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Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! We have some new freebies for you, but let’s kick of the week with something tried and true… The 2021 Nonprofit Communications Trends Report. The 2021 Nonprofit Communications Trends Report is compiled from the answers of over 500 nonprofit professionals who took the 2021 Nonprofit Communications Trends Survey in November and December of 2020.
Build an audience. Engage with that audience. Monetize that audience (with corporate and other forms of support). For those of you who have been readers for a while, I can see your eye balls rolling.??I know. I say this all the time! It's kind of become my mantra. For newbies, welcome to what I call audience-centric fundraising. Now, when I say build an audience , many of you will think of events, which are generally excellent for building an audience.
This is the sixth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Thank you! Related Webinar: Social Media Best Practices for Nonprofits. With 2.7 billion monthly active users , Facebook is the largest social network in the world.
As your year-end donations come in, you may have some new donors. If you get new donors this year, don’t take that for granted. In this tumultuous year, these donors saw a need and found a connection to your cause. Maybe you’re a food bank that’s seeing a record number of people. Perhaps you’re a beloved performing arts organization that’s temporarily closed.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
How Email Marketing Can Help (or Hurt) Your Fundraising. Email communication is considered one of the core marketing strategies for nonprofits. Using it effectively is how you can ensure it will help your fundraising. In the midst of stringent social distancing guidelines, nonprofits are looking for new ways to communicate with their supporters without meeting them face to face.
Last night, I was watching an old episode of The Office (US version) that brought a common non-profit problem to mind. In this episode , Michael is getting chided (over the phone) by the corporate office for spending too much money holding office parties. After listing a number of events the Scranton branch has hosted over the past year, the voice on the other end of the line say, incredulously, “You held a tsunami-relief fundraiser that lost money…” To which Michael replies,
We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share! From the moment your alarm goes off til you shut your computer off, we want to know how you spend your day.
We need new submissions for our Day in the Life of a Nonprofit Communicator blog series. If you have ever read a Day in the Life post and thought “Yay! I am not alone” or nodded along knowingly when someone said they had to eat lunch at their desk – it’s your turn to share! From the moment your alarm goes off til you shut your computer off, we want to know how you spend your day.
Online Grocery Sales Operators in this industry sell grocery items through online channels. The industry comprises companies that are based online and those that have both a physical presence and also sell food products on the internet. Top Leading Companies Amazon.com Inc Walmart Inc. The Kroger Company PeaPod Fresh Direct LLC Example of Amazon Combating Hunger At Amazon, we move quickly to make the biggest, most positive impact on neighbors in immediate need—supporting what we call Right Now N
A list curated and sponsored by: Classy ––a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Picture this: it’s the day after Giving Tuesday and your nonprofit has met or even exceeded your campaign goals. You might be thinking, “What more could we want?
Lately I’ve been getting a TON of emails asking me the very same question:“What are the most profitable niches in Internet Marketing?”So, after I responded to the first few – I decided to make a blog post about it instead for all to enjoy by listing some MAJOR niches, AND quite a few of their […].
How to see your LinkedIn page followers on your company page. Are you gaining some nice followers on your LinkedIn company page? You might want to learn who is following you. Here’s how you can find out. Nice! You’re getting some nice traction on LinkedIn. Let’s go beyond just the number of followers and check out who is following your LinkedIn Company Page.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Charity events are a popular form of fundraising. While they can be great money makers for an organization, they can also be time consuming and expensive. The success of charity events depends on careful planning. To help you ensure that your fundraising event is a winner, here are ten major components that you must incorporate into your event plan, regardless of the specific fundraising event ideas you use: 1.
I am having a heck of a day so let’s just get straight to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, shall we? This week we have how to schedule Instagram posts, mental health tips, year-end fundraising advice, and more. It’s time for Mixed Links… Linqia has The Marketing Calendar for 2021 [Infographic].
Last Christmas I visited my brother and his family in Paris. Exactly one year ago today, we toured the Château de Chantilly where I snapped this picture. It's an amazing place. My favorite part was visiting the restaurant where I ate a whole bowl of Chantilly whipped cream.?? My what a difference a year makes. Thank goodness I have a stockpile of whipped cream, albeit in the can.
By Sharon Cody, J.D. , Partnership Manager at Harbor Compliance – a leading provider of compliance solutions for nonprofits. Her more than 30 years in the nonprofit sector have made her passionate about educating nonprofits on the role of compliance as both a best practice and an industry differentiator. Related Webinar: Online Fundraising Compliance: How to Stay Compliant While Building Trust and Increasing Giving. 2020 has made it clear that online fundraising is here to stay.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Organizations frequently seek someone to consult on their organization’s brand, or reputation. How would you consult yourself? The post What Would You Tell Your Past Self? appeared first on Mission Minded.
How to Train Your Nonprofit Team in 5 Easy & Effective Steps. Nonprofit training is a critical component of running a successful organization. With these five steps, you can create a culture of learning within your team. Nonprofits hire for passion. That’s because passion for your cause is huge. It makes it much easier to move your mission forward when everyone is dedicated to the meaning behind your organization.
The end of the calendar year can (and should) be a bonanza for non-profit organizations looking to raised small and medium-sized gifts to round out their fundraising numbers. Whether your non-profit works on a fiscal or a calendar year, most “regular folks” in the work-a-day world work on a calendar year, and make a significant portion of their yearly donations at the end of the year.
Were you ready for 2020? I know I wasn’t! Who knows what 2021 will bring us? It could be another horror show or the best year ever. Either way you will need some help cutting through the noise so you can focus on what really works. We are always here for you as your one-stop nonprofit communications professional development shop. We have amassed not only a great catalogue of nonprofit communications training you can access 24/7, but we also have a generous community of fellow nonprofit com
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
We have over 70 people registered for the Cause Docs Zoom call tomorrow at 2pm EST with Larry Weil, The Sponsorship guy! Will you be joining us? We've gotten some great questions so far. They include: Q. What is the best tactic to introduce our non-profit and the opportunity to potential sponsors? - Down Syndrome Association Q. What is your recommendation for valuing our digital assets when pitching current partners in the new year?
By Alan Tyson , CEO of DATABASICS – a software product that enables nonprofits to report, approve, and track employee hours, activities, and spending from anywhere, something that is especially important in an increasingly decentralized environment. In the face of tremendous adversity and growing need, nonprofits are doing incredible work at a critical time.
Fundraising. While it’s something so common in the nonprofit world, it can be a beast to tackle ? and get it right. A successful fundraising plan has every aspect down to a science. But things don’t always go as planned. Humans mess up, people get busy, and some things just fall through. But we can teach you how to avoid some of these issues! By knowing these issues ahead of time, you can better prepare yourself for possible troubles ahead.
How Nonprofits Can Ensure the Security and Compliance of Sensitive Data. Data security and compliance may not be the first thing on your min, but check out how simple the first few steps can be. Ever since cloud computing became one of the primary solutions for companies to manage their data, integrate their processes, and ensure elevated digital security, even non-profit organizations have started migrating to the cloud.
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
In Mastering Online Fundraising , our class for non-profit fundraisers, we talk a lot about how small changes to your online fundraising strategy can result in major returns, including new prospects, new event attendees, and of course, new donors. Today, I want to present three quick and easy tactics you can immediately implement in your online activities that could easily double your online fundraising revenue over the coming year: 1.
Happy Holidays! Toward the end of every year, we spread some good cheer with some free stuff for our awesome readers like you! Today we share a new resource that has some of our best planning worksheets and tips on editorial planning all in one place. Editorial calendars are essential to running a successful nonprofit communication program. Our Nonprofit Communications Trends Reports show that the most effective nonprofits use one consistently and that 80% of nonprofits use some sort of editoria
Fundraising is filled with things that seem to make sense, but don't. One of those areas is when it comes to thanking donors. When we thank donors, we think we need to prove to them that we did great work. So we fill our donor newsletters with. Statistics (we fed X many people). Staff accomplishments (our staff earned these certificates). and awards (we received this amazing recognition).
Written by Findjoo , this is the third post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 1: 12 Features Membership Organizations & Associations Should Look for in a CRM. Post 2: How to Recruit New Members for Your Association on Social Media. Many membership managers will be familiar with the difficulties of getting people to renew.
Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Managing money for a nonprofit often feels like laying train tracks ahead of a speeding locomotive. An organization’s course depends on how well its leaders manage money down the line. Here is how nonprofits can expect the unexpected when budgeting. For example, Doctors Without Borders operated 10% ahead of its budget before the stock market came crashing down in December 2018.
· 7 Steps to a Profitable Digital and Social Media Marketing Plan Developing a digital marketing and social media marketing plan that delivers measurable results requires more than a few pretty visuals or snazzy bite size videos you post on LinkedIn, Facebook and Instagram. Creating even the most stunning, funny or high quality content is not going to drive measurable and profitable results if you don't have the right foundations in place.
Is there any more depressing word in the fundraiser’s lexicon than “no”? It means all of your efforts, research, and cultivation will not be resulting in a gift from this prospect. Often, it means explaining to your boss, or to a referring board member, that no, you were not able to secure a donation, and no, the donor does not want to think about it… they outright declined.
Much of nonprofit marketing and communications success is about finding and maintaining your balance. Think of it as walking a fine line. If you venture too far to the left or the right away from that line, you’ll end up struggling in several different ways. You could burn out, or not get good results, or end up in difficult relationships with coworkers.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
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