Selfish Giving
MARCH 31, 2010
I spend a lot of time on Twitter. It may not be the home base that my blog is, but it’s certainly where I hang out. And as a hangout it’s more like a speakeasy because the crowd is limited, just over 200 followers. That’s because I really want to get to know the people I follow and to learn from them. I never understood how you could do this following 1,000, 5,000 or 10,000 people.
Nonprofit Marketing Guide
MARCH 4, 2010
Here’s a video review of Sarah Durham’s new book, Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications. Watch to learn how to get me to buy a copy for you! Kivi Reviews “Brandraising&# by Sarah Durham from Kivi Leroux Miller on Vimeo. Kivi Leroux Miller of Nonprofit Marketing Guide.com reviews “Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications&# by Sarah Durham.
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Fundraiser Ideas
MARCH 15, 2010
Though Fundraiser-Ideas.net generally publishes one comprehensive description of a fundraising idea at a time, we know that many people are looking for ways to integrate their passion for art with their fundraising efforts and thus we decided to post a long list of art fundraising ideas. Most of these ideas would be great as elementary school fundraisers or as preschool fundraisers, but they can be adapted for other settings, of course.
Nonprofit Tech for Good
MARCH 24, 2010
“A survey of 200 charity and foundation professionals revealed that nonprofits are finding it difficult to determine how valuable social media tools are for their organizations. Seventy-nine percent said they hadn’t found ways to do so.” – Chronicle of Philanthropy, November 12, 2009. For those 79% of nonprofits out there, I have listed 10 social media metrics below that can be easily tracked and plotted on a Social Media Return on Investment (ROI) Spreadsheet ( Download ).
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Fundraising Coach
MARCH 30, 2010
Q: What are your thoughts about including an annual roll of donors in a (printed) annual report? Our staff is split 50/50 on whether that is still useful, necessary, or appropriate. Thanks. Katie Benston, Dir. of Annual Support. Hospice & Palliative Care Charlotte Region. Charlotte, NC. A: This is a very common question! We all know we’re supposed to thank donors.
The Agitator
MARCH 15, 2010
For five centuries, from the Phoenicians to the global exploration of the 15th century Spaniards the conventional wisdom of navigation rested on the belief that the Earth was flat. Venture farther than the known oceans and you would fall off the edge of the Earth into the mouths of dragons, the arms of sea monsters, and heavens only know what else. Today’s fundraising has its own ‘flat Earth’ beliefs, and as we look at the obstacles and changes fundraisers have faced in the pas
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Marketing Guide
MARCH 23, 2010
I’ve made some changes to our All-Access Pass to Nonprofit Marketing Guide that now make it easier for you to get a quick consultation with me on whatever issues you are struggling with at the moment. In addition to getting all of our webinars, when you sign up for the All-Access Pass , you will now be eligible to book a 30-minute consulting appointment with me, whenever you want, as often as you want.
Fundraiser Ideas
MARCH 11, 2010
A charity fashion show requires a good amount of planning, but it can also raise a lot of money. Much of what follows is geared towards student groups that seek to plan a charity fashion show, but the information contained in this post can easily be adapted to suit other groups. When organizing a charity fashion show, be sure to think about all of the different groups that can help you make your fashion show a success.
Nonprofit Tech for Good
MARCH 4, 2010
Over the years I have stumbled across countless Internet gems, but the 10 below are those that I regularly and repeatedly return to. These resources are invaluable when looking for quality content to utilize and share on social media sites. If you have any favorites that you would like to share, please add them in a comment below. Thanks. 1. Worldometers : Provides world statistics updated in real-time. tweeting powerful stats is guaranteed to get your organization ReTweeted!
Nonprofit Marketing Blog
MARCH 18, 2010
Mashable and George Weiner have some excellent new data to share about social media usage and mobile giving. These three articles are MUST READS: 1. Mashable: Our Social Media Obsession by the Numbers (based on a Retrevo study). 2. Mashable: The Current State of Twitter by Muhammad Saleem. 3. George Weiner in the Huffington Post: Mobile Giving and Why People Are Bad at Poker.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
The Agitator
MARCH 28, 2010
As presented in Fast Company , here are some tips on building loyalty via exceptional customer service. They’re offered by Micah Solomon, co-author of Exceptional Service, Exceptional Profit. Do nonprofits have "customers" and do they deliver "customer service"? You better believe it! I think every one of Solomon’s seven tips applies … especially when you roll in the cultivation of major gift donors.
Selfish Giving
MARCH 22, 2010
In my travels this past weekend, I came across two cause marketing programs at two stores my family frequents a lot. The first was at Starbucks where I saw a display for the new Conservation International Starbucks Card. You load the card with dough and every time you spill the beans at Starbucks through the end of the year five cents goes to CI. I like the program, and as a Starbucks customer I admire the coffee behemoth for supporting CI’s mission to protect the earth.
Nonprofit Marketing Guide
MARCH 12, 2010
Here’s a bunch of good stuff for nonprofit communicators that I’ve come across in the last month or so. A Must-Download. Network for Good and Sea Change Strategies have released a free e-book called Homer Simpson for Nonprofits: The Truth About How People Really Think and What It Means for Promoting Your Cause. It’s really, really good.
Fundraiser Ideas
MARCH 8, 2010
This is not a fundraising idea , but it is likely that it will be useful to many individuals and organizations that actively fundraise. In addition to serving as a source of contact information, business cards (especially when free ), can serve as a promotional tool for your fundraising events. First, let us just underscore that this is not a gimmick.
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Nonprofit Tech for Good
MARCH 2, 2010
Over the last few weeks I have been running a Facebook Advertising experiment for the Nonprofit Organizations Facebook Page. While the ad itself produced little-to-no results, some unexpected Facebook insights did come out of running the ad. The results are below: 1. Purchasing advertising did not increase my fan base or help my Status Updates show up in the News Feed > Top News.
Fundraising Coach
MARCH 2, 2010
As kids, most of us were trained to say “thank you.&# Some of us even had parents that required us to write “thank you&# notes to relatives that gave us gifts. So why don’t we say “thank you&# to our donors? The very people that fund our mission. That give out of their hard earned money to support our cause. Could we really be arrogant enough to feel entitled ?
The Agitator
MARCH 2, 2010
Direct marketing guru Denny Hatch was so enthralled with The Checklist Manifesto by Atul Gawande that he updated his own direct marketer’s checklist. Denny’s checklist is 58 items long, so it’s pretty comprehensive. For example, here’s #2: Does your copy contain some or all of the 13 most powerful and evocative words in the English language?
Selfish Giving
MARCH 16, 2010
I hope you didn’t give Chris Brogan your business card at SXSW this week. He didn’t want it, and with good reason. Unless you want to do business with me, don’t give me a business card. We both know how to reach each other, so unless one of us asks for one, let’s not hand them out. We tend to give out business cards because we’ve been taught this is what to do.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Nonprofit Marketing Guide
MARCH 3, 2010
This week I started an intensive month-long coaching program for freelance writers who want to serve nonprofit clients. I limited the program to just 10 freelance writers, because I wanted the whole group to be able to interact and for me to be able to answer questions directly and fully. Several communications directors at small nonprofits, when learning of this program, said. “Hey, Kivi , what about us?
Fundraiser Ideas
MARCH 1, 2010
Lots of bars and pubs hold trivia nights. For those who are unfamiliar, these are events in which teams of people gather to socialize, eat, drink and answer trivia questions. Bars and pubs often hold trivia nights on a regular basis, which allows friendly rivalries between teams develop. Trivia nights can also be a great way to build camaraderie among people who already work together (for instance, an office’s accounting department could challenge the human resources department to a friendly tri
Nonprofit Tech for Good
MARCH 10, 2010
When I bought my first iPhone in June 2009 I was absolutely blown away. Love my iPhone. What a miraculous little tool of technology. I immediately downloaded the Apps for the social networking sites that I regularly use as well as the few Apps that were available from the nonprofit sector. In the months following my mind was ruminating and imagining nonprofits throughout the world launching iPhone Apps.
Getting Attention
MARCH 31, 2010
I'm pleased to introduce you to Julia Hartz (at far left) and Tamara Mendelsohn of Eventbrite for Causes. Julia and Tamara focus day in and day out on making events more productive for nonprofits. They are my third guests in a periodic series of posts from other authors, and it's great to add their perspective to the mix. "With all the ways to connect online, we’ve increasingly heard the question 'do you think live events are dying?
Speaker: Tim Sarrantonio, Director of Corporate Brand
Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program. Whether you’re starting fresh or enhancing an existing program, this session will provide the strategies you need to deepen donor relationships and secure long-term support!
The Agitator
MARCH 30, 2010
I love Todd Cohen’s Philanthropy Journal. Excellent range of content. I’m a faithful reader. But I hate this March 26 headline: Fundraising out of sync with giving habits. Todd’s story leads as follows: "Technology is changing the way people give, with different generations preferring to give in different ways, and nonprofits should adjust their fundraising strategies to reflect those giving patterns, a new study says." He’s referring to recent Convio survey resea
Selfish Giving
MARCH 11, 2010
Cause marketing news, advice and commentary just got better (looking). Welcome to the new and improved Selfishgiving.com ! Late last year I started thinking of refreshing my blog with a new look that I could extend to all my other social media platforms and offline activities. A lot had happened since the last redesign two years earlier! At first I only thought about changing the look of my blog, but John Haydon was writing some great posts on how Headway Themes could enhance your blog.
Nonprofit Marketing Guide
MARCH 17, 2010
I just realized I hadn’t shared our webinar line-up with you recently, so here’s what’s coming up in the next few weeks: March 18: On-the-Spot E-Newsletter Makeovers: Get Your E-Newsletter into Better Shape. March 23: Getting Your Nonprofit Started with Social Media. March 30: Q &A Conference Call: Personality and Positioning with “Brandraising” Author Sarah Durham.
Fundraiser Ideas
MARCH 4, 2010
This is a fundraising idea we should have covered a long time ago, as it is the perfect add-on to so many of the fundraising ideas we’ve covered so far. A 50-50 raffle is the most basic of raffles. All you do is sell tickets to the raffle, combine the money and award 50% of the combined money to the person who holds the winning ticket and 50% of the money to your organization.
Speaker: Radhika Samant and Adri Glover
The world of work has fundamentally changed. The series of waves that the pandemic began have rippled through the Great Resignation, quiet quitting, the Great Regret, and other eloquent phrases that boil down to the same thing: people aren’t engaged at work or enabled to perform at their best. The truth is that engagement and enablement is more important than ever, but how we do it is the critical differentiator for many organizations.
Nonprofit Tech for Good
MARCH 1, 2010
March’s theme is Modern and Contemporary Art. Below are 5 museums throughout the world that are creatively utilizing social media: Twitter: Museo de Arte Contemporáneo in Lima. Facebook: Moscow Museum of Modern Art. YouTube: Stedelijk Museum in Amsterdam. MySpace: Museum of Contemporary Art in Sydney. Flickr: San Francisco Museum of Modern Art. The nonprofits above are featured throughout the month of March on the Nonprofit Organizations Twitter Profile , the Nonprofit Organizations Facebook Pag
Get Fully Funded
MARCH 9, 2010
There’s nothing more important than thanking our donors. We need to make sure donors know how much we appreciate them and their generosity. So thank your donor 7 times. The 7 Thanks don’t have to be elaborate or expensive – just sincere. The initial Thank You should be timely. Your quick response to a donor’s gift lets them know that you did in fact receive their gift and that you are glad to have it.
The Agitator
MARCH 4, 2010
Convio, Edge Research, and Sea Change Strategies have prepared this report on mobile giving , probing specifically into the mobile giving generated by the Haiti earthquake. The data reflects a survey of 1500 members of an online panel, screened as current charitable donors. The report notes that up to 12 January 2010 about $1 million had been donated to various causes and charities via mobile text.
Selfish Giving
MARCH 3, 2010
Ad Age posted an interesting article the other day about how every company–large and small–is turning to microsponsor -ships–small consumer driven cause marketing programs that raise hundreds or thousands of dollars–to support everything from breast cancer research to earthquake relief for Haiti and now Chile. I call microsponsorships the “fortune at the bottom of the pyramid&# because they are simple, easy and spontaneous.
Speaker: Igli Laci, Strategic Finance Leader
In today’s competitive market, pricing is more than just a number — it’s the cornerstone of profitability. The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage a
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