This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
'Giving USA' found that inflation took a bite out of giving again last year, but nonprofits are cautiously optimistic about 2024. By Rasheeda Childress Courtesy of Feeding San Diego Feeding San Diego felt the crush of inflation in multiple ways last year. Donors were uncertain how much they could give, and the price of food and the number of people served went up.
Americans' trust in nonprofits is the highest it's been since 2020, a new survey shows. However, many don't believe nonprofits can be unbiased advocates for policy changes or voter engagement. By Stephanie Beasley iStock Americans' trust in nonprofits is the highest it's been since 2020, a new survey shows. However, many don't believe nonprofits can be unbiased advocates for policy changes or voter engagement.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
Segmenting your donors allows you to send personalized messages that resonate with them and increase engagement. Check out these donor segmentation strategies. By Gabrielle Perham With so much information available at their fingertips, it can be overwhelming and difficult for your supporters to fully absorb it all. Among the thousands of brands, businesses, and other charitable organizations out there, your nonprofit has to figure out how to cut through the clutter and stand out to current and p
Want to see a situation where a very small changing wording makes a meaningful difference in fundraising results? You’ll find it on the Better Fundraising Blog, at One Test, Three Lessons. Yes, the post has three very useful lessons. But I want to focus on one of them. You’ll have surf over there to see the other two. It’s about a direct response test to some offer language, with two very similar sentences went head-to-head: Your gift will provide clean water to a person.
Want to see a situation where a very small changing wording makes a meaningful difference in fundraising results? You’ll find it on the Better Fundraising Blog, at One Test, Three Lessons. Yes, the post has three very useful lessons. But I want to focus on one of them. You’ll have surf over there to see the other two. It’s about a direct response test to some offer language, with two very similar sentences went head-to-head: Your gift will provide clean water to a person.
Major gifts—the largest individual contributions your organization receives—are one of the most significant sources of nonprofit revenue. Many organizations find that 80% of their individual donation revenue comes from just the top 20% of their donors. In some cases, the ratio is closer to 90/10! What constitutes a major gift will vary based on your nonprofit’s unique size and scope.
As we celebrate Pride Month, we thought we’d take a closer look at what Candid’s The state of diversity in the U.S. nonprofit sector report, released in May, suggests about the representation and visibility of LGBTQIA+ individuals among nonprofit staff and leadership. Based on data shared by 59,550 U.S. public charities on their Candid profiles, the report analyzes the demographic composition of staff, leaders, and board members—in terms of race/ethnicity, gender, sexual orientation, and disabil
Knowing who you are talking to in your communications—who your target audience or personas are—is an essential part of any marketing strategy , even a “quick and dirty” one sketched out on a napkin. But it’s hard to build personas customized to your nonprofit if you don’t have solid information on exactly who is on your mailing list.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Do sunny days and flip-flops signal a long siesta for your fundraising? If so, you’re not alone. Many nonprofits experience “ summer slump ” – and it’s not just about incoming revenue. Fundraiser energy and communication tend to slump , too. Some fall into summer paralysis, feeling spent by a busy spring and overwhelmed by the thought of a busy fall.
Giving in the United States reached a new high during 2023 – $557.16 billion – an increase of 1.9% compared to 2022. But the impact was smacked down by inflation of 4.1%, with giving by individuals, bequests, foundations and corporations showing a combined decline of 2.1% compared to 2022 in real dollar impact. Individuals made up 67% of giving, an increase from 64% during 2022.
We organize all of the trending information in your field so you don't have to. Join 27,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content