Sat.Aug 13, 2022 - Fri.Aug 19, 2022

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3 Big Opportunities That Allow Small Nonprofits to Stand Out

NonProfit PRO

Being smaller is no excuse for not making a heroic effort; your mission deserves smart fundraising. And smart fundraising means taking advantage of these big opportunities.

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Questions to Ask When Creating an Audience Persona

Nonprofit Marketing Guide

One of the tips we gave in last week’s free webinar How to Write Faster at Work (recording available with our Free Membership ) was stop writing to the general public. Even if you think you have the most universal cause out there, you cannot appeal to everyone with your communications. You will either water down the message so much it has no impact or you will add so many things that is becomes muddled.

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Newsletter: Partnership Sales Lessons From the 'B2B Revenue Waterfall' ; New Video Game ‘Stray’ is Cat’s Meow for Nonprofits ; Donor-Advised Funds are Starving Nonprofits of Money They Need

Selfish Giving

Every other week I get a newsletter in my inbox called The Authority. It's all about how consultants like me can get more clients by being a visible authority in their particular area of expertise. Last week, the author of the newsletter, Luk Smeyer , shared an article that's relevant to consultants AND to partnership teams. Luk discussed the importance of targeting existing clients and referenced a graph from Forrester called the B2B Revenue Waterfall.

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Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

When you think of why your nonprofit’s donors support your organizations, do you expect each of their motivations to be the same? Are you acknowledging those differences in the way you build relationships with these supporters? If you answered “no…well actually… maybe,” then you are not alone. When time and resources are scarce, it’s easier to send out the same fundraising message to everyone in your community.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How to Determine the True Cost of New Software for Your Nonprofit

NonProfit PRO

When it’s time for new software for your nonprofit, you’ll need to know how much the technology will cost. However, with custom offerings and additional fees, determining the true cost can get complicated. Here are nine critical things to consider.

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When Personas Don’t Work

Nonprofit Marketing Guide

On Tuesday, Kristina shared some questions to help you create personas. Personas can be really helpful in guiding you toward the right kinds of content and the right communications channels. But what if you are a solitary communications director working at an organization that runs many different types of programs and therefore you have multiple target audiences and therefore a dozen (or even two dozen) personas?

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The Fundraising Authority - Untitled Article

The Fundraising Authority

Last week, I was a panelist on an upcoming panel called “The Ins and Out of Grant Writing for Nonprofits” hosted by NXUnite! . I was thrilled to have an opportunity to speak to the work of The Fundraising Authority and my experience in the nonprofit industry. . Want to hear what I (and my fellow panelists) had to say? . View the presentation here. Thank you to NXUnite for hosting and to the team at Nexus Marketing for moderating!

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Twitter Marketing Best Practices for Nonprofits

NonProfit PRO

Twitter offers countless benefits for nonprofits. However, to enjoy these benefits, you must create a strategy that considers the unique features and qualities of this platform. Read on for seven best practices to adopt to market on Twitter successfully.

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Mixed Links for Nonprofit Communicators – August 19, 2022

Nonprofit Marketing Guide

Happy Friday, friends! Ready for the the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week we have Ted Lasso, new features and tips for Reels, morning pages, project management tactics and more. It’s time for Mixed Links… Find out How to Create Instagram Reels When You Don’t Have a Video Team.

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What’s The Difference Between A Principal Gift And A Mega Gift?

Bloomerang

A lot of what we do in fundraising was inherited or just common knowledge. We rarely know who coined certain development terms or originated some of the activities and fundraising we use today. There is one term though that has stood the test of time. The concept of a “mega gift” was coined by the late Jerold Panas , a fundraising pioneer in our industry.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Fiscal Sponsorship for Nonprofits: An Alternative to 501c3 Status

Nonprofit Tech for Good

Startup nonprofits, nonprofit newbies, umbrella organizations, community foundations, mentors… there are a lot of ways people may think about or refer to fiscal sponsorships, even if they’re unfamiliar with the term “fiscal sponsorship.” Fiscal sponsorship started in 1959, although it gained in prominence starting in 1993 when Greg Colvin published the first edition, Fiscal Sponsorship: Six Ways to Do It Right.

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Nonprofits Can Fail

NonProfit PRO

An organization that was once a thriving enterprise had a several million-dollar budget, an impressive board of directors, multiple employees and a very capable executive leader. Over time, foundation revenue plunged, board members resigned, employees left and the organization began to fail.

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Reproducing Reproducers: Creating a Legacy of Leadership Succession

Blue Avocado

“[T]he fruit tree yielding fruit after its kind, whose seed is in itself…” – Genesis 1.11 Article In Brief: The Problem: Creating new nonprofit leaders is not an automatic process. Lack of leadership development will hamper the health and long-term sustainability of the organization. Why it Happens: Nonprofit executives do not cultivate the mindset necessary […].

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5 Best Email Automation Tools in 2022

Nonprofit Marketing Insights by GlobalOwls

5 Best Email Automation Tools in 2022. Are you looking to shape your organization’s future? Start with writing a Strong Vision Statement for your Nonprofit. Check out our tips for writing a Strong Statement. People always wanted to make their life easier by automating challenging tasks that could save up some time and increase productivity. Marketing teams juggle a million daily tasks and need several tools to automate some of the processes regarding their blog , social media , and email.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Can You Fundraise While Your 501(c)(3) Application Is Pending?

The Charity CFO

Beyond your mission, you need two big things you need to start a nonprofit organization– money and paperwork. . Raising funds is critical to getting your project off the ground, but the paperwork can stand in your way– while the IRS says that 501(c)(3) applications can be approved in as little as 90 days, many organizations wait up to 18 months with their nonprofit application pending approval.

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The Strength of Shared Power in Nonprofit Leadership

NonProfit PRO

Co-leadership isn’t new. It is, however, a growing trend in the nonprofit world, where we continue to explore ways to share power and strengthen our organizations’ leadership and stability.

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How Clear Brand Values Can Support Your Organization’s DEI Efforts

Mission Minded

How do you talk to your most important stakeholders about your DEI commitment when they may not yet share it? Learn how brand can help you in those efforts. The post How Clear Brand Values Can Support Your Organization’s DEI Efforts appeared first on Mission Minded.

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Earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good

Nonprofit Tech for Good

101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series offered by Nonprofit Tech for Good. Those who register and attend all three webinars in the series will earn a Certificate of in Digital Marketing & Fundraising from Nonprofit Tech for Good. The required three webinars are: Website & Email Best Practices for Nonprofits.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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Always Remember – What Matters Most Is the DONOR’s Hero Story, Not Yours

iMarketSmart

Philanthropy is powerful. It can do more for the donor than just consuming more stuff would do. It can provide personally meaningful impact. It can enhance the donor’s identity. It can advance the donor’s hero story. This series explores the steps for advancing that story. But for many charities, those steps don’t matter. The lure of the administrator-hero story.

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Do You Think Retaining Employees Is Expensive? Churn Is Worse

NonProfit PRO

As the Great Resignation continues, learning and development opportunities have proven key to retaining employees. The good news is that this can be done with a few, easy-to-implement strategies and on a shoestring budget.

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Reframe, commit, and expand: How to meaningfully invest in Black leaders

Candid

Black leaders driving social innovation is not a new phenomenon. . From the civil rights leaders and Black Panther Party to the Black social change leaders of today , Black communities have wielded social innovation as a tool to design and determine their own futures, build collective power, and achieve liberation. . However, research over the last decade has painted a clear picture of the disparities that Black leaders face in philanthropy.

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What does Form 990 Do and Why Is It Important?

Elevation

Maintaining Your Tax Exempt Status. After you initially qualify for tax exempt status as a 501 (c)(3) charitable nonprofit organization, you’ll need to submit an annual Form 990 to maintain your status. Groups who can qualify for tax exempt status and must file a Form 990 include private foundations, educational institutions, hospitals, and charities.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

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How to Measure + Increase Your Marketing Effectiveness with Rachel Clemens

Marketing for the Modern Nonprofit

Listen to the full episode here or in your favorite podcast app! One year and over 40K downloads! To celebrate the one-year birthday of Nonprofit Nation, I created a brand new free resource for you: The Nonprofit Social Media Content Planner. Get your copy here. Marketing effectiveness can be hard to measure, but we all face increased pressure to understand it and report on it.

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Organizational Culture Is a Verb, Not a Policy

NonProfit PRO

In newer startup organizations, culture begins to take shape through experiences led by those at the top. The inaugural leader has their own vision and values they bring to the table, which the organization experiences over the long arc of time. Culture doesn’t happen on day five, day 50 or even day 500. .

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9 Ways to Boost Volunteer Morale

The Volunteer Hub

Boosting volunteer morale can lead to a more engaged volunteer workforce, and an engaged volunteer workforce can achieve program goals. Here are 9 cost-efficient ways to boost volunteer morale. When morale is high, goals are achieved. The same principal applies to the volunteer workforce that your organization utilizes to reach its mission. Without focusing on maintaining positive morale, volunteers can quickly become burned out and unmotivated, leading to low retention rates.

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Nail Online Giving With These Tips and Tools

Get Fully Funded

Online giving is a great way to raise money. It’s free (or seems to be at first glance) and easy – you set up a campaign and people come find you to give, right? Not really. Online fundraising CAN be effective, but it’s a lot more complicated than it appears. It’s more than just posting a page then waiting for people to show up and click the “Donate Now” button.

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Engage, Empower, Excel: Transforming Performance in the New Era of Work

Speaker: Radhika Samant and Adri Glover

The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.

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Charity Auction Compliance: 5 Considerations for Nonprofits

Foundation Group

The post Charity Auction Compliance: 5 Considerations for Nonprofits appeared first on Foundation Group®.

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What Does Trust Have to Do With Nonprofit Success?

NonProfit PRO

In “The Speed of Trust: The One Thing That Changes Everything,” Stephen M.R. Covey shares that when trust in a relationship increases, speed goes up with it and cost comes down. Everything happens faster and costs less because trust has been established.

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Compliance Essentials: 4 Things for New Nonprofits to Know

Top Nonprofits

Fundraising is a core component of any nonprofit. It enables you to cultivate a community , work toward your cause, and create new mission initiatives. Picture this: you’ve gathered your resources and supporters into the beginning stages of a nonprofit organization. You’re all fired up, and inspired to start fundraising for your organization’s cause.

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4 Types of In-Kind Donations and How To Leverage Them

Get Fully Funded

Given the In difficult times, nonprofits provide life-changing support to people affected by financial hardship. substantial impact of nonprofit activity, many companies and people want to give back to their organization but don’t have the means to do so. Moreover, it’s incredibly frustrating for your nonprofit if you’re in danger of not reaching your fundraising goals , and there are people willing and ready to help who cannot contribute financially.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!