NonProfit PRO
MARCH 9, 2022
So, you’ve created a strategy for your peer-to-peer email communications. You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).
Allison Fine
MARCH 18, 2022
Automation can free us up to focus on the parts of our jobs we find most meaningful.
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Nonprofit Marketing Guide
MARCH 1, 2022
Libni Sanjurjo, Fundación Comunitaria de Puerto Rico (Puerto Rico Community Foundation). Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. This series lets you describe your workday in your own words. Libni’s Bio: I began practicing journalism in a university newspaper Diálogo while studying for a bachelor’s degree in that discipline at the Universidad del Sagrado Corazón, in San Juan, Puerto Rico.
Ann Green
MARCH 2, 2022
Donor retention is a perennial problem for nonprofit organizations. Many organizations spend all this time and energy on acquiring donors, concentrating more on volume and don’t seem to be concerned that they’re churning through different donors year after year. You should be keeping track of your retention rate. If you’re losing donors, it could be because you’re either not communicating enough or communicating poorly.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Nonprofit Tech for Good
MARCH 18, 2022
What is TikTok? TikTok is a social media platform that allows users to generate 15-second videos and host live streams. It launched in the United States in 2016 and rapidly grew to more than 680 million active users worldwide. At first, the ability for users to quickly gain fame through their videos is what made the app so appealing to teenagers, but for-profit companies caught wind of the speed at which content could go viral and wanted to get in on the action.
Bloomerang
MARCH 1, 2022
Bloomerang , the complete donor management solution for thousands of small and medium-sized nonprofits, has been honored as one of the Best Places to Work in Indiana by the Indiana Chamber of Commerce. “We have many tremendous employers in the state, so it’s great to see more and more companies take part in this effort to evaluate their workplace cultures and gain the recognition they deserve,” says Indiana Chamber President Kevin Brinegar.
Nonprofit Leadership Zone brings together the best content for advertising professionals from the widest variety of industry thought leaders.
Selfish Giving
MARCH 30, 2022
“I do not know what I may appear to the world, but to myself I seem to have been only like a boy playing on the seashore, and diverting myself in now and then finding a smoother pebble or a prettier shell than ordinary, whilst the great ocean of truth lay all undiscovered before me.” - Sir Issac Newton ?? I think David Hessekiel is on to something.??
Nonprofit Marketing Guide
MARCH 17, 2022
Are you ready to get serious about measuring your nonprofit marketing success? It’s a challenge, but one definitely worth taking on. We have lots of advice to get you started! Choosing Your Objectives. One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider.
Ann Green
MARCH 9, 2022
Are you still sending all your donors the same appeal and thank you letters? In these letters, you never thank a donor for their past support or acknowledge they’re a monthly donor. If that’s not bad enough, many of these letters use vague and impersonal language and even worse, jargon. Since the pandemic started, some nonprofits have done better and have created more nuanced, personal communication.
Nonprofit Tech for Good
MARCH 25, 2022
Events are many people’s favorite thing about charity fundraising. They offer a chance to dress up, get together with others, and have a good time — while also raising money for a good cause. While many of these fundraising event staples are great, such as fancy galas and golf tournaments, circumstances aren’t always ideal for in-person gatherings.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Get Fully Funded
MARCH 21, 2022
Major donors make a major impact on your nonprofit, but it can be a bit scary to ask major donors for a donation. If you’re new to major donor work, you know what I mean. You’re probably asking for an amount that’s a stretch for you and it’s going to bring up all kinds of personal issues for you, especially if you have a negative mindset around money or wealthy people.
NonProfit PRO
MARCH 16, 2022
The COVID-19 pandemic changed a lot about the world and how we approach virtually everything. Here are two things I learned during that time about connecting with new audiences and existing stakeholders that will have a lasting impact on me.
Selfish Giving
MARCH 23, 2022
Three things ?????? this week. ?? Case study success story. A big shout-out to the gang at the National Park Foundation ?? who did a great job creating a wonderful landing page to showcase the case studies I wrote for them. I love all the images and social media posts they included. Nice work, team! Can I help write case studies for your partnership program?
Nonprofit Marketing Guide
MARCH 10, 2022
We’ve been telling nonprofit communicators for a long time to visually map out their workflows. A visual map of the steps and processes of your work can really help others understand what it is you do and what it is you need them to do. It can also communicate norms for numbers of drafts, review times, deadlines, and other potential bottlenecks that could be making you silently scream every day slowing you down at work.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Ann Green
MARCH 16, 2022
We’ve been through so much over the last two years – the pandemic, an economic downturn, supply chain issues, inflation, a racial reckoning, political turmoil, and climate disasters. Now we can add the war in Ukraine. . Your nonprofit organization has gone through a lot and is continuing to navigate this ever-changing world. It’s important to not give up and keep persevering.
Nonprofit Tech for Good
MARCH 11, 2022
The fundraising pendulum is swinging back to “in person,” but that doesn’t mean you should ease up your online efforts, particularly peer-to-peer fundraising. Here’s why: It boosts the donations of almost any fundraising campaign, helping you to reach your goals. According to The State of Modern Philanthropy 2021 , “The median amount raised by events in which attendees raise money on behalf of an organization through peer-to-peer fundraising pages, typically is 4.5 times greate
Candid
MARCH 11, 2022
Since February 24, more than two million people have fled Ukraine. The UN Refugee Agency (UNHCR) head Filippo Grandi described this humanitarian disaster as “the fastest-moving refugee crisis we have seen in Europe since the end of the Second World War”. The United Nations Office for the Coordination of Humanitarian Affairs (OCHA) estimates that some 18 million people will ultimately become affected, including 6.7 million that will be internally displaced and 12 million who will need humanitaria
NonProfit PRO
MARCH 31, 2022
Retaining donors is difficult and retaining a significant number of donors is rare among nonprofits. However, effective donor retention is possible with a retention plan that takes into account why your donors give to your nonprofit, works to build personal connections and gives donors the flexibility they need to continue giving to your organization. .
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Selfish Giving
MARCH 16, 2022
I came across the above graph when I was reading Big Duck's newsletter. You should really sign up for it. I always find something useful and interesting. While Big Duck uses the graph to illustrate how your nonprofit should think about its audience when it comes to communications (a smahht strategy, BTW), I also think it's applicable when your nonprofit is thinking about corporate partnerships too.
Nonprofit Marketing Guide
MARCH 22, 2022
The quick answer to whether you should track your bounce rate: Maybe? Not helpful, I know, so let’s get into bounce rates a little more. My quest to figure this out started with a question asked in our community during month’s Community Spotlight which is on measuring your communications. At that point I realized I spend most of my time on email metrics as opposed to website metrics and decided to do a little digging into the bounce rate and why it’s so divisive.
Ann Green
MARCH 30, 2022
It’s spring here in the Northern Hemisphere, although depending on where you live, it may or may not feel like it. . A lot of people use this time of the year to do some spring cleaning. I know, groan. I envy the people who have taken on a bunch of cleaning and decluttering projects since the pandemic started. I’m not one of them. I know I should do more.
Bloomerang
MARCH 11, 2022
The post Kiss Scarcity Goodbye appeared first on Bloomerang.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Fundraising Coach
MARCH 25, 2022
This article is contributed by Murad Bushnaq, Founder and CEO of Morweb. . Your nonprofit’s website and social media profiles are two important tenets of your online presence. For instance, social media enables you to connect with your supporters through regular posting and sharing. You might share photos from your last volunteer appreciation event or post a video of your executive director explaining your mission.
NonProfit PRO
MARCH 21, 2022
There is not a limit to how many times you should tell a donor they are making a difference. You could do it every week. But then the question is how do you make the story different and unique?
Selfish Giving
MARCH 9, 2022
I always assume that people aren't listening to me - it protects my fragile ego.?? But I know of at least one person who is: Katie Price , Senior Director of Philanthropy at Second Helpings in Indiana. Last month - on Valentine's Day no less ?? - Katie wrote to me: "After reading your email for several years, we were finally able to put together our own corporate e-newsletter.
Nonprofit Marketing Guide
MARCH 25, 2022
Homecoming. Disney Springs, FL. Hello, Friends! Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? This week I have TikTok and Instagram tips, writing ideas, infographic ideas, and more. It’s time for Mixed Links… Interested in TikTok? Find out How Nonprofits Can Use TikTok for Growth [Case Study + Examples].
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Get Fully Funded
MARCH 14, 2022
Building a non-profit website might be the most intimidating aspect of launching an organization. It’s the digital face of your organization and where many people interact with you for the first time. The experience people have on your non-profit website will influence what they think about you and if they think they can trust you. That means that what your website looks like and how easy it is to use can impact someone’s decision to give.
Bloomerang
MARCH 25, 2022
The post Social Fundraising Simplified: How to Make Your Giving Campaign Stand Out Online appeared first on Bloomerang.
The Storytelling Nonprofit
MARCH 29, 2022
The start of a new quarter is a great time to step back and do some strategic planning for your non-profit. I personally love planning in 90 day increments because they are easier to manage and predict. You can check out a video tutorial I have on creating your non-profit’s 90-day communications plan here. Today we’re going to plan your non-profit’s stories for the next 90 days.
NonProfit PRO
MARCH 16, 2022
The Great Resignation has hit the C-suite — maybe yours. This phenomenon had been slowly percolating for years. Millennials, Gen X and Gen Z put “happy” at the top of their priority lists even before the pandemic. And, let’s be frank, we made fun of them.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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