is a valuable tool for modern fundraising. Not only is it the first place prospects look to learn more about your organization, it’s also where current supporters go for updates on your mission and to explore upcoming opportunities. As the focal point of almost all of your donor engagements , without your nonprofit website, you’d have trouble both recruiting new supporters and retaining current ones.

Advertising 226

Advertising Nonprofits Recruitment Health 226

Nonprofit Marketing Insights by GlobalOwls

MARCH 6, 2021

How to Learn SEO in 2021 [Newbie-Friendly Guide]. A special guest post by Visme’s Marketing Manager, Sergey Aliokhin to get you started on learning SEO. Needless to say that SEO changes rapidly. You can see how the virtual world starts to overflow with many different articles, guides, and tutorials on search engine optimization. Sometimes it seems like a kind of SEO insanity.

Social Enterprise 145

Social Enterprise Social Enterprise Education Education 145

Nonprofit Tech for Good

MARCH 12, 2021

By Lindsay Johnson, Marketing Team Member at MobileCause , an industry leader in virtual fundraising events and online giving, plus fundraising solutions such as peer-to-peer, text-to-donate and mobile messaging. We can all agree, 2020 was a doozy of a year, bringing indelible changes to the landscape of fundraising. Yet, nonprofit organizations are resilient and have always risen to the occasion of helping those in need during difficult times.

Fundraising 131

Fundraising Fundraising Production Communication 131

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Nonprofit Marketing Guide

MARCH 11, 2021

I don’t know if you feel it or not, but I certainly do: There’s a shift happening right now in the role of communications and marketing at nonprofits. I think it’s because the end of the pandemic is finally in sight, even if it is still a few months off in many places of the country. But we are close enough that many nonprofit leaders are starting to ask questions about what the next phase or generation or (I know, I know. ) “new normal” will look like.

Communication 302

Communication Marketing Marketing Nonprofits 302

Selfish Giving

MARCH 10, 2021

The Cause Docs are back! The doc joining us this month is Russ Holmes , Founder of Sprouts Solutions. Russ has over two decades of experience building win-win corporate partnerships with some of the largest brands in the world for a global non-profit. He's now branching out as a consultant to assist other non-profits to do the same by focusing on transformative growth.

Non-Profits 130

Non-Profits Public and Nonprofit Management Retail Healthcare 130

Elevation

MARCH 9, 2021

Whether you are part of a well-established nonprofit organization or one that’s just getting started, there are things that are important to maximize your digital potential that can be easily overlooked.

Nonprofits 97

Nonprofits Nonprofit Organizations Nonprofit Organizations 97

Nonprofit Marketing Guide

MARCH 12, 2021

Bow & Arrow, Auburn, AL. TGIF! Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have donor retention emails, how to write like Hemingway, a guide to Google Grants, and more. It’s time for Mixed Links… Here are 5 Types of Video to Add to Your Social Media Marketing.

Communication 275

Communication Retention Nonprofits Marketing 275

Mission Minded

MARCH 11, 2021

Join us on March 24 at 11am PT for our workshop "How to Strengthen Your Brand for the Realities of Today.". The post Workshop: Branding & Messaging for Today’s Realities appeared first on Mission Minded.

Communication 75

Communication Nonprofits 75

Twenty Hats

MARCH 9, 2021

When the pandemic hit, this volunteer manager created volunteer roles that were a win-win for staff and volunteers. When the calendar turned to 2021, we all knew COVID-19 was not going to disappear. We are still living in the midst of a pandemic while trying to navigate engaging volunteers in a meaningful way. It’s not easy! In a normal year, my core focus is on day-of-event volunteer recruitment for the National MS Society.

Recruitment 70

Recruitment Volunteerism Volunteerism Activism 70

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Retention

Foundation Group

MARCH 8, 2021

The post How to Categorize Donations appeared first on Foundation Group®.

Foundations 67

Foundations Management Nonprofits 67

Nonprofit Marketing Guide

MARCH 9, 2021

If you’ve been playing with our Nonprofit Communications Strategic Planning Card Deck, you might be wondering how many cards are too many for one person to handle. Sticking with the card deck metaphor, I’m referring to the cards you are using as “your hand.” To encourage folks to be realistic about the comms workload, I challenge people to pick just 10 cards for their hand when creating their strategy, not including the customization cards.

Energy 178

Energy Communication Marketing Marketing 178

Elevation

MARCH 11, 2021

Many nonprofit organizations sign up for WordPress so that they can create a professional-looking website to spread awareness about their cause. It is estimated that over 409 million people visit 20 billion WordPress web pages each month, which makes it one of the most popular content management systems in the world.

Nonprofits 53

Nonprofits Management Nonprofit Organizations Nonprofit Organizations 53

Nonprofit Marketing Insights by GlobalOwls

MARCH 11, 2021

How Are Fashion Brands Taking Advantages of Instagram. Instragram has helped the fashion indusrty to florish, but how do fashion brands take advantage of this platform? Check out the tips below. In this day and age, modern businesses must have a strong presence on social media , whether to promote their products, increase the audiences, or charm potential new clients.

Production 52

Production Advertising Culture Environmental 52

Advertisement

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

Management

Mission Minded

MARCH 8, 2021

How can a metaphor be your nonprofit’s best story and help make complex problems relatable to your audiences. The post Your Best Story is a Metaphor appeared first on Mission Minded.

Communication 52

Communication Nonprofits 52

Nonprofit Marketing Guide

MARCH 8, 2021

Welcome back to another look into the new hobbies you have picked up over the last year. We’ve looked at sweet pets and music in the last two weeks. Today, we look at a variety of hobbies I am categorizing as arts and crafts. From Rayline Manni: Glycerin soap making with my 10 year old. Her latest creation was layered soap popsicles. Next up will be small soap hearts dropped into glycerin blocks.

Communication 176

Communication Technology Nonprofits Health 176

Sweet! by BlueSky

MARCH 6, 2021

It’s prime time for event peer to peer fundraising season. The spring through fall timeframe is a great opportunity for organizations of all sizes to achieve their fundraising goals through well-organized events. Many of our clients rely on a fundraising walk-a-thon, bike-a-thon or jog-a-thon fundraising events. Our clients often ask us about the keys to a successful walk/bike/run fundraising campaign.

Participation and motivation 52

Participation and motivation Fundraising Fundraising Collaborations 52

Nonprofit Marketing Insights by GlobalOwls

MARCH 11, 2021

Posters for Facebook Events: How To. Make use of the power of promoting events on Facebook. Here are some best practices for creating a beautiful poster. It seems obvious nowadays that Facebook Events is a tool of major importance for promoting an event. Yet, I can tell people keep struggling with how to make this Facebook feature work for them, ignoring how to make their event stand out in a Facebook feed or even with how to get the attention of a larger audience.

Social Enterprise 52

Social Enterprise Social Enterprise Communication Management 52

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

Foundations

NonProfit Hub

MARCH 11, 2021

Your board is one of your most important assets. Don’t get bogged down by those who don’t have your cause in mind. Here are 3 common nonprofit board myths. Myth #1 Board Members Can’t be Fired. Last year, shortly after the news broke that Florida GOP Rep. Ted Yoho had a highly inappropriate exchange with Democratic Rep. Alexandria Ocasio-Cortez, there came a second headline: Ted Yoho Resigns from the Board of Bread for the World.

Nonprofit governance and management 78

Nonprofit governance and management Non-Profits Ethics Governance 78

Nonprofit Marketing Insights by GlobalOwls

MARCH 9, 2021

Top online marketing strategies for your business. Do you want to grow your business? Marketing is one of the levers you can pull to grow. Check out some strategies below. Online marketing can seem a quite complicated and daunting job. Unfortunately, this can deter many of the focused business owners from implementing a great online marketing plan. But there are several online marketing strategies out there, making it easy to implement some of them.

Marketing 52

Marketing Marketing Social Enterprise Social Enterprise 52

Nonprofit Marketing Insights by GlobalOwls

MARCH 6, 2021

Writing a Sustainable Marketing Plan: 8 Essential Steps. Sustainable marketing planning helps to meet the current needs of both stakeholders and the customers without compromises or practices that are harmful to any of the parties involved. See below how to implement sustainability in your marketing plan. The marketing plan is a document, which is the most important component of the strategic plan of the business.

Marketing 52

Marketing Marketing Ethics Environmental 52