Nonprofit Tech for Good

JANUARY 15, 2014

'To help nonprofits recruit qualified volunteers and to assist individuals eager to volunteer with nonprofits, LinkedIn has launched a Volunteer Marketplace where nonprofits can post volunteer opportunities and LinkedIn members can search for volunteer opportunities in their local communities. According to LinkedIn for Good , 82% of surveyed LinkedIn members have communicated that they want volunteer their time and skills and thus far more than 600,000 LinkedIn members have added their Voluntee

Volunteerism 110

Volunteerism Volunteerism Recruitment Nonprofits 110

Fundraising Coach

JANUARY 29, 2014

'Mt. Rushmore close up courtesy of StuSeeger on Flickr. French fries & straw added by Marc A. Pitman. I''m honored to be hosting the February 2014 Nonprofit Blog Carnival ! In previous years, February has been dedicated to how to show yourself (the fundraiser) some love and how to show donors love so they''ll want to keep coming back. This year, we''re going to take a different approach.

Nonprofits 104

Nonprofits Fundraising Fundraising Communication 104

The Agitator

JANUARY 29, 2014

'Yesterday Tom outlined how to destroy your website. Today, in the best yin and yang tradition of The Agitator, here’s how to make your website the very best of breed. WAGER: I’m betting there’s no more than one out of every 10,000 nonprofits in the world with the guts or patience to follow the process I’m about to report. It’s donor-centric but also so very, very counter-intuitive to what most fundraisers would do if they were in charge of re-making a website.

Fundraising 103

Fundraising Fundraising Nonprofit Management Management 103

Nonprofit Marketing Blog

JANUARY 2, 2014

'Here at Network for Good we experienced a busy giving season right up to the final hours of 2013. This is good news for nonprofits, as we saw a 16% increase in dollars donated compared to the year-end fundraising season of 2012. After all of that activity, it can be tempting to take it easy for a few weeks now that January is here. Of course, the reality is that your work with donors is just beginning.

Retention 93

Retention Activism Fundraising Fundraising 93

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

Finance

Getting Attention

JANUARY 23, 2014

'Welcome to guest blogger, James Porter. James is Associate Director, Development & Communications for the END Fund , a nonprofit dedicated to controlling and eliminating neglected tropical diseases. . Your database tools have the potential to dramatically increase marketing and fundraising results if you use them right. That’s why I’ll be blogging lots of tips, tools and case studies on building out and using your database(s) to improve your supporter’s experience in 201

Values 86

Values Management Associations Marketing 86

iMarketSmart

JANUARY 6, 2014

'I was thrilled when I first saw Dan Pallotta’s TED Talks presentation. I thought to myself, “Finally! Someone said it!” And, I wondered why it wasn’t me. But now that he came out (in more ways than one— Dan is gay), I thought I should make sure all of my subscribers are aware of Dan’s lightning bolt speech. In case you don’t have time to watch it, below you will find some of the points he describes as shackles that prohibit charities from making real chang

Fundraising 78

Fundraising Fundraising Recruitment Advertising 78

Fundraising Coach

JANUARY 14, 2014

'Every week, I have a conversation like this with a nonprofit leader: Nonprofit Leader: "We need to find new donors." (As though there''s a magic bullet, a secret place to find new donors.). Me: "Why do you want to find new donors?". NL (incredulously, like I''m an idiot): "Because we aren''t raising enough money. We need more money so we need new, better donors.".

Retention 104

Retention Values Fundraising Fundraising 104

The Agitator

JANUARY 27, 2014

'There’s no more important action a fundraiser can take than making sure the donor knows how important and wonderful he or she is. And quite frankly, there’s no communication vehicle as powerfully suited for this task than the simple, well-written, four-page paper newsletter. Not digital. Not slick. Not focused on the ego of the organization. Making Money with Donor Newsletters , written by fundraising communications master Tom Ahern, is all you need to transform your current newsletter into a m

Retention 95

Retention Communication Fundraising Fundraising 95

Nonprofit Marketing Blog

JANUARY 14, 2014

'Is one of your 2014 goals to get your social strategy in order? Here are 10 fun stats on social media that can help you decide how to spend your time. 73% of U.S. online adults now use social networking sites. Source: Pew Tweet this. Roughly one-third of the world’s population is now online. Source: We Are Social Tweet this. 68% of Instagram’s users are women.

Marketing 90

Marketing Marketing Nonprofits Communication 90

Getting Attention

JANUARY 29, 2014

'When my friend and colleague, Joe Waters , told me he was writing a hands-on guide to fundraising with businesses (a.k.a. cause marketing), I was absolutely delighted. You’ve probably seen the same coverage I have on cause marketing, covering big orgs partnering with big corporations—like Miracle Treat Day (Children’s Miracle Network with Dairy Queen) and the Kraft Fight Hunger Facebook page for Feeding America.

Fundraising 77

Fundraising Fundraising Children Values 77

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Retention

Care2

JANUARY 4, 2014

'Is your organization embarking on a website redesign in 2014? Here are five design trends to consider. 1. Simpler Navigation to Get Readers to Focus More on Content. One of the big design trends that is beginning to fade is mega navigation menus that are cluttered and distracting to website visitors. This year we will see more websites with simplified navigation.

Technology 78

Technology Management Nonprofits 78

Nonprofit Tech for Good

JANUARY 11, 2014

'2014 will be an exciting year for nonprofit technology. Numerous communications and fundraising trends are on the verge of going mainstream and nonprofits committed to early adoption have a number of new tools and strategies to pioneer this year. Social media will remain a top priority for nonprofits in 2014, but 2013 helped solidify social media as a mandatory set of communication tools.

Technology 110

Technology Nonprofits Communication Fundraising 110

Fundraising Coach

JANUARY 1, 2014

'Happy New Year! A record number of people came to FundraisingCoach.com for fundraising help in 2013. Here are the the top 2013 posts based on website traffic! They cover everything from social media tips, to strategies on year-end fundraising, to how board members can be effective askers. Top 13 Fundraising Posts Written in 2013. Content calendar templates for social media.

Fundraising 93

Fundraising Fundraising Retention Leadership 93

The Agitator

JANUARY 7, 2014

'One topic you can expect to see The Agitator dwell upon over the coming year is mobile. Firstly, all the media/digital monitoring services are now reporting that more than half of emails are opened with a mobile device. And mobile viewing of online video, as well as your ‘plain ole’ website, is also accelerating very rapidly. See The Agitator’s reporting here , here and here.

Communication 93

Communication Marketing Marketing Fundraising 93

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Management

Nonprofit Marketing Blog

JANUARY 30, 2014

'The good news is that giving continues to grow. The bad news is that donor retention rates aren’t what they should be. Think about the donors who came into your organization’s ecosystem during the past year. Will they give again? You can improve the odds of keeping more of your supporters by declaring 2014 the Year of the Donor. What this looks like for your organization may be different than for your nonprofit peers, but here are a few basics to get you started: 1.

Retention 89

Retention Recruitment Communication Activism 89

Getting Attention

JANUARY 9, 2014

'Donor retention is an absolute priority (again) for 2014. Yet the path to donor retention success remains elusive for so many organizations. How about yours? Please join me in thanking Frank Barry and the Blackbaud team for sharing donor retention guidance from some of the smartest fundraising experts out there. I’m thrilled to be included! Here’s my #1 donor retention recommendation—R-E-S-P-E-C-T your way to strong and long-lasting donor relationships: R espect donors ’ wants, even

Retention 76

Retention Fundraising Fundraising 76

Care2

JANUARY 20, 2014

'It''s the end of January and that means organizations social media and marketing plans for 2014 are off to a running start. As you begin to execute your campaigns, take a look at these social media stats from 2013. The stats are impressive. For example, did you know that there are 250 billion photos posted on Facebook daily? Or that 28% of RT''s on Twitter are due to the inclusion of "Please RT".

Marketing 76

Marketing Marketing 76

Nonprofit Tech for Good

JANUARY 28, 2014

'Nonprofits that do not create a lot of their own video content can still have an engaging YouTube Channel by curating videos relevant to your nonprofit’s mission and programs. Just because your nonprofit didn’t create a video doesn’t mean you can’t feature it on your channel. By adding videos to “Playlists” and then displaying those playlists as “Sections” on your channel, your nonprofit can have an engaging YouTube channel that makes a strong fir

Nonprofits 95

Nonprofits 95

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

Foundations

Fundraising Coach

JANUARY 28, 2014

'Photo courtesy of readerwalker on Flickr A couple weeks ago, I was working with my son on a school project. We are having him study 10 great speeches from USA history. In looking at top 10 and top 100 lists, I was thrilled to come across Russell Conwell''s Acres of Diamonds. I''d read this dozens of times growing up. The gist of the story is that a man dreamed of finding diamonds.

Retention 87

Retention Fundraising Fundraising Communication 87

The Agitator

JANUARY 12, 2014

'The holiday shopping season, coupled with the current wave of renewed interest in raising the minimum wage and the plight of workers at places like Walmart, got me thinking about — what else? — donor retention. Seems to me there is significant similarity between the management mindset of some of the Big Box stores and burger chains and many nonprofits.

Public and Nonprofit Management 92

Public and Nonprofit Management Retail Retention Nonprofit Management 92

Nonprofit Marketing Blog

JANUARY 21, 2014

'The new Online Fundraising Scorecard report from Dunham+Company and Next After points to some key areas where nonprofits may be falling short in their online campaigns. The study looked at 151 charities and rated the online giving experience in four main categories: email registration, email communication, donation experience, and gift acknowledgement.

Nonprofits 84

Nonprofits Communication Fundraising Fundraising 84

Getting Attention

JANUARY 8, 2014

'As I combed the infinite number of 2014 marketing recommendations shared in recent weeks, I was surprised to see this one— review, revise and recommit to your privacy policy. Didn’t we all do already, during the advent of our websites and email programs? But on further reflection, I realized how central a thorough, fully-implemented privacy policy is in our age of data-driven marketing.

Participation and motivation 76

Participation and motivation Marketing Marketing Activism 76

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!

Nonprofits

Care2

JANUARY 27, 2014

'Upworthy, a site that focuses on curating social cause related videos and content has been receiving a lot of media attention for changing how bloggers write headlines. In November of 2013 Upworthy traffic grew to about 87M unique visits, which was quite a drastic leap from less than 5 million a year ago, according to Quantcast. In December traffic dipped about 21% to 68M unique visits.

Fundraising 69

Fundraising Fundraising Marketing Marketing 69

iMarketSmart

JANUARY 31, 2014

'Video is powerful. -45.4% of the American population watches at least one online video a month. -Consumers watched over 48 billion online videos in July 2013 alone, 7.4 billion minutes of which were advertisements. -Using video results in higher amounts of traffic to your web pages. -Online Landing Pages with video have up to 800% more conversions than the same page without.

Advertising 63

Advertising Foundations Fundraising Fundraising 63

Fundraising Coach

JANUARY 22, 2014

'Chris Davenport over at 501Videos surveyed nonprofit professionals and board members last week. The top two things they said they wanted help with were: finding new donors, and. keeping the donors they already have. So over at NonprofitBestPracticesStore.com , he''s offering incredible savings on a bundle of 100 Donors in 90 Days and The Donor Retention Project.

Fundraising 77

Fundraising Fundraising Retention Nonprofits 77

The Agitator

JANUARY 26, 2014

'Want to double your persuasion power? The Neuromarketing blog has the answer. In their post, Four Words That Double Persuasion , they report: “Want to double your success in persuading people to do as you ask? Four simple words, and even other phrases with the same meaning, have been shown to double the success rate in dozens of studies worldwide.” Try your hand at guessing the words.

Communication 89

Communication Fundraising Fundraising 89

Speaker: Radhika Samant and Adri Glover

The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.

Activism

Nonprofit Marketing Blog

JANUARY 16, 2014

'[Editor’s note: If you ever wanted to know how to position your organization for major gift success, look no further. In this guest post, nonprofit expert and Bloomerang CEO Jay Love has distilled critical tips for creating a solid transformational gifts strategy. Check out the recommendations and let us know how you plan to put them into practice for your nonprofit.].

Leadership 80

Leadership Education Education Nonprofits 80

Getting Attention

JANUARY 28, 2014

'Despite the emphasis on content marketing for nonprofits—crafting the right content to motivate each specific group to take the action you desire— to be distributed where they are (the right place) when they are there and likely to act (the right time)—there’s one important ingredient left out of the discussion time and time again. Copy editing —checking for spelling, grammar, consistency and accuracy.

Production 76

Production Nonprofit Organizations Nonprofit Organizations Marketing 76

NonProfit Hub

JANUARY 27, 2014

'Madeline Turner is a guest contributor for Nonprofit Hub and the managing editor of the Content Marketing Program at Blackbaud. It’s her goal to create resources that inspire and empower the nonprofit industry. _. I was reminded of just how hard it is to make new friends when I moved to Charleston almost three years ago. I didn’t know a soul, and the only people calling me were friends and family members from home wondering how I was adjusting to life in this new city.

Retention 67

Retention Management Marketing Marketing 67

iMarketSmart

JANUARY 27, 2014

'Most planned giving marketing strategies are not effective. They miss the mark. They waste money. And they leave tons of opportunities on the table. Planned gifts can (and do) come from just about anyone. That includes non-donors and people that are not on your organization’s radar at all. In fact, many of my clients tell me that anywhere from 30% to more than 80% of their planned gifts come from people not currently in their database.

Marketing 63

Marketing Marketing Fundraising Fundraising 63

Speaker: Igli Laci, Strategic Finance Leader

In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a

Finance