August, 2021

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3 Reasons Why Nonprofits Fail and How To Avoid Them

NonProfit PRO

In the United States, about 1.5 million nonprofits exist. But, then a natural question is how many of them fail? As we know, during the COVID-19 pandemic in 2020, as many as one-third of nonprofits were at risk of closing their doors. So, what are the top reasons nonprofits fail—aside from a situation like the pandemic? And more importantly, if you're a nonprofit leader and founder, how do you avoid it happening?

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The Magic of No: When to Say “No” and How

Nonprofit Marketing Guide

All my people-pleasers gather around and let me tell you about a magical trick that will grant you more time in your schedule, reduce burnout and clear your mind. It’s saying “No” Unfortunately, all magic comes with price and the price you might pay when you turn someone down is feeling guilty. But maybe you don’t have to decide between being over-committed or feeling bad about letting someone down.

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Why You Need a Thank You Plan

Ann Green

Thanking your donors is just as important, if not more important than fundraising. Yet many organizations spend a lot of time putting together a fundraising campaign and treat thanking their donors as an afterthought. We’re still in a time of uncertainty. Charitable giving has gone down over the last 20 years. The Vanishing American Donor While people were generous last year during the height of the pandemic, it’s hard to know how long that will last.

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Newsletter: Nonprofit Uses Original Research to Close Partnerships ; Should You Require a Corporate Email Address? ; How to Rock Virtual Engagement & Impress Event Sponsors

Selfish Giving

I'm dropping these two knuckleheads off at college. Cate will be a senior at George Washington University (School motto is "God is our trust"??), and Ryan will be a freshman at Worcester Polytechnic Institute (Go Goats! ??). I'll see you next week. ?? Partnership Notes 1. This ice cream maker and its nonprofit partner are betting that people will eat black ice cream ??

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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[FREE WEBINAR] How Nonprofits Can Maximize Virtual Fundraising in 2022

Nonprofit Tech for Good

Date: Tuesday, November 9, 2021. Time: 1pm EST / 10am PST. Presented by: Pledge. Cost: Free. The pandemic accelerated virtual fundraising trends and changed the fundraising landscape forever. For nonprofits to survive – and thrive – in this new normal, it is essential to understand the all-in-one technology platforms available to help your organization develop an effective virtual fundraising strategy.

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TOP Vegan Jokes and Memes that’ll make you LOL

Nonprofit Marketing Insights by GlobalOwls

TOP Vegan Jokes and Memes that’ll make you LOL. Do you love Vegan Humor? Check out these top vegan jokes and memes that’ll make you LOL. Can I tell you a vegan joke? I promise it won’t be cheesy. Sprinkling Veganism like a pro. Dit bericht bekijken op Instagram Een bericht gedeeld door Maria Rojas ???? ?? (@the_vegan_goddess) op 11 Jan 2018 om 4:49 (PST) Vegan : Try this apple.

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4 Questions to Ask to Get Your Messaging Right

Nonprofit Marketing Guide

Are you ready to get serious about your marketing and fundraising campaigns? Then you’ll need to invest some creative brainpower into your messaging. To get your messaging right, you need to answer four questions: 1. What’s Your Call to Action? . How do you want people to help? You need to be clear and specific about what you want people to do. 2.

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Keep Calm and Stay Strong

Ann Green

As summer wanes and we move toward fall, many nonprofit organizations are entering the busiest time of the year as they launch their year-end fundraising campaigns. In the best of times, this is stressful, and we are not in the best of times. We’re still living in a time of uncertainty. I feel there’s more uncertainty now than last year. In the spring it looked like we were on track to something better and then along comes the Delta variant, not to mention low vaccination rates in some states.

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Newsletter: Why You Need a Referral Selling Workflow?; The One Quality All Great Sales People Share ; No One Told Me Cameo Partnerships are Commercial Co-Ventures ??

Selfish Giving

Just because you're selling partnerships for a nonprofit doesn't make rejection by a prospect any easier. It hurts when you get turned down, right? I asked Dan Cohen (aka "The Grand Poobah of Persuasion") for a salve for you wounds. Here's what he said. "All great sales people share one quality: Resiliency," said Dan. "If you don't have the ability to bounce back after rejection you'll never survive in sales.

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8 Tips for Facilitating Nonprofit Hybrid Meetings

Beth Kanter

Give your remote participants a seat at the table. As the pandemic continues, most nonprofit workplaces will become a combination of virtual and on-site work. A recent McKinsey survey suggests that 90% of organizations will adopt some version of the hybrid workplace. The hybrid workplace will have a huge impact on the way we design and facilitate meetings, the primary method of how many organizations get stuff done.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. 51% of its users are college-educated , 20% are senior-level professionals, and the average salary for

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2021 Nonprofit Professional of the Year Nominations Now Open

NonProfit PRO

NonProfit PRO would like to recognize all the tireless effort that the best and brightest nonprofit employees and board members have devoted toward nonprofit missions. We are now accepting nominations for our annual Nonprofit Professional of the Year Awards.

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Bringing Community Centric Fundraising to Life

Nonprofit Marketing Guide

Rachel D’Souza-Siebert. Guest Post by Rachel D’Souza-Siebert, MPPA. Early in my nonprofit career, I learned that the job of a fundraising professional was securing resources to achieve a financial goal that would serve my employer. I had a responsibility to use whatever was at my disposal to build (less than) transformational relationships with donors.

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Is Your Website in Good Shape?

Ann Green

With everything that’s been going on over the last year and a half, you may not have had time to keep up with certain things. That includes making sure your website is in good shape. You don’t want to neglect your website. The internet is still most people’s go-to place to get information. Unlike social media, you control your website. You want it to be up-to-date, easy to read/scan and navigate, welcoming, and audience-centered.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Newsletter: Where Businesses Go First for Partnership Answers; Book a Trip, Donate a Covid Shot ; Don’t Try to Raise Money on Social Media - Do This Instead

Selfish Giving

The link most clicked in my newsletter last week was an article on how to avoid email spam filters and reach your subscribers' inbox. I'm glad you're thinking more about email because I really believe it's critical to your success with partnerships. Now that you've avoided those dreadful spam filters, here are three things to do so your email gets opened.

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5 Tips To Help Your Nonprofit Receive MacKenzie Scott Funds

Bloomerang

Much has been written about the extraordinary grant making of businesswomen, MacKenzie Scott. With a net worth of $65.3B, there are a lot of MacKenzie Scott funds available. . Scott is a member of the Giving Pledge. When she signed the pledge she said: “ I have a disproportionate amount of money to share. My approach to philanthropy will continue to be thoughtful.

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Eight Fundamental Concepts for Successful Non-Profit Fundraising Events

The Fundraising Authority

Fundraising events are a staple part of non-profit development programs worldwide. Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. As you plan your fundraising events large, small and in-between, there are eight fundamental concepts that you should keep in mind to ensure that you are raising as much as possible: #1: Fundraising events are still fundraising.

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The Nonprofit Crash That’s Heading Our Way

NonProfit PRO

GameStop made headlines around the world this year. You might be wondering, as a nonprofit professional, what this has to do with the industry. What you’ll soon discover is that a nonprofit crash is in the making. Moreover, leaders in the social good sector who believe “it can’t happen here” are mistaken.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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The Return of the QR Code for Nonprofits

Nonprofit Marketing Guide

QR codes have been around for a long time, and I used to really hate them. I thought nonprofits used them in situations where they made very little sense to me (like on a billboard or on a website) and where a shortened URL — something easy to remember and to type — made infinitely more sense. That was especially true when you needed a special app to read them.

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Plan Ahead for Your Year-End Appeal

Ann Green

Some people need the stress of waiting until the last minute to get them motivated. Not me. I like to plan ahead, both professionally and in my personal life. Speaking of planning ahead, now is a good time to start planning your year-end fundraising campaign. I know it’s still summer and there’s plenty of time to go to the beach and get ice cream, but fall will be here before you know it (like it or not).

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Newsletter: 5 Ways Sponsorship Has Changed for Nonprofits ; Credit Union Causejacks Olympics for Special Olympics; B *g Experts Teach You How to Sound Smarter

Selfish Giving

This article in Event Marketer specifically talks about the post-pandemic landscape for sports sponsorships , but it could be easily be applied to nonprofit event sponsorships. Let me paraphrase. 1. You now have an at-home audience you need to appeal to. If you opt for hybrid events, you have to find ways to deliver the event experience to couch supporters.

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Turning the Summer Fundraising Slump into a Windfall for Your Nonprofit

Bloomerang

For many of us, summer fundraising can be frustrating because often our donor communications during this season yield less-than-ideal results. . If that sounds like your nonprofit’s typical summer, here are some things you can do to offset that summer slump with an unexpected windfall: 1. Determine if a summer fundraising campaign would help your communications.

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How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

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10 Tips For Thanking Your Donors With Video

Get Fully Funded

Nonprofits understand the importance of sending acknowledgement letters and making phone calls to thank their donors. These are simple and effective ways of thanking your donors, but creating Thank You videos can help you show rather than tell your supporters how much you appreciate them. By creating thank you videos for your supporters, you are able to give thanks in a more exciting and engaging way.

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The Pandemic Changed Our Ability To Gather, But Not Our Ability To Give

NonProfit PRO

As the executive director of a nonprofit, I’ve seen firsthand the devastating effects the pandemic had on organizations like ours and philanthropic efforts in general. Recovering from our own internal setbacks while focusing on the acute needs of those we serve, my peers and I are now taking stock of lessons learned and reexamining how to move forward collectively.

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New to Nonprofit Marketing? Start Strong with These Free Resources

Nonprofit Marketing Guide

We work really hard to make sure we have the tools you need to succeed whether you have just started out or you’ve been a nonprofit communications pro for years. If you have just gotten into to the wild world of nonprofit marketing, check out the resources below to get you started off on the right foot. (If you already have a Free Membership with us, then you can access these resources on your Student Dashboard.

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How a Community of Long-Term Monthly Donors Make a Long-Term Difference

Nonprofit Tech for Good

By Mor­ée Lambeth , Lead Content Creator + Writer, Water.org. As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. And, while the terms may describe a donor’s giving, what can non-profits say about the results of their donors’ commitment?

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Engage, Empower, Excel: Transforming Performance in the New Era of Work

Speaker: Radhika Samant and Adri Glover

The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.

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Fundraising Kick: Don't Grow Weary

Fundraising Coach

This issue of the weekly Fundraising Kick seems to have come at the perfect time for subscribers. So I'm sharing it here as well. Fundraising Kick coaching emails are written for busy nonprofit CEOs and my private coaching clients. The goal is to remind people who have full schedules to keep working on major gifts every week. Since it's written for CEOs, I refer to calling "5 - 10" donors.

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Top 2021 Fundraising Strategies: Adopting a Culture of Philanthropy

Bloomerang

This post on adopting a culture of philanthropy is part six in a six-part series. Read part one , part two , part three , part four , and part five. . In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering online user experience and messaging.

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Candid names Ann Mei Chang as new CEO

Candid

Trailblazer chosen to guide the country’s most comprehensive source of data tools on nonprofits, foundations, and grants. Candid’s board of trustees today announced the selection of Ann Mei Chang as the organization’s new chief executive officer. Ann Mei is a leading expert on social innovation with global experience in the private, public, and nonprofit sectors.

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Does the Peanut Butter or Jelly Come First in Monthly Giving?

NonProfit PRO

As someone who’s been working with and on monthly donor programs for almost 30 years now, the order of operations comes up a lot. It often creates a pause or a stop in the growth of monthly donors. Of course, we’re only human and, as fundraisers, we often tend to focus — and agonize — about things that are least important. But they’re easier. They make us feel we’re more in control.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a