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Carly Matthew. Last month Kivi did a webinar called “Simple Rules” for Communications Directors: How to Create Easy Routines, Speed Up Your Work, and Get More Done, Painlessly. We asked if anyone had any examples of how they make their work easier and Carly Matthew at The Crisis Center in Iowa City, Iowa had a great one! She developed a Google Form that program staff use to tell her about a variety of things from social media post suggestions to events to graphic design requests.
Two personal notes and a business note this week. First, I'm taking my baby girl to college tomorrow! She'll be a freshman at George Washington University in Washington, D.C. I'm so proud of her! But I'm also sad (on most days) that she's leaving.??I realized the other day that I may be in good company. I bet some of you have kids that are heading off to college this month!
Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such? If so, you are not alone. Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018. According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media.
The internet is still most people’s go-to place to get information. Unlike social media, you control your website. Therefore, yours needs to be in good shape. This means it’s up-to-date, easy to read and navigate, welcoming, and audience-centered. How does your website fare? Use the checklist below to find out. Home page. Your home page is often the first place a newcomer will visit.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
By Ray Gary. Ray Gary is the CEO of iDonate , a SaaS-based provider of the world’s most innovative Digital Fundraising Platform for nonprofits. Ray’s experience in launching and building businesses spans nearly three decades, including leadership positions in multiple technology companies. Non-profits aren’t immune to the changes driven by new technology.
If you’ve been paying attention to recent trends in philanthropic giving, you’ve probably noticed that digital fundraising and online giving have become more and more popular among donors. But how can you make this trend work for you? Digital fundraising never stops innovating and changing, so how can you know what the best options are? While it’s true that the options available for online giving are constantly changing , you can make sure your organization is ready for anything by following jus
If you are excited about the prospect of doing more email fundraising around Giving Tuesday and Year End, but don’t normally send a lot of email to your list, you need a ramp-up pre-season strategy. . Sudden spikes in your email volume can trigger spam warnings. With lots of nonprofit email already going to spam at year end , you don’t need to do anything else to hurt your chances.
If you are excited about the prospect of doing more email fundraising around Giving Tuesday and Year End, but don’t normally send a lot of email to your list, you need a ramp-up pre-season strategy. . Sudden spikes in your email volume can trigger spam warnings. With lots of nonprofit email already going to spam at year end , you don’t need to do anything else to hurt your chances.
Thanks to everyone who supported my fundrasier for John Haydon last week. We're over $14,000! ?? With Labor Day right around maybe you or someone you know is looking for a new gig. Be sure to check out the two jobs I posted below for my client ServeMinnesota. They are smartly leading with content marketing and are looking for two wicked awesome professionals to work with me in becoming a content-driven organization.
Ever feel as if your boss, c-suite and colleagues just don't “get it?” Do you have what you think is an amazing social media or digital marketing plan? However, you just can't seem to get the budget approval nor the buy-in you need to be successful? You may have even been hired or specifically tasked with creating this fantastic plan, yet it seems nobody wants to support you to make it a reality?
Most people want to hold onto summer for as long as they can, but like it or not, September will be here before you know it. Fall is a busy time for nonprofits, especially if you’re doing a year-end appeal. You can still savor the rest of summer, but you also need to start planning for your year-end appeal. Many nonprofits rely on their year-end appeal for a good portion of their revenue so you want it to be successful.
By Nate Andorsky , CEO of Creative Science , a digital agency that aligns behavioral science with design and technology to help nonprofits, foundations, and mission-driven companies rethink the way that they engage with people. Behavioral Science is a powerful area of study, and can be a serious tool in the world of nonprofit fundraising. By understanding how people make the decisions they do, your NPO can take strategic steps to raise more money and drum up more support, without running yourse
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
We’ve been receiving a number of inquiries about our content creation process at Nonprofit Hub, so we thought we’d share some of our expertise. Nowadays, content—stories, pictures, graphics, even music—is at the center of nearly every organization’s marketing strategy, so it’s important that you do it right. Nonprofit Hub’s content team is small but mighty—just a handful of writers and designers are in charge of all the content you see throughout our website and publications.
Is your organization’s equity fake AF? Vu Le of Nonprofit AF breaks it down in Is Equity the New Coconut Water? “Honestly, it’s really refreshing that everyone is talking about equity; as refreshing as an ice-cold carton of organic coconut water. Equity is about restoring balance to the world, and is that not what our field is about? We who are in this field are the Jedi Knights of our society; we bring balance.
Thanks to everyone who shared my newsletter with friends and colleagues last week. A special thanks to those people who wrote to tell me they are rabid fans !! I'll be updating you in a couple weeks on my progress! I had to apologize to my mom last week. After taking her to the hair dresser I didn't have time for lunch. "That fine," she said. "But pull into Burger King because I'm craving a Whopper.
Creating content that inspires, connects and converts is not an easy task. Even if your product or service is “sexy” it can be tough. It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. Also, it could simply be your content is just not sexy and what some would call “boring.” However, those who need and want your services and content likely think it is exciting if you do it right!
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Are you racking your brain trying to figure out ways to show appreciation to your donors? Maybe you’re not thinking about donor appreciation at all, but you should be. This is an important, but often neglected, area. One idea is to have an open house at your organization. If you can’t hold one on site, have it at a restaurant or other venue. You may be able to find someone to donate space.
By Becky Harpham , a nonprofit marketing expert who enjoys helping nonprofits with their finances and keeping up with the latest SEO trends. Face it – we live in a very technology-focused world these days. So why haven’t you been doing your monthly financial reporting in a cloud-based enterprise resource planning (ERP) yet? Here are five reasons why you should make the switch right away: 1.
Have you ever been in a meeting where you found your colleagues’ minds were…stuck? Maybe your organization needed a new theme for your fundraiser, creative ideas for a strategic partnership, or a better way to approach a budget challenge. Yet all the ideas generated felt about as fresh as yesterday’s avocado toast. At Mission Minded […]. The post 5 Ways to Energize Your Team appeared first on Mission Minded.
Most nonprofit media relations advice focuses on the mechanics of pitching your story or how to build relationships with reporters. That overlooks an unseen — and equally important — part of media relations: preparation. Preparation is a key ingredient of effective media relations and it’s crucial to make sure that anyone who is speaking to a reporter on behalf of your organization is ready to shine when cameras or tape recorders start rolling.
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
The dog days of summer are here! It seems like the perfect time to ask you a favor. Choose ONE ACTION below. Do you love getting my newsletter? Do you find it useful? Do you look forward to getting it every week? P lease forward it to others who might enjoy it! OR Are you a sporadic reader? Did you open it today just hoping to find something interesting to distract you from your work, which probably isn't in corporate partnerships?
As with anything in life, it's easy to skip to the easy part. I love chocolate cake and I usually go straight to the frosting. Executing your social media strategy is similar in that it's easy to skip to the easy parts…the posting on Facebook, Instagram, LinkedIn, Twitter etc. It's easy to talk to people, like and comment on posts or share that funny cat meme.
Remember when you first went off to college and pretty much only called your parents to ask (okay, beg) for money? Well, your mom and dad still had to love you unconditionally, but if you do the same thing to your donors, they probably won’t stick around. Interacting with your donors between asks will increase their loyalty to your organization, generate repeat donations and lead to strong, lifelong bonds.
By Julia Campbell . Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog. The first question that probably comes to your mind when reading this headline is – “Pinterest?
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
It’s not too late to take make adjustments to your monthly giving progress that will boost recurring giving returns in this year-end quarter. Even if you’re overwhelmed and can’t take these key steps right now, there is a wealth of evidence you need to absorb and act on as soon as humanly possible. In a remarkable and remarkably practical exercise the folks at NextAfter became “mystery donors” by making recurring donations to 115 organizations across 9 different verticals.
As someone who sends a lot of emails, trust me when I say that even if you do pass the inbox screening and get your email opened, very few people are taking the time to read them thoroughly. Here are a few tips to make it easier for them to find the important stuff: Keep your emails as short as possible. The fewer the words, the fewer distractions. Don’t bury the lead and get straight to the point.
Greg interviews Erin Troia about her “Engagement Fundraising” experiences. Erin recently finished reading an advanced copy of Engagement Fundraising and tried out some of the concepts she read about in the book. Learn more about MarketSmart at [link]. Learn more about the Engagement Fundraising Book at [link]. The post Engagement Fundraising in Action with Erin Troia (EF-S03-E03) appeared first on MarketSmart, LLC |.
Are you doing everything the “experts” tell you to do but still are not seeing measurable business results with your online marketing, social media and digital marketing efforts? Don't be too hard on yourself. There are many other business leaders who feel the same way. Are you sick and tired of being sick and tired of no ROI from your time and money invested into social media?
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Working in the nonprofit industry presents its own set of challenges. Rather than gaining funds by selling a product or service, nonprofits rely on donations. Building better relationships with our donors is the nonprofit version of improving our products—it’s essential in order to sustain your organization’s output. Among the best ways to build those relationships with current donors and to gain new ones is networking.
Wait a second! If you’re considering investing in a new brand strategy for your school, message development, or admissions materials refresh project for your school, ask yourself these 5 questions to see if you’re really ready. Branding energizes your school, and provides you with clarity about how to express your unique value to your existing […].
We know that, given the options, many donors would give more if they could direct where their gift went (see, for example, here and here ). Yet restricted giving is a giant pain for most fundraisers. You could end up in your finance department explaining yourself for the rest of your natural life (and some of your unnatural life, rattling the chains you forged in life as a warning for the marketers who would follow).
Juliet may not have thought names were important and Starbucks may think it’s funny to write something ridiculous on your cup, but I am betting your supporters don’t like it too much when you call them something else. People get my name wrong A LOT. If I am giving my name out loud, I am used to them spelling Kristina with a “Ch-” and capitalizing the “R” in Leroux.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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