NonProfit PRO
JANUARY 21, 2022
It feels challenging to plan at a time of so much uncertainty. We may all feel like burying our heads in the sand and waiting for someone to yell, “The pandemic is over!” But because of the shifts of the pandemic, many nonprofit organizations are creating strategic plans.
Nonprofit Marketing Guide
JANUARY 20, 2022
If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. If you don’t get your messages in front of the right people often enough, it’s hard to accomplish your communications, marketing, and fundraising goals.
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Ann Green
JANUARY 19, 2022
Why does making a donation often feel like a transaction? Organizations get so caught up in the raising money part, that they forget about building relationships with their donors. Yes, relationships! This is just as important as raising money. It’s hard to keep raising money if you don’t build a good relationship with your donors. The two go together.
Selfish Giving
JANUARY 12, 2022
Let's kick off the New Year right with a review of the top three social impact and partnership trends you and your organization need to know for 2022. ???? On Thursday, January 20th at 2pm ET , join me and Brittany Hill of Accelerist as we. Explore the power of purpose and how it is shaping intrinsic and extrinsic motivations. Highlight best practices and new forms of constituent and mission engagement.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Marketing Insights by GlobalOwls
JANUARY 26, 2022
How to get more followers for your LinkedIn company page [13 simple tips]. LinkedIn is evolving into a content platform with lots of opportunities. But how can you get more followers for your LinkedIn company page? Here are 13 simple tips and an explanation of LinkedIn’s algorithm to start growing your LinkedIn following step-by-step. Do you want to get serious about promoting your business or nonprofit on LinkedIn?
Nonprofit Tech for Good
JANUARY 2, 2022
Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country , Days of the Year , and Wikipedia’s List of Commemorative Months. January. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Nonprofit Marketing Guide
JANUARY 6, 2022
Whether you are a team of one or several, you probably have questions about how other nonprofit communications or marketing teams are set up and how they function. We’ve done quite a bit of research on this topic. We’ve also learned a great deal by coaching and mentoring hundreds of nonprofit communicators over the last decade. Conversations about how comms teams are set up and how they function are extremely important.
Ann Green
JANUARY 10, 2022
The New Year is here. Do you wonder what’s ahead for us? The last two years have brought about so much change and uncertainty. Sometimes it’s hard to predict what’s going to happen next. . I’m sure your nonprofit continues to face challenges, but since the pandemic started many organizations were able to confront these challenges and make changes to the way they ran their programs and implemented their fundraising and communications.
Bloomerang
JANUARY 13, 2022
Traditionally, January isn’t a very lucrative month for fundraising. Why? Donors who just made a donation to your nonprofit during the end-of-year giving season might not think you need another donation from them so soon after they made their last gift. They also might have stretched their budgets for holiday gifts and travel and don’t have as much to give as they would during other times of year.
Nonprofit Marketing Insights by GlobalOwls
JANUARY 24, 2022
How to get more Retweets for free [step by step guide]. Follow this simple step by step guide to get more retweets without having to spend a penny on Twitter ads. Get more retweets for free. Have you ever clicked the ‘Tweet’ button and refreshed the page several times, just to see a handful of likes and retweets to your post? I’ve been there when I had just a few hundred Twitter followers, but also now that I have more than 40,000 Twitter followers.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Nonprofit Tech for Good
JANUARY 10, 2022
Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. This can bring an additional 60,000 new, targeted visitors to your website each year. While there are program requirements, as long as a nonprofit continues to meet these eligibility requirements, there is no end to the period which they will receive these
NonProfit PRO
JANUARY 24, 2022
Stop for a moment, and have a heart and behavior check. Are you really focused enough on the donor and what they need? Do you express gratitude at the level and frequency you need to?
Nonprofit Marketing Guide
JANUARY 18, 2022
If you are new here, just about every Friday I poke around the internet and try to find articles, blog posts, videos or downloads that I think can help you either do your job better or take care of yourself. We call this round-up Mixed Links. While I often have people email links, below are the blogs or websites I could share with you pretty much every week.
Ann Green
JANUARY 26, 2022
Monthly giving is gaining momentum and that’s a good thing. We want that to continue. If your organization doesn’t have a monthly/recurring giving program or it’s fairly small, now is a great time to start or grow your monthly giving. In this post, I’ll tell you why monthly giving is important for your nonprofit, how to start or grow your program, and how to nurture it going forward.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Bloomerang
JANUARY 10, 2022
Don’t think of yourself as a “fundraiser.” That sounds like it’s all about money. And money is one of the top taboo topics in our society. Think of yourself, instead, as a “ philanthropy facilitator.” That makes it about love. “Philanthropy” translated from the Greek literally means “ love (philos) of humanity (Anthropos).” . When you ask for a philanthropic gift you’re coming from a place of love , inviting donors to join you. .
Get Fully Funded
JANUARY 17, 2022
If you are trying to fundraise without an annual fundraising plan, you are trying to bake a pie with a lot of ingredients but no recipe. Can you do it? Maybe. The contestants on The Great British Baking Show manage to get it right with impressive frequency. But… that either requires a good memory or a lot of guesswork. Do you really want to make fundraising so hard?
Nonprofit Tech for Good
JANUARY 6, 2022
Even though nonprofit organizations aren’t required by law to publish annual reports, most nonprofit leaders recognize the value annual reports can provide. A well-written annual report will help you demonstrate your accomplishments to current and future donors, cultivate new partnerships, and recognize important people. Nonprofit managers working on annual reports most frequently ask these five questions.
NonProfit PRO
JANUARY 28, 2022
As marketing's evolution accelerates, you need to keep up. At the 2022 ANA Nonprofit Federation Winter Conference, presented by Data Axle, you'll hear case studies and success stories from experts and industry leaders that offer you actionable solutions to the issues and challenges you face in 2022's challenging and dynamic environment.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Nonprofit Marketing Guide
JANUARY 7, 2022
Taste. Montgomery, AL. Welcome to 2022! Let’s end the first week of what will surely be a better year with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. For the first Mixed Links of 2022 we have hashtag and website guides, video tips, content ideas, Google Search algorithm updates, and more.
Candid
JANUARY 11, 2022
Reposted from the Candid Learning blog. In 2021, the social sector mastered the art of resilience. We saw countless organizations craft donation experiences that not only sustained a year-plus pandemic but set new standards for fundraising excellence. So what’s still ahead? Discover 5 fundraising trends the social sector should capitalize on in 2022.
Bloomerang
JANUARY 21, 2022
Successful marketing means updating approaches. In today’s media environment where and how you communicate to your audiences is always changing. New online platforms start to dominate how to engage with groups. Social media companies create new tools to achieve objectives. New opportunities come to the forefront to tell your story. Staying up-to-date on the latest trends can help you expand your nonprofit marketing and achieve your goals in new ways.
Selfish Giving
JANUARY 19, 2022
Two great programs for you. Tomorrow, January 20th at 2pm ET , join me and Brittany Hill of Accelerist as we review the top three social impact and partnership trends you and your organization need to know for 2022. ?? Explore the power of purpose and how it is shaping intrinsic and extrinsic motivations. Highlight best practices and new forms of constituent and mission engagement.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Nonprofit Tech for Good
JANUARY 29, 2022
Several years ago, when Steve Latham wanted to make a donation to his alma mater, a financial advisor recommended donating appreciated stock instead of cash. The concept was a win-win: By donating stock, Latham could realize a tax advantage , enabling him to make a larger donation and increase the benefit to the school. The only problem? The process to complete the transaction took several phone calls, paperwork, and more than a week to complete.
NonProfit PRO
JANUARY 21, 2022
For several decades, I worked in the charitable sector. In fact, at one point, just out of undergraduate school, I received offers to go into either government, business or the nonprofit sector. I chose the nonprofit sector as I wanted to give back to help others. .
Nonprofit Marketing Guide
JANUARY 4, 2022
Not to be confused with our 2022 Nonprofit Communications Trends Report coming out later this month, I have compiled a list of what others are saying around the world of marketing about the new year. General Marketing. 10 Content Marketing Trends to Watch Out For In 2022 at Jeff Bullas. 10 Content Marketing Predictions and Trends for 2022 at Rubicly.
Candid
JANUARY 26, 2022
Last year, as the pandemic stretched on, the team at Vanguard Charitable contacted our approximately 25,000 donors to ask them about their giving priorities. The response was clear: In that moment, our donors were focused most on hunger and homelessness in the United States, two interwoven problems that have been greatly exacerbated by the ripple effects of COVID-19. .
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Bloomerang
JANUARY 4, 2022
Our Ask An Expert series features real questions answered by Claire Axelrad, J.D., CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on best practices around sharing tax information with donors. Dear Charity Clairity, . First, I’m not really comfortable with the way we inform donors of the tax-deductibility of their gifts.
Selfish Giving
JANUARY 5, 2022
Despite my best attempts to snatch it away from him, Charlie isn't quite ready to give up his Christmas pillow! Smahht ??. And I'm not quite ready to jump into 2022. See you next week! ?? Partnership Notes 1. This brand will skip Super Bowl LVI this year and donate the money to Covid support. 2. Did you get a free ride home via public transit on New Year's Eve ?
Nonprofit Tech for Good
JANUARY 19, 2022
Digital marketing and fundraising trends are constantly evolving and conferences provide an essential training opportunity for nonprofit professionals to learn from their peers and spark their creativity. In the era of COVID, in-person conferences have been halted and rescheduled or shifted to an entirely virtual experience, but in 2022 some conference organizers are moving forward with scheduling in-person events.
NonProfit PRO
JANUARY 10, 2022
Millennials are changing the face of business and they will change the face of philanthropy — eventually.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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