NonProfit PRO
AUGUST 13, 2021
In the United States, about 1.5 million nonprofits exist. But, then a natural question is how many of them fail? As we know, during the COVID-19 pandemic in 2020, as many as one-third of nonprofits were at risk of closing their doors. So, what are the top reasons nonprofits fail—aside from a situation like the pandemic? And more importantly, if you're a nonprofit leader and founder, how do you avoid it happening?
Nonprofit Marketing Guide
AUGUST 23, 2021
All my people-pleasers gather around and let me tell you about a magical trick that will grant you more time in your schedule, reduce burnout and clear your mind. It’s saying “No” Unfortunately, all magic comes with price and the price you might pay when you turn someone down is feeling guilty. But maybe you don’t have to decide between being over-committed or feeling bad about letting someone down.
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Ann Green
AUGUST 4, 2021
Thanking your donors is just as important, if not more important than fundraising. Yet many organizations spend a lot of time putting together a fundraising campaign and treat thanking their donors as an afterthought. We’re still in a time of uncertainty. Charitable giving has gone down over the last 20 years. The Vanishing American Donor While people were generous last year during the height of the pandemic, it’s hard to know how long that will last.
Nonprofit Tech for Good
AUGUST 24, 2021
Date: Tuesday, November 9, 2021. Time: 1pm EST / 10am PST. Presented by: Pledge. Cost: Free. The pandemic accelerated virtual fundraising trends and changed the fundraising landscape forever. For nonprofits to survive – and thrive – in this new normal, it is essential to understand the all-in-one technology platforms available to help your organization develop an effective virtual fundraising strategy.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Insights by GlobalOwls
AUGUST 15, 2021
TOP Vegan Jokes and Memes that’ll make you LOL. Do you love Vegan Humor? Check out these top vegan jokes and memes that’ll make you LOL. Can I tell you a vegan joke? I promise it won’t be cheesy. Sprinkling Veganism like a pro. Dit bericht bekijken op Instagram Een bericht gedeeld door Maria Rojas ???? ?? (@the_vegan_goddess) op 11 Jan 2018 om 4:49 (PST) Vegan : Try this apple.
Beth Kanter
AUGUST 17, 2021
Give your remote participants a seat at the table. As the pandemic continues, most nonprofit workplaces will become a combination of virtual and on-site work. A recent McKinsey survey suggests that 90% of organizations will adopt some version of the hybrid workplace. The hybrid workplace will have a huge impact on the way we design and facilitate meetings, the primary method of how many organizations get stuff done.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Marketing Guide
AUGUST 26, 2021
Are you ready to get serious about your marketing and fundraising campaigns? Then you’ll need to invest some creative brainpower into your messaging. To get your messaging right, you need to answer four questions: 1. What’s Your Call to Action? . How do you want people to help? You need to be clear and specific about what you want people to do. 2.
Ann Green
AUGUST 18, 2021
With everything that’s been going on over the last year and a half, you may not have had time to keep up with certain things. That includes making sure your website is in good shape. You don’t want to neglect your website. The internet is still most people’s go-to place to get information. Unlike social media, you control your website. You want it to be up-to-date, easy to read/scan and navigate, welcoming, and audience-centered.
Nonprofit Tech for Good
AUGUST 9, 2021
This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. 51% of its users are college-educated , 20% are senior-level professionals, and the average salary for
Bloomerang
AUGUST 3, 2021
Turn New Supporters Into Strong Supporters. First impressions are important. A donor’s first experience with your organization should be a good one as it can be the difference between turning them into a repeat supporter or someone who gives once and never again. . Studies show that donor retention is one of the best ways to boost your nonprofit’s bottom line because it’s easier to satisfy a supporter who has already given and who is already interested in your organization than to try to recruit
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
The Fundraising Authority
AUGUST 6, 2021
Fundraising events are a staple part of non-profit development programs worldwide. Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. As you plan your fundraising events large, small and in-between, there are eight fundamental concepts that you should keep in mind to ensure that you are raising as much as possible: #1: Fundraising events are still fundraising.
NonProfit PRO
AUGUST 3, 2021
NonProfit PRO would like to recognize all the tireless effort that the best and brightest nonprofit employees and board members have devoted toward nonprofit missions. We are now accepting nominations for our annual Nonprofit Professional of the Year Awards.
Nonprofit Marketing Guide
AUGUST 4, 2021
Rachel D’Souza-Siebert. Guest Post by Rachel D’Souza-Siebert, MPPA. Early in my nonprofit career, I learned that the job of a fundraising professional was securing resources to achieve a financial goal that would serve my employer. I had a responsibility to use whatever was at my disposal to build (less than) transformational relationships with donors.
Ann Green
AUGUST 11, 2021
Some people need the stress of waiting until the last minute to get them motivated. Not me. I like to plan ahead, both professionally and in my personal life. Speaking of planning ahead, now is a good time to start planning your year-end fundraising campaign. I know it’s still summer and there’s plenty of time to go to the beach and get ice cream, but fall will be here before you know it (like it or not).
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Get Fully Funded
AUGUST 23, 2021
Nonprofits understand the importance of sending acknowledgement letters and making phone calls to thank their donors. These are simple and effective ways of thanking your donors, but creating Thank You videos can help you show rather than tell your supporters how much you appreciate them. By creating thank you videos for your supporters, you are able to give thanks in a more exciting and engaging way.
Bloomerang
AUGUST 19, 2021
Much has been written about the extraordinary grant making of businesswomen, MacKenzie Scott. With a net worth of $65.3B, there are a lot of MacKenzie Scott funds available. . Scott is a member of the Giving Pledge. When she signed the pledge she said: “ I have a disproportionate amount of money to share. My approach to philanthropy will continue to be thoughtful.
Nonprofit Tech for Good
AUGUST 21, 2021
By Morée Lambeth , Lead Content Creator + Writer, Water.org. As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. And, while the terms may describe a donor’s giving, what can non-profits say about the results of their donors’ commitment?
NonProfit PRO
AUGUST 5, 2021
GameStop made headlines around the world this year. You might be wondering, as a nonprofit professional, what this has to do with the industry. What you’ll soon discover is that a nonprofit crash is in the making. Moreover, leaders in the social good sector who believe “it can’t happen here” are mistaken.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Nonprofit Marketing Guide
AUGUST 10, 2021
QR codes have been around for a long time, and I used to really hate them. I thought nonprofits used them in situations where they made very little sense to me (like on a billboard or on a website) and where a shortened URL — something easy to remember and to type — made infinitely more sense. That was especially true when you needed a special app to read them.
Candid
AUGUST 18, 2021
If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . It’s been a big buzzword for years now, but AI has moved beyond buzzword status—it’s an accessible and increasingly common tool for nonprofits. AI can completely change how nonprofits engage donors and prepare for fundraising appeals.
Selfish Giving
AUGUST 25, 2021
I'm dropping these two knuckleheads off at college. Cate will be a senior at George Washington University (School motto is "God is our trust"??), and Ryan will be a freshman at Worcester Polytechnic Institute (Go Goats! ??). I'll see you next week. ?? Partnership Notes 1. This ice cream maker and its nonprofit partner are betting that people will eat black ice cream ??
Bloomerang
AUGUST 23, 2021
This post on adopting a culture of philanthropy is part six in a six-part series. Read part one , part two , part three , part four , and part five. . In part one of this series, I outlined my top six fundraising strategies for 2021: . Investing in digital-first fundraising and marketing communications. Mastering online user experience and messaging.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Nonprofit Tech for Good
AUGUST 1, 2021
By Corey Blake , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices, which is where most people view social media.
NonProfit PRO
AUGUST 3, 2021
As the executive director of a nonprofit, I’ve seen firsthand the devastating effects the pandemic had on organizations like ours and philanthropic efforts in general. Recovering from our own internal setbacks while focusing on the acute needs of those we serve, my peers and I are now taking stock of lessons learned and reexamining how to move forward collectively.
Nonprofit Marketing Guide
AUGUST 24, 2021
It’s really hard to guess whether a change you want to make will actually get better results. You just have to give it a try and see! One way to do that is through A/B testing or split testing. You pick one variable with two different options. You send Option 1 to half of your list and Option 2 to the other half, and see what works better. Or, you can send each option to a part of your list (say Option A to 20%, Option B to 20% and then you send the winner to the remaining 60%).
Fundraising Coach
AUGUST 24, 2021
This issue of the weekly Fundraising Kick seems to have come at the perfect time for subscribers. So I'm sharing it here as well. Fundraising Kick coaching emails are written for busy nonprofit CEOs and my private coaching clients. The goal is to remind people who have full schedules to keep working on major gifts every week. Since it's written for CEOs, I refer to calling "5 - 10" donors.
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Selfish Giving
AUGUST 18, 2021
Just because you're selling partnerships for a nonprofit doesn't make rejection by a prospect any easier. It hurts when you get turned down, right? I asked Dan Cohen (aka "The Grand Poobah of Persuasion") for a salve for you wounds. Here's what he said. "All great sales people share one quality: Resiliency," said Dan. "If you don't have the ability to bounce back after rejection you'll never survive in sales.
Bloomerang
AUGUST 18, 2021
For many of us, summer fundraising can be frustrating because often our donor communications during this season yield less-than-ideal results. . If that sounds like your nonprofit’s typical summer, here are some things you can do to offset that summer slump with an unexpected windfall: 1. Determine if a summer fundraising campaign would help your communications.
Nonprofit Tech for Good
AUGUST 8, 2021
Date: Tuesday, September 28, 2021. Time: 1pm EDT / 10am PDT. Presented by: Logan Foote , Education and Development Manager at GolfStatus. Cost: Free. Golf tournaments are an important piece of the fundraising puzzle for nonprofits, and you don’t have to be a golfer or know much about the sport to hold a successful golf event. No matter the size or scope of your organization, golf fundraisers give you options and flexibility to be ready for anything.
NonProfit PRO
AUGUST 2, 2021
As someone who’s been working with and on monthly donor programs for almost 30 years now, the order of operations comes up a lot. It often creates a pause or a stop in the growth of monthly donors. Of course, we’re only human and, as fundraisers, we often tend to focus — and agonize — about things that are least important. But they’re easier. They make us feel we’re more in control.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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