Fundraising Coach
MAY 20, 2014
'Since writing about the exact words to say on your next major gift ask , many have asked me for what to talk about during the meeting, both before and after the ask. What to say to a donor prospect. Here are 5½ things you can say on your next major gift visit: Hi. Having a genuine relationship with a donor significantly reduces any jitters you may experience during the meeting.
Nonprofit Tech for Good
MAY 18, 2014
'The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Small nonprofits that are not in a position to hire a part- or full-time social media manager should limit themselves to one or two social networks and place the highest priority on their website, email communications, and online fundraising campaigns.
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The Agitator
MAY 13, 2014
'Demonstrating what should be a staple in your acquisition toolkit, here’s a brief ‘petition-to-donor’ case study from Care2, involving the African Wildlife Foundation (AWF). Very straightforward. AWF’s petition to stop illegal wildlife poaching was promoted across the Care2 online network. In two weeks, the petitions attracted 29,000 signers, each furnishing online and mail contact info.
Ken Goldstein
MAY 26, 2014
'I love dogs. Who wouldn''t? They''re fun, happy, and above all, loyal. It doesn''t take much to earn a dogs love. a scratch behind the ear in just the right spot, a tossed tennis ball, or dropped bits of food of any sort will do the trick. Dogs are easy. I love dogs, but I prefer cats. Cats are seen as aloof. Cats can be fickle. Cats demand respect.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Getting Attention
MAY 8, 2014
'Guest blogger, Julie Brown, is the program director at the Findlay-Hancock County Community Foundation. Julie is intrigued by storytelling, and the opportunity it offers to inspire donors and volunteers to act. We’ve all seen them: social media pages or websites for grassroots nonprofit agencies that appear to have been designed by a student or a well-intentioned volunteer.
Nonprofit Marketing Blog
MAY 22, 2014
'How important is recurring giving to your organization? We examined recurring donations across Network for Good’s platform and found that donors that set up a recurring gift gave an average of 42% more per year than those that only gave a one-time gift. In line with stats from our Digital Giving Index , we also saw that donors were 31% more likely to set up a recurring gift on a branded donation page vs. a generic giving experience.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Tech for Good
MAY 4, 2014
'The following is an excerpt from Mobile for Good: A How-To Fundraising Guide for Nonprofits. Another form of real-time communications is using mobile and social media to report live from your events and conferences. To do so effectively, you’ll need a staff person whose sole purpose is tweet, post, share, blog, photograph, record, and interview during the event.
The Agitator
MAY 21, 2014
'In his post yesterday, Proud To Be A Fundraiser , Roger cited an article by our UK colleague and fellow curmudgeon Ken Burnett, titled Keeping the right fundraisers. Now, given that The Agitator’s niche audience consists entirely of fundraisers of various stripes and capacities, one might think that both of those titles would attract a fair bit of reaction.
Mission Minded
MAY 12, 2014
'Also titled: Why I Refuse to Get Out My Snow Shovel Today is Monday, May 12, 2014, and I’m feeling a bit glum. I’m feeling glum because I expect certain things from May 12th: standing barefoot on my lawn while playing catch with my kids, a nice glass of wine while sitting on my front […].
Getting Attention
MAY 29, 2014
'When I heard that Maya Angelou had passed away this week, I was saddened, humbled and hugely appreciative. Unlike most writers (especially poets and memoirists) or activists, Dr. Angelou made herself and her perspective accessible and relevant to all. She did so by shaping her writing around the same sensations and feelings each one of us experiences, bridging the gap between her life and point of view, and ours: Human beings should understand how other humans feel no matter where they are, no
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
NonProfit Hub
MAY 30, 2014
'“Wanna go to the mall?”. “Totes McGoats.”. What? That was my reaction when I heard a 20-something say that for the first time. When I was that age, going to the mall was “totally tubular.” For Boomers, it may have been “just swell” (if malls had existed then). Understanding the new up-and-coming generation is a little like learning a new language—and I’m not just talking about deciphering their slang.
Care2
MAY 19, 2014
'Is your nonprofit investing the right amount of money, resources, and strategy into digital? Probably not. Heck, even the NYT admitted in a leaked report that they are struggling with their digital strategy. To help get your organization thinking about this investment, check out the key findings from the Charity Dynamics'' report: How Today''s Nonprofits Approach Digital Spending and Why It Matters to You.
Nonprofit Tech for Good
MAY 2, 2014
'The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. If you would like to suggest a report be added to the list, please post the name and a link to the report in a comment below. Most of the reports listed are based on U.S. nonprofit research, but I would also like to add similar reports from other countries.
The Agitator
MAY 11, 2014
'There’s no question that the shortage of investment funds for fundraising is perceived as a principal barrier to growth. That sentiment was voiced by many attending the DMANF Leadership Summit last week, and it’s certainly a reason offered in a lot of the comments and email from Agitator readers. The solution to this problem may lie within your organization itself.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Nonprofit Marketing Blog
MAY 20, 2014
'You’ve seen it happen: When we stop putting energy into relationships with family and friends—relying on past interactions to hold us together—those relationships tend to fall apart. Like your college roommate or that work friend from your first job. Relationships with organization’s donors require the same kind of focus and energy for the duration—if you want to keep them happy, involved, and giving.
Getting Attention
MAY 15, 2014
'Guest blogger, Caroline Avakian is the founder & CEO of SourceRise , a social enterprise connecting journalists to nonprofit subject matter experts and sources, and managing partner of Socialbrite , a social media for nonprofits consultancy and digital learning hub. Conference season is ongoing these days. So I was particularly pleased when, at the recent, Harvard Social Enterprise Conference, keynote speaker and Echoing Green president, Cheryl Dorsey, shared some valuable hints to us a
NonProfit Hub
MAY 12, 2014
'Great news from a new study by M+R and the Nonprofit Technology Network (NTEN): Online giving is bigger than ever. In 2013, internet users donated more than any previous year, with online giving up 14% since 2012. More than 5.5 millions total gifts and nearly $325 million were raised, making 2013 a huge year for nonprofits working to optimize their online presence.
Care2
MAY 31, 2014
'We''re about halfway through 2014, and it''s time to check in about where you are with your goals for the year. Have you accomplished any of your organization''s goals yet? Have your communication goals changed? What are your priorities for the rest of the year? In January, the Nonprofit Marketing Guide released the 2014 Nonprofit Communications Trend Report , alongside an infogrpahic to break the data into easily digestible chunks. 2,135 nonprofits responded to this online survey, and at the b
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Nonprofit Tech for Good
MAY 24, 2014
'Date: Thursday, June 26. Time: 2pm NZST (Auckland). 12pm AEST (Sydney). 10-11am SGT (Singapore). 7:30am IST (New Delhi). Cost: Free! How to Register: Sign up. Presented by: Heather Mansfield. Now a decade into the Social Web, mathematicians and social scientists have had ample time to study how, when, and why online individuals engage with brands on social networks such as Facebook, Twitter, and Instagram.
The Agitator
MAY 18, 2014
'Alfred Sloan was the General Motors Chair and CEO who led GM from the 1920s through the ‘50s and grew it to become largest corporation on Earth at the time. In a board meeting at GM, Sloan asked the board about an important decision: “I take it that everyone is in basic agreement about this decision?” Everyone nodded yes. Sloan’s response: “Then I suggest we postpone the decision.
Nonprofit Marketing Blog
MAY 12, 2014
'The Playoffs are like the year-end giving season for NBA players. Just like your nonprofit’s staff in December, during Playoffs, athletes are busy, tired, and they have their eye on the prize. What can nonprofits learn from the 16 teams that are competing for the championship title? Here are 4 takeaways you can share with your colleagues: Every little victory matters.
Getting Attention
MAY 22, 2014
' The Range of Nonprofit Marketing & Communications Job Descriptions I see is Incredibly Broad… As I vet dozens of nonprofit marketing and communications jobs for our weekly jobs post , I get a good sense of what organizations like yours are seeking in their marketing and communications hires. This is key stuff for all of us—these roles and responsibilities are our lives, present and future—and I’ve become intrigued by the incredibly varied range of experience, skills and person
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
NonProfit Hub
MAY 19, 2014
'Sure, most of the information about your volunteer opportunities is listed on your website. But how do you handle inquiries such as this one: “Hello, I am interested in your cause and looking to get involved, what can I do to help?”. It’s an open window. A new opportunity to form a relationship with a volunteer. And they could either become a one-time volunteer or a lifelong supporter.
Care2
MAY 2, 2014
'Have you had a chance to check out the stellar infographic, Cracking the Crowdfunding Code , by the Rad Campaign ? It concludes with seven traits of a successful nonprofit crowdfunding campaign. We realize that there’s a lot to unpack, and it might even be intimidating -- your expertise lies in serving people, and all the marketing speak might as well be Greek to you.
Nonprofit Tech for Good
MAY 18, 2014
'While many international NGO online directories do exist, the ability for international NGOs worldwide to accept online donations through the soon-to-be-launched .NGO Global Directory is a unique service – especially for smaller NGOs from underserved regions. One of the greatest obstacles to global online fundraising has been that there in no international database of verified NGOs upon which donation service providers can build online fundraising tools.
The Agitator
MAY 5, 2014
'When you personally make a charitable contribution, what’s really going on? Are you looking to feel good or feel effective? You could take the coward’s way out and say ‘Both!’ About two weeks ago I read this column in the NY Times — Donating, and Making Sure the Money Is Put to Work. I set it aside because it left me feeling uneasy.
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Nonprofit Marketing Blog
MAY 29, 2014
'In last week’s edition of Tips, Network for Good’s weekly e-newsletter , we wanted to get a feel for what’s going on around the sector, especially in the trenches. So in our first-ever reader survey, we asked, “What’s the one thing about your organization that keeps you up at night?”. Here’s how you responded: We had a friendly bet going around the department for the #1 reason nonprofit professionals lose sleep and we are astounded and delighted by the results!
Getting Attention
MAY 7, 2014
'There’s no better way for your organization to get your supporters’ and prospects’ attention (media attention, too) than hooking into what’s top of mind. Your people are already thinking about these topics and issues, so are far more likely to connect with your campaign than at other times. That’s right-things, right-now marketing and I’ve seen some fantastic Mother’s Day models from nonprofits like yours in the last few weeks.
Mission Minded
MAY 30, 2014
'This morning, Mark and Priscilla Zuckerberg posted an op-ed in the San Jose Mercury News to announce a $120 million donation to Bay Area schools. Because we’re brand and communications nerds over here at Mission Minded, we couldn’t help but read this exciting announcement with a bit of a critical eye. Sure enough, it proved […].
Care2
MAY 5, 2014
'Last week on the Froglooop blog, we highlighted 7 helpful crowdfunding tips. Now it''s time to take those tips and put them into practice to raise money for your organization. You can get started right away with three inspiring fundaising challenges launching this month. Give Local America Challenge, May 6th. Over 7,000 nonprofits, plus celebrities like Kevin Bacon, are expected to participate in the one-day Give Local America charitable, online crowdfunding campaign on Tuesday, May 6th.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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