Nonprofit Marketing Guide
OCTOBER 15, 2020
Tony Martignetti. Today Tony Martignetti joins us to talk about marketing your bequests program. ~ Kristina. Guest Post by Tony Martignetti. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations. But here’s the thing: your donors won’t think to include your organization in their wills unless you ask them.
Ann Green
OCTOBER 14, 2020
A few weeks ago I mentioned one of the themes for your fundraising and communications this year should be this is more important than ever. I don’t need to remind you we’re not living in normal times. I know you have a lot going on and it may be tempting to send all your donors the same appeal and thank you letter. Don’t do that. Your donors are not the same.
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Selfish Giving
OCTOBER 14, 2020
I have a simple request this week. Hop over to your inbox and look at the salutation at the top of the email newsletter I send you ever week. Does it include your first name? Am I spelling your name correctly? Do you prefer I call you by something else? (e.g. Pete instead of Peter) Instead of your name, does it say "Dear, Cause Marketer "? I want to make sure I'm getting the little things right!
Mission Minded
OCTOBER 13, 2020
A detailed digital brand launch plan will help you communicate more effectively with your current supporters and reach new audiences sooner. The post Launching Your Brand Digitally: 5 Tips for Success appeared first on Mission Minded.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Guide
OCTOBER 12, 2020
Rebecca Barrack. Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. This series lets you describe your workday in your own words. Rebecca Barrack works mostly at home with some time in the office. Let’s see how she does it. Rebecca’s Bio: Rebecca is a wife and working mama of two beautiful girls, living on the Space Coast of Florida.
Network for Good
OCTOBER 16, 2020
Attracting new donors is an essential part of every fundraising strategy. But it’s not enough. In 2019, only 19% of first-time donors gave a second time. You can’t sustain a nonprofit with that level of attrition — it will lead to burnout. Fortunately, there’s a simple way to convert one-time donors to monthly supporters. Besides serving as a vital source of reliable revenue, monthly donors also give more than their one-time counterparts, even one-time donors who give large gifts — an average of
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
NonProfit Hub
OCTOBER 14, 2020
This week, our very own Randy Hawthorne got to sit down with Lisa Chimola, a fab lanthropy expert, who specializes in working with nonprofits to hone their gift planning skills. Lisa is the chief fablanthropist for Fablanthropy, helping nonprofits reach the intersection of fabulous and philanthropy. As she talked with Randy, she discussed a few reservations donors might have to set up planned giving. .
Nonprofit Marketing Guide
OCTOBER 16, 2020
Bow and Arrow. Auburn, AL. Capping off my birthday week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some bad Facebook news for those of you who run social ads, some encouragement for handling the pandemic, tips for email subject lines and more. It’s time for Mixed Links… If you haven’t heard, Facebook “ will temporarily stop running all social issue, electoral or political ads in the
Network for Good
OCTOBER 14, 2020
We’re well into the giving season and the clock is ticking to put together a successful year-end appeal. But there’s still time to make your message stand out. Focus on the essential elements of a year-end appeal to catch your donors’ attention during this season. A strong year-end appeal increases the odds that your supporters will pay attention and respond.
Nonprofit Marketing Insights by GlobalOwls
OCTOBER 10, 2020
How Successful Nonprofits Fundraise when Starting and Growing. Tags : Fundraising. In this video, Amber Melanie Smith goes into how successful nonprofits fundraise when they’re growing or when they’re just getting started. “It can be frustrating – you’re starting a nonprofit or growing one to try to make a difference and help others, but you just can’t seem to raise enough money to grow or keep things going.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
NonProfit Hub
OCTOBER 15, 2020
Nonprofit organizations are often pressed to do more with less. Your staff is expected to be more efficient, your organization more productive, and your mission more manageable all while your piggy bank is light. Actually, 18% of nonprofits cite having a small staff (or staff transitions) as the greatest challenge they encounter. . While it’s always important to expand your staff when necessary, there are also opportunities for you to help current employees become more efficient.
Nonprofit Marketing Guide
OCTOBER 14, 2020
At Nonprofit Marketing Guide, we’ve been exploring new ways to provide training and coaching, in addition to our training webinars and Communications Director Mentoring Program. Last month we kicked off a new 3-hour workshop format called a Master Class , and today we are announcing the creation of a 60-minute DIY workshop called a Jump Starter.
Non Profit Accounting Academy
OCTOBER 14, 2020
We have a few timely online learning opportunities to share with you! New Mediator Course. In this era of strife we love that our friend Kate Otting, a professional mediator, has created several affordable online course packages for becoming a mediator. One thing that distinguishes her course from others is the wealth of practice you get within the mediation labs.
Nonprofit Marketing Insights by GlobalOwls
OCTOBER 10, 2020
3 Reasons Your Nonprofit’s Event Page Is Underperforming. Are you looking to shape your organization’s future? Start with writing a Strong Vision Statement for your Nonprofit. Check out our tips for writing a Strong Statement. There is no denying that nonprofits, just like yours, have felt the impact of the COVID-19 pandemic. This has been evident in a variety of ways, from companies stepping in to help nonprofits stay afloat to an overall decrease in donations, and even (as we’re going to
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Nonprofit Marketing Guide
OCTOBER 13, 2020
We know there are A LOT of webinars being offered right now including ours. Even before COVID happened we already knew how busy you were so we have always had training available 24/7. And we have just turned some of our most popular webinars into self-paced online video courses for our All-Access Pass program : Social Media Essentials for Your Nonprofit How to Write a Nonprofit Annual Report 5 Simple Steps to Awesome Nonprofit Email Newsletters How to Repurpose Your Content The Whys and Hows of
Nonprofit Marketing Insights by GlobalOwls
OCTOBER 14, 2020
20 Online Fundraising Ideas Working During COVID-19 by WholeWhale. Tags : Nonprofit Marketing , Fundraising. In this video, George Miner , chief Whaler of Whole Whale shares his 20 Online Fundraising Ideas that are working during COVID-19. In summary: Number 1: Virtual Poker Night. Number 2: Thanking frontline workers with various campaigns. Number 3: Virtual peer-to-peer popcorn sales.
Nonprofit Marketing Insights by GlobalOwls
OCTOBER 10, 2020
Seth Godin’s tips on Nonprofit Fundraising and Storytelling. Tags : Nonprofit Marketing , Fundraising. In this video, Amy Eisenstein interviews long time marketing Guru, Seth Godin on his thoughts on Nonprofit Fundraising and Storytelling. Video Transcript: hi I’m Amy Eisenstein welcome to ask the fundraising expert. Today I’m so excited to have Seth Godin here with me a well-known author speaker founder of multiple companies and all-around marketing expert.
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