NonProfit PRO
JULY 23, 2021
Every person who works for a nonprofit or is associated with an organization internally is an ambassador of that organization by virtue of association. As an employee of The Salvation Army, I wear, with pride, a shirt with the logo of The Salvation Army. Volunteers also wear clothing that signifies an association with the organization.
Nonprofit Marketing Guide
JULY 20, 2021
What are all of the things that nonprofit communications teams need to think about and potentially act on to be successful? Of course, it’s a really, really long list of potential items. To put some structure around it, so that you can start to understand your choices and then make them, we’ve identified ten keys to nonprofit communications success.
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Ann Green
JULY 21, 2021
After the year we’ve just been through, most people have realized the importance of connection. Your nonprofit organization also needs to make connections with your donors. One of the best ways to do that is to share stories. Donors want to hear your stories. I would guess you’re not using stories as much as you should. That’s a mistake because people respond better to stories than a bunch of facts and statistics.
Foundation Group
JULY 19, 2021
The post Understanding the 501(c)(3) Public Support Test appeared first on Foundation Group®.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
NonProfit PRO
JULY 21, 2021
If your organization is a university or hospital foundation with millions in the bank, then hiring a company to do all video-related communications for you might make sense. For everyone else, the important thing is to share your organization’s mission story in a compelling way – and "compelling" doesn’t necessarily mean professionally produced. Use your iPhone or Zoom or whatever tool you are comfortable with to do the recording.
Nonprofit Marketing Guide
JULY 21, 2021
Crisis communications is not just about being prepared for a rogue board member or sketchy financials. The pandemic, social unrest, and increasing displays of hate have thrust nonprofits into the position of needing to revamp their communications plans and messaging on a dime. At some point – likely soon – your nonprofit will face another defining moment where it will be essential to provide clear, timely messaging.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Selfish Giving
JULY 21, 2021
Last week I read a wonderfully detailed article on Hubspot called Sales Email vs. Cold Call: When to Use Each According to Data. The article was even written by a Boston guy, which increased my respect for it even more. But then I thought, "I wonder if Dan Cohen (aka 'The King of Cause Sales') would agree with his advice?" Heck, maybe the guy who wrote this article isn't even from Boston??
NonProfit PRO
JULY 22, 2021
Do you want to get a clear picture of how your organization compares to others in the sector? Use this free worksheet to identify your nonprofit’s Strengths, Weaknesses, Opportunities, and Threats (SWOT). By doing so, you can plan more strategically, set realistic goals, and uncover new growth opportunities. Download the free worksheet.
Nonprofit Marketing Guide
JULY 19, 2021
No, this isn’t another request for submissions to our Day in the Life of a Nonprofit Communicator blog series (but you are welcome to submit yours as part of this exercise ). I want to encourage you to do a simple assignment: Make a list of all of the things you do in a day (or week) at work – both big and small. This is NOT just your to-do list.
Bloomerang
JULY 21, 2021
Before starting a nonprofit organization, you should understand that the 501(c)(3) designation is just that: a tax designation. It’s not a business model. . Why is that important? To be successful, you must understand that you’re starting a business. Getting into that mindset will help set you up for success. . Here are the tactical steps you must take to starting a nonprofit. . 1.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Candid
JULY 22, 2021
Last month, philanthropist MacKenzie Scott announced that she, in partnership with her husband Dan Jewett, donated another $2.74 billion to philanthropic entities. Her third round of grants in less than a year, Scott wrote that grant recipients were “286 high-impact organizations in categories and communities that have been historically underfunded and overlooked.
NonProfit PRO
JULY 19, 2021
“I don’t understand why the donor stopped giving,” the major gift officer (MGO) said. “They seemed so interested in what I had proposed last year. They gave and they have been silent ever since.” Stop and analyze each part of this statement.
Nonprofit Marketing Guide
JULY 23, 2021
The Little Duck Diner. Savannah, GA. Welcome to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week I found lots of email marketing tips (including more on the Apple update), logo ideas, how to add your podcast to Facebook and more. It’s time for Mixed Links… Here are 10 Tips To Avoid Email Spam Filters and Reach Your Subscribers’ Inbox.
Bloomerang
JULY 20, 2021
Many organizations are re-inventing themselves and their events after the COVID-19 pandemic. Because the whole world was tilted on its axis in the last year and a half, if there was ever a time to try something new, it’s now. This can be an exciting opportunity, but it can also be overwhelming if you don’t know where to start or what will work when it comes to your fundraising event theme. .
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Blue Avocado
JULY 19, 2021
How nonprofit employees can help ideas be heard and embraced Bryan has an idea for something he thinks might help his nonprofit. His supervisor, Wanda, already has a lot on her plate at the moment. When Bryan says, “Here’s my idea,” it feels like a threat to Wanda’s energy, even if she’s open to hearing […]. The post The Worst Way to Share an Idea Is to Say, “I Have an Idea.” appeared first on Blue Avocado.
NonProfit PRO
JULY 23, 2021
Western Michigan University in Kalamazoo, Michigan, inspired the largest gift ever made to public higher education: $550 million. It was made anonymously by a couple who is looking for nothing in return – not even recognition – to benefit themselves. It’s a gift with very few restrictions, made outright over the span of 10 years to the university, its medical school and athletics.
Nonprofit Marketing Guide
JULY 22, 2021
I recently worked with Nonprofit Ready to create their new Marketing Essentials Certificate. This is a perfect course for beginners in nonprofit marketing or those who need to understand the value of marketing, even when it isn’t their primary job (executive directors, program managers, development staff, etc.). This free certificate covers all the key basics, including how to: Understand your audiences.
Candid
JULY 21, 2021
Since 2010, Candid and Human Rights Funders Network (HRFN) have partnered to produce Advancing Human Rights, an annual report that tracks the evolving state of global human rights philanthropy. Our respective organizations join in collaboration each year with Ariadne—European Funders for Social Change and Human Rights, and Prospera—International Network of Women’s Funds, to conduct this research and provide the single most comprehensive analysis of where philanthropic money goes for human rights
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Bloomerang
JULY 19, 2021
This digital-first fundraising post is the first in a six-part series. . “Every few hundred years there occurs a sharp transformation. We cross a “divide… ACTION POINT: Next time you hear colleagues pounding the table for something that is clearly yesterday’s news, find a way to tell them they need to wake up and smell the coffee.”. – Peter Drucker.
NonProfit PRO
JULY 22, 2021
In the first half of 2021, donors have recommended a record $4.3 billion in grants, a 27% increase over the same six-month span of 2020. Fidelity Charitable, an independent public charity and the nation’s largest grantmaker, distributed those gifts to more than 123,000 charities.
Mission Minded
JULY 19, 2021
Learn about the 10 stages you can expect from a name change to prepare your staff, board, and stakeholders for the work that lies ahead. The post The 10 Stages of Changing Your Organization’s Name appeared first on Mission Minded.
Candid
JULY 23, 2021
Engaging with local community leaders and residents early and often is key to implementing public health and racial justice approaches to preventing gun violence successfully, a report from the Annie E. Casey Foundation finds. The report, Improving Community Safety Through Public Health Strategies: Lessons From Atlanta and Milwaukee (24 pages, PDF), highlights lessons learned and recommendations from Casey-funded gun violence prevention work in which residents—with the support of nonprofits a
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Elevation
JULY 21, 2021
Recent history has showed us how quickly norms can be upended and the waves of change can hit. Nonprofits, like other social and physical structures, need to build resiliency for the future. When conducted correctly, SWOT analysis can be a great tool for creating a nonprofit's contingency plan and growing its adaptability.
NonProfit PRO
JULY 20, 2021
At the onset of the coronavirus pandemic with business closures and sheltering in place across the country, nonprofit organizations scrambled to deal with their new reality, which included the uncertainty of fundraising, budget cuts and laid-off employees. Most nonprofits began to settle into a cautious routine with most asking, “What should we do next?”.
NonProfit Hub
JULY 22, 2021
Ever wonder if there are things donors want to know but won’t ask? In the midst of a fundraising campaign, you get accustomed to hearing the same questions over and over. It’s as if the same training protocols for buying a car or a house are applied to administering philanthropy, only rather than answering questions about warranties or interest rates, you provide the details of prior year’s support and break-even points.
Fundraising Coach
JULY 20, 2021
Money does weird things to us, doesn't it? A lack of money leads nonprofits to a growing desperation. A feeling they "need" every donor. Anyone who'll give them money. Including bullies. But sometimes, the problem isn't hearing "no" from a donor. Sometimes the problem is hearing "yes.". Fire your bully donors. You've seen those costly yes's. Donors who make all sorts of demands on the nonprofit staff.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Elevation
JULY 22, 2021
Facebook is by far one of the leading social media platforms, with an estimated audience of 2.14 billion people. That also makes Facebook one of the largest platforms for marketing. Unfortunately, social media algorithms make Facebook advertising quite tricky, especially with organic posts. That's why more and more nonprofits are pooling their resources together to invest in social media advertising.
NonProfit PRO
JULY 19, 2021
Sustainer giving is not the latest shiny new thing. Instead, it should already be part of your fundraising strategy as it will permeate all your giving and all levels of donors. It will help you keep your lights on. It will help you with your operating revenue. All it takes is a little bit of time to focus on it. So, if you’re looking to grow your monthly donor program, make sure you’re looking at it as an important thing that can be very exciting and fun to work on, just a little bit at a time.
NonProfit Hub
JULY 20, 2021
Each month we’ll bring you a new resource that we think could revolutionize the nonprofit sector—or at least your workweek. It may be an app, platform, podcast, or product that will help you do more good. This time, we’re looking at DipJar : unique hardware that enables cashless generosity for engaging, joyful, and frictionless donations. . DipJar. We all know that getting donations at events can be challenging.
Get Fully Funded
JULY 18, 2021
In the digital-obsessed era we live in, having a strong digital presence for your nonprofit isn’t optional. People use their phones, laptops, and other devices for almost everything nowadays, including working remotely, online shopping, and staying connected with friends and family. As a nonprofit marketing specialist, you want to ensure you’re reaching supporters on devices they use all the time.
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