NonProfit PRO
JUNE 13, 2022
When creating your nonprofit fundraising and donations strategy, email marketing should be on the top of the list of channels to use to support your efforts. However, 70% of nonprofits do not have an email marketing strategy, despite 26% of online donors saying email marketing is what inspires them to give.
Ann Green
JUNE 30, 2022
It’s hard to believe we’re halfway through 2022, isn’t it? The mid-point of the year is always a good time to see if you’re meeting your fundraising and communications goals. In this continuous time of uncertainty, your fundraising may be down. Yes, we’re seeing Inflation and a possible recession , but that doesn’t mean you should stop fundraising. Another important lesson from the pandemic – Never stop fundraising!
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Nonprofit Marketing Guide
JUNE 9, 2022
The base of every marketing education is learning how to define your target audience and deliver messages that will resonate with them, influencing them to complete some identified call to action. More often than not, that means speaking to people who do not share the same identity as you. Doing this effectively without falling into the trap of stereotypes is challenging, to say the least. .
Joan Garry
JUNE 30, 2022
Got new board members? Keep reading to learn everything you need to know to successfully onboard them — and download your free board orientation checklist! The post An Onboarding Checklist for New Board Members appeared first on Joan Garry Consulting.
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Affnetz
JUNE 24, 2022
Is Your Nonprofit Software Easy to Use? Donor Management & Engagement / By Mike Crum. Your nonprofit software is only as useful as it is easy to use. Definitely a ‘no-duh’ sentence, but we see way too many nonprofit leaders and staff struggling to just learn the basics of how to use their software. And even then, the software often doesn’t deliver the automation it should to help nonprofits scale their engagement, fundraising, and operations.
Selfish Giving
JUNE 22, 2022
Over the past month, I've spoken to multiple partnership teams and my eyes literally rolled into the back of my head ?? when they told me. ?? They began their prospect emails with "Dear Prospect." ?? It took them a month to thank a partner for renewing their partnership. ?? They never scheduled a time to discuss the impact of a partnership on them or the partner. ??
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Ann Green
JUNE 16, 2022
Over the years I’ve realized the importance of keeping things simple. For some of us, the pandemic forced us to keep things simple since we were limited in what we could do, especially outside the house. I found pleasure in simple things such as taking a walk, reading, and doing yoga, all of which I continue to make time for, if I can. Keeping it simple doesn’t have to mean a bare-bones existence.
Nonprofit Marketing Guide
JUNE 28, 2022
A few years ago, I read a life-changing little workbook titled “Do Disrupt: Change the status quo. Or become it.” STOP! This is not a book recommendation. It is not a book dedicated to diversity, equity and inclusion but things got REAL in the sense of {Respect, Equality, Awareness and Learning} during one of the exercises. I’ve been to more than a dozen forms of DEI training but this dramatically changed my role in the world in the nonprofit space.
Joan Garry
JUNE 15, 2022
Bills are piling up, team members are leaving for new opportunities, your board is questioning if the investment is even worth it… is it time to dissolve your nonprofit organization? Keep reading to find out. The post Before You Dissolve Your Nonprofit… appeared first on Joan Garry Consulting.
Affnetz
JUNE 24, 2022
Is Your Nonprofit Software Easy to Use? Blogs / By Mike Crum. Your nonprofit software is only as useful as it is easy to use. Definitely a ‘no-duh’ sentence, but we see way too many nonprofit leaders and staff struggling to just learn the basics of how to use their software. And even then, the software often doesn’t deliver the automation it should to help nonprofits scale their engagement, fundraising, and operations.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Selfish Giving
JUNE 15, 2022
A working paper out of Stanford University's School of Business - and reported on in the Wall Street Journal - looked at millions of rides from NYC Yellow taxi cabs and how much riders tipped. The research may help cause marketers develop better monetary asks for point-of-sale programs. ?? People like a menu of options. The golden number seems to be THREE options because while cabdriver tips increased by about 11 percent compared with having no menu at all, offering more than three didn't increa
NonProfit PRO
JUNE 14, 2022
Gauging success isn’t necessarily about comparing ourselves with others, but is instead characterized by the effort we make to improve over our own past performance. Fundraising to support the mission of nonprofits is no different.
Ann Green
JUNE 23, 2022
Summer is here, although once again, we’re not having a normal summer. More people are traveling despite rising gas prices, airport delays, a tough economy, and the ongoing pandemic. Nevertheless, we all deserve some kind of a vacation. I hope you’ll get a chance to take one. I know you’ve been through a lot. . This may be a quieter time for your nonprofit, but you don’t want to be too quiet and ignore your donors.
Nonprofit Marketing Guide
JUNE 2, 2022
A few weeks ago, we presented a webinar on peaceful time management, with emphasis on peaceful. . We talked about four of the major forces working against your productivity by creating distraction and even chaos (definitely not peace). We also provided a few different ways to work on creating more peace at work and then asked participants for ideas on how they would implement these suggestions.
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Joan Garry
JUNE 2, 2022
Let’s talk about servant leadership — is it an oxymoron (like jumbo shrimp)? Is this approach the reason so many nonprofit leaders burn out? Keep reading to uncover the truth about this often debated approach to leadership. The post Is Servant Leadership the Right Approach for Nonprofit Leaders? appeared first on Joan Garry Consulting.
Affnetz
JUNE 13, 2022
5 Principles to Help Guide your Donor Engagement & Fundraising. Donor Management & Engagement / By Mike Crum. When talking about donor engagement and fundraising is essential to talk about mindset – not a donor’s mindset YOUR mindset. Whether you’re a board member, executive director or staff member seeking to engage donors and succeed in fundraising, your mindset is critical.
Selfish Giving
JUNE 8, 2022
Here's a question I get a lot: "Joe, should we include a call-to-action (CTA) at the bottom of our partnership case studies?" A CTA is a directive that encourages the prospect to take a next step. "Schedule a call with a member of our partnership team" "Sign up for our corporate partnership newsletter" "Download this case study" I generally DON'T include a CTA when I write a case study because including one depends on how the client plans to share the case study.
NonProfit PRO
JUNE 28, 2022
Despite being a frequently debated topic, there is no "versus" between direct mail and email. Each is an indispensable partner to the other. Regardless, it's essential to approach them differently with your writing.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Nonprofit Tech for Good
JUNE 4, 2022
Nonprofit fundraising had been due an upgrade to catapult it into the modern era for a while. When the pandemic hit, that event finally came. Most charities had used the same tried-and-tested methods for decades (namely, galas and sponsored endeavors), but with new health and safety guidelines to contend with, this was no longer possible. Innovation was a “need right now” rather than a “maybe later,” and nonprofits were forced to join the twenty-first century — breeding all kinds of virtual solu
Nonprofit Marketing Guide
JUNE 7, 2022
Memorial Day has come and gone marking the unofficial start to summer. Did you know productivity can fall during the months of June, July and August by 20% and distractions can increase by 45%. Here are a few reasons why it’s so hard to work during the summer: Soaring Temperatures. Heat makes it hard to concentrate. It makes you feel lethargic.
Fundraising Coach
JUNE 14, 2022
One of my favorite fundraising colleagues, John Donovan , once said, “Deadlines drive donations.” As we approach the end of June, this truth can help your fundraising efforts. Many nonprofits in North America end their fiscal year in June. The end of a fiscal year is a deadline. Chances are, there are people in your sphere of influence who’ve been meaning to donate.
Get Fully Funded
JUNE 20, 2022
When you started your organization, you drafted a set of nonprofit bylaws which are the rules spelling out how your new venture would operate and how your Board would govern it. Now, you are not so new anymore. Maybe you just celebrated your nonprofit’s second or third birthday. Or maybe your nonprofit has been around for years. Either way, you may find that the bylaws you created before you started raising money and running programs are probably outdated.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
Selfish Giving
JUNE 1, 2022
I don't recommend sending cold emails to prospective partners. I have a rule I've been teaching people during my coaching sessions that you shouldn't email a prospect unless you have. An overwhelming value proposition that must be shared (e.g. "The audience that attends my event is the perfect audience for your business." ) A personal connection or referral that can put you on the prospect's radar screen.
NonProfit PRO
JUNE 10, 2022
Fundraising events are often necessary for nonprofit organizations for several reasons. First, such events bring in much-needed funding to help carry out the organization's mission. Nonprofit fundraising also drives awareness of certain causes, and it provides a source to attract new supporters, donors and volunteers. .
Nonprofit Tech for Good
JUNE 20, 2022
Controversial opinion: In many ways, sweepstakes are easier than raffles. . Sweepstakes aren’t just the domain of big, nationwide brands that can conduct far-reaching promotional giveaways. They can also be used by nonprofits large, small, and in between. Especially those who are unable to host raffles due to legalities. Why Sweepstakes Are a Great Option over Raffles.
Nonprofit Marketing Guide
JUNE 23, 2022
Yesterday we taught our new webinar on engaging content strategies for Instagram. I thought you might like to know which strategies other nonprofit communicators wanted to try first from those we presented. The order of these lists is based on poll results from the webinar. To Create More Engagement via Instagram Stories: . Testing people’s knowledge with quizzes or polls.
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
Bloomerang
JUNE 15, 2022
The energy and enthusiasm at AFP ICON 2022 was palpable. After two isolated years of the conference being virtual , everyone was excited to be back in person – even if transitioning from solitude to a crowd of thousands gave you some awkward middle-school-dance flashbacks. . Opening speaker Allyson Felix, the world’s great Olympian and most decorated U.S. runner in history, had the audience riveted in their chairs as she shared her story as a pregnant athlete leading a movement to protect female
Nonprofit Marketing Insights by GlobalOwls
JUNE 16, 2022
Social Media Content Writing Tips. Do you want to get the most out of you Social Media Marketing efforts? Check out how to properly write on Social Media platforms. The approach you use for your social media could include branding recognition and lead generation, as in addition to the retention of clients. All of this is accomplished through a single element: the ability to write well on social media.
Candid
JUNE 15, 2022
To MacKenzie Scott and Dan Jewett, . It’s been one year since Candid received the email every nonprofit dreams of: confirmation of your $15 million grant. As requested, we are submitting this brief annual letter on our use of these funds. We have also elected to share it publicly in the spirit of transparency and mutual learning, as well as to illustrate the transformative potential of general operating support. .
NonProfit PRO
JUNE 30, 2022
There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform. Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
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