Nonprofit Marketing Guide
NOVEMBER 13, 2019
You know you need great photography. But for whatever reason, you don’t have it in-house. Maybe you don’t have the skills or access to a professional. Or maybe you can’t photograph the real people you work with for whatever reason (privacy and safety being the main ones in the nonprofit world). So, you turn to stock photography. and find nothing that looks authentic.
Ann Green
NOVEMBER 12, 2019
Thanksgiving is coming up and it’s a time of the year in the U.S. when we show gratitude to the special people in our lives. Your donors are special people and they deserve to be showered with gratitude. This doesn’t happen nearly as often as it should. But you need to spend just as much time thanking your donors as you do on fundraising. Here are a few ways to thank your donors and let them know they’re special.
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Nonprofit Tech for Good
NOVEMBER 21, 2019
By Michelle Chen , an independent scholar who recently graduated with a PhD in mass communications with a focus on advocacy, activism and social change. Millennials are the largest generation in the U.S. labor force today and they have greatly different media patterns, behaviors and habits compared to their parents. The oldest of the Millennial Generation are in their mid-careers, and as this generation become more secure in their careers and have more disposable income, nonprofits need to under
Mission Minded
NOVEMBER 27, 2019
If you’re already a listener of The Trustee Table, a podcast from NAIS (National Association of Independent Schools), you know that. The post Trustee Table: Listen in for an Inspired Approach to Strategic Planning appeared first on Mission Minded.
Speaker: David Worrell, CFO, Author & Speaker
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Fundraising Coach
NOVEMBER 19, 2019
I recently tweeted "your discomfort with asking is getting in the way of a donor's joy in giving. So get out of the way!" ( Click here to tweet that. ). Since then, I've been getting a lot of questions about how to get over the discomfort! How to politely ask for money. Too often, our own beliefs about money get in the way of our asking politely. We may have an unhealthy view of our personal "worth" tied to money.
Pam Moore
NOVEMBER 30, 2019
There you sit in the executive conference room watching everyone nod their heads about the latest idea from the newly hired executive. He or she has a new idea that is going to “save the company.” It could be anything from a random Facebook campaign, Live Video, Series of Instagram Stories, new Facebook group, LinkedIn group, social media campaign, planned “go viral” video” or a years worth of random inspirational quotes to bump up the engagement to your LinkedIn Co
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Ann Green
NOVEMBER 19, 2019
I imagine most of you are familiar with #GivingTuesday, the annual giving day that takes place the Tuesday after Thanksgiving. This year it will be on December 3. Perhaps you’ve participated in the past and it’s been successful, or maybe it wasn’t. Perhaps you’re planning to participate for the first time. Maybe you’re wondering if it’s best to just skip it.
Nonprofit Tech for Good
NOVEMBER 8, 2019
This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. A monthly giving program is the most effective and effortless way to retain #GivingTuesday donor support beyond the 24-hour social media buzz.
Mission Minded
NOVEMBER 6, 2019
It’s the new reality; your nonprofit, foundation, or independent school needs a blog, or a social media presence — or. The post Seven Secrets to Creating Compelling Digital Content appeared first on Mission Minded.
NonProfit Hub
NOVEMBER 25, 2019
The elders in my family set high standards for what “hard work” felt and looked like. They subscribed to the adage that people of color (especially women of color) had to work “twice as hard” in business to prove themselves. I deeply respect my family’s wisdom. I credit them for my fierce work ethic, which fit right in with the “do more with less” mindset of nonprofit work, but as I rose through the ranks of nonprofit leadership, I wasn’t quite prepared for the toll it took on my mental, physica
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Pam Moore
NOVEMBER 19, 2019
Start doing social media they said. It will be fun they said. It will bring us lots of success they said. It will be free they said. The truth is social media is not free. It requires our greatest asset which is TIME! Doing social media is NOT the objective. Posting MORE content to the already noisy digital world is NOT the objective. Your customers and audiences are not waiting on the edge of their virtual seats excited for you to post yet another link to your press release or announcement of t
Nonprofit Marketing Guide
NOVEMBER 5, 2019
We get lot of question about the best ways to use photos especially of clients. Today, Holly Bodner joins us to share some tips on using your own photos. ~Kristina. Holly Bodner. Guest Post by Holly Bodner. We’ve probably all heard by now that when it comes to nonprofit marketing, original photographs are preferable to stock images. One powerful photo can help your audience make an authentic, emotional connection with your cause.
Fundraising Report Card
NOVEMBER 21, 2019
Guest post by Candace Cody from CauseVox. If you’ve ever run a GivingTuesday campaign before, then you know that there’s a whole lot more involved than merely setting up an online fundraising website for one day. In most cases, the single day of giving involves weeks of preparation; making calendars, creating fundraising websites, and prepping … Continue reading "Promoting Your GivingTuesday Campaign: 6 Ideas to Help Amplify Your Results Before Kickoff".
Nonprofit Tech for Good
NOVEMBER 15, 2019
By Dr. Allison Quintanilla Plattsmier , CFRE, CNP, CNC, Executive Director of the Jordan Thomas Foundation and Owner of AQP Consulting. The constant grind to find new funds is the challenge of every nonprofit. Fundraising comes down to one thing: relationships. The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Mission Minded
NOVEMBER 19, 2019
Mission Minded strategist, Rosie Powers, led the creation of a communications campaign to help San Francisco Village reach new members. The post Look Behind the Brand: San Francisco Village appeared first on Mission Minded.
NonProfit Hub
NOVEMBER 15, 2019
As we reach the end of 2019, reflections and evaluations are at the forefront of everyone’s minds. What is working well? What could we change? How can we grow and create a larger impact? How can we make next year even better? One of the best ways to increase your impact is to expand your donor base. But I know it’s easier said than done. Here are some tips that might help you branch out from your current base and create some new buzz about your organization.
Pam Moore
NOVEMBER 3, 2019
Your biggest challenge as a digital marketing, social marketer or business leader is to stop the digital scroll. How can you stop the scroll as your dream customer is browsing the web, scrolling their social media news feed on their mobile device? Your content needs to stop them in their thumb scrolling tracks. Being the loudest in the digital room no longer works like it used to.
Nonprofit Marketing Guide
NOVEMBER 21, 2019
These writing ideas come from our Monthly Nonprofit Writing Prompts email newsletter. You can use them for social media, blog posts, newsletter articles, and more. If you would like these ideas sent to your inbox a month in advance, sign up for our Monthly Nonprofit Writing Prompts. I send this email newsletter the first week of every month with prompts for the following month.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Fundraising Coach
NOVEMBER 1, 2019
The final two months of the year are a vital time for nonprofits to reach their fundraising goals. . Not only do these months hold the biggest fundraising day of the year for nonprofits (Giving Tuesday), but this trend of increased giving continues through December with one-third of all annual giving occurring in the month, according to Nonprofit's Source.
Nonprofit Tech for Good
NOVEMBER 7, 2019
Launched in 2010, GoFundMe is the world’s largest free social fundraising platform, with more than $5 billion raised by tens of millions of donors. Today, GoFundMe has expanded their platform to nonprofits in the United States and Canada with the launch of GoFundMe Charity. For nonprofits looking to expand their crowdfunding campaigns in 2020, here are four key features of the new GoFundMe Charity : 1) Customizable campaigns to reflect your nonprofit’s brand.
Mission Minded
NOVEMBER 13, 2019
The end of the year is approaching and, for foundations and others, that means it’s time to consider how you. The post 6 Ways to Utilize Your Foundation’s Year-End Communications Budget appeared first on Mission Minded.
NonProfit Hub
NOVEMBER 8, 2019
As your nonprofit starts to build a new website, you may immediately run into questions or roadblocks. How should your website be structured? What content do you want to display up front? How should you customize each page? Website design is important , and leveraging the right web development features will help you navigate many of these questions.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Concord Leadership
NOVEMBER 27, 2019
Hiring new staff members, whether Millennials, Baby Boomers, or anyone in between, is no walk in the park. From attracting the right candidates to the often weeks-long onboarding process, bringing on new team members is truly an investment. This is especially true for nonprofits and small/growing businesses. Recent studies show that while nonprofits are winning […].
Nonprofit Marketing Guide
NOVEMBER 26, 2019
I’m writing this on Tuesday, November 26, which is one week before Giving Tuesday 2019. I’m getting lots of “Save the Date” email messages from nonprofits. Some of them include soft asks about giving now, ahead of Tuesday. But some nonprofits are fully launching their fundraising campaigns well in advance of Giving Tuesday itself and using the day as the campaign deadline rather than as a campaign launch.
iMarketSmart
NOVEMBER 26, 2019
“You can succeed best and quickest by helping others to succeed.”. I wasn’t frustrated. If anything, I was disappointed. “How could I forget that quote?” I thought to myself. I was sitting in our CEO’s office. He had prompted me with, “You remember what the first sentence in our employee handbook is, don’t you?”. It was roughly 8AM on a Monday morning.
Nonprofit Fixer
NOVEMBER 24, 2019
When an executive director first comes on board, it is critical that they begin building rapport with the board. The board/ED relationship is crucial for the success of everyone involved. Here are some key items or questions to cover as the ED meets with each board member in their first 30 days. How do you prefer to hear from me in between board meetings?
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Bloomerang
NOVEMBER 11, 2019
Effective communication with donors and prospects is critical to your organization’s success. This can take the form of vehicles like written mail, face-to-face or phone conversations, electronic communications, or any combination of these. In fact, campaigns that use direct mail plus one or more digital media component like email have been shown to have a nearly 120% lift in response rate compared to campaigns that used only direct mail.
The NonProfit WordPress
NOVEMBER 25, 2019
The organization that operates the.org domain is selling it to a venture capital firm. Join a growing list of people and organizations opposing the sale and renewing their domains now before potential price increases. The post Take Action: Speak Up Against Potential.org Domain Price Increases appeared first on Nonprofit WP.
Concord Leadership
NOVEMBER 5, 2019
Do you ever wrestle with Imposter Syndrome? That feeling that you don’t have what it takes? That sense that you have no business being in the position you’re in? There’s good news. Imposter Syndrome is Normal for High Achievers While counterintuitive, feeling like you’re an imposter is incredibly common among high achieving leaders.
Nonprofit Marketing Guide
NOVEMBER 22, 2019
Happy Friday, everyone! Let’s dive right in to the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have 2020 trends, NTC scholarship opportunities, hurt feelings, social media news, what to include in job posts and more. It’s time for Mixed Links…. Take a moment to take our Annual Nonprofit Communications Trends Survey.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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