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Once obsessed with bloat and overhead, the nonprofit evaluator wants to judge impact and more. Data, however, is hard to come by. By Drew Lindsay Once obsessed with overhead, the evaluator wants to judge impact and more. Data, however, is scarce.
When marketers think of their email newsletters, they may be placing too much emphasis on “news” and not enough on the “letter” aspect, and Ann Handley, chief content officer at MarketingProfs, sees this as an opportunity. Here are five email newsletter makeover tips that she shared.
Inside Lever for Change’s $1 billion philanthropic haul. By Alex Daniels JUST Community The nonprofit Just Community provides coaching and offers business loans to encourage women entrepreneurs to save money. Just Community was in the running for a $10 million Lever for Change challenge in 2021, which it did not get, but other grants followed because of the exposure the nonprofit received from being a finalist.
I briefly touched on this in Get Your Email List Ready for Year-End Fundraising NOW , but email deliverability for nonprofits is not great right now. According to Validity’s 2023 Email Deliverability Benchmark Report , over 16% of emails from nonprofits either go to spam or don’t get delivered at all. That may not mean much to you, but if you look at the chart below that’s towards the bottom of this deliverability chart broken down by industry.
Your financial statements hold powerful insights—but are you truly paying attention? Many finance professionals focus on the income statement while overlooking key signals hidden in the balance sheet and cash flow statement. Understanding these numbers can unlock smarter decision-making, uncover risks, and drive long-term success. Join David Worrell, accomplished CFO, finance expert, and author, for an engaging, nontraditional take on reading financial statements.
By Annie Neimand Organizations want to tell stories about their impact to ensure people understand what they do, why they do it, and why they should continue to be funded to do it. But most organizations do not tell stories with a beginning, middle, and end, with conflict and resolution, or with characters and settings. These are fundamental narrative elements for sharing compelling stories, and yet on their websites or annual reports, organizations tend to share vignettes and profiles, not stor
Image Credit: Our Children’s Trust The group of plaintiffs walk forward through a crowd, supporters applauding and members of the press snapping photographs on every side. The plaintiffs are smiling, and they are young. This group of 16 plaintiffs, all between the ages of five and 22, just won “one of the strongest decisions on climate change ever issued by a court,” according to the Washington Post.
In an era where many donors today rarely carry cash and pay for products daily with taps, apps, and 1-click buttons, nonprofits must adapt to acquire, retain and cultivate their biggest supporters. With this in mind, we’re excited to announce the next evolution of Bloomerang Payments – the integration of Google Pay and Apple Pay. This addition empowers nonprofits to tap into the exponential growth of digital wallets while providing donors with a seamless, convenient, and secure givin
In an era where many donors today rarely carry cash and pay for products daily with taps, apps, and 1-click buttons, nonprofits must adapt to acquire, retain and cultivate their biggest supporters. With this in mind, we’re excited to announce the next evolution of Bloomerang Payments – the integration of Google Pay and Apple Pay. This addition empowers nonprofits to tap into the exponential growth of digital wallets while providing donors with a seamless, convenient, and secure givin
Image credit: Clem Onojeghuo on Unsplash Pedestrian deaths in the United States have surged, reaching numbers unseen not just in the past few years, but in decades. Pedestrian deaths rose by about 54 percent between 2010 and 2020. The number of pedestrians struck and killed by vehicles reached—and then surpassed—a 40-year high in 2021, according to the latest national data released by the Governors Highways Safety Association, a nonprofit representation of US state and territorial highway sa
One of the most common reasons people analyze Candid’s grant data is to understand year-over-year giving trends in the sector. To do so, it’s easy to assume that the best place to start is with as much data as possible. So, you may be surprised to learn that when we do trends analyses at Candid, we often don’t start with our full data set. Instead, we rely on a data set called the Foundation 1000.
Click here to learn more about this new series from Edge Studios , and follow @npquarterly and @offthehookshorts on social to see episodes of “Off the Hook” as they are released. (Scenes of Saphia in Greece.) SAPHIA: Remember how I said Greece is a hub of communalism? Well, on this trip, the communalism began before I arrived. Every summer for the last three years, I’ve spent about a month in Greece with my boyfriend and his family.
The next series of webinars required to earn a Certificate in Digital Marketing & Fundraising from Nonprofit Tech for Good starts March 27, 2024, but if you would like to earn the certificate in 2023 — you can purchase the notes and recordings from the last series presented in August and September 2023: [$30] August 23 Recording: Website & Email Marketing Best Practices [$30] September 6 Recording: Online Fundraising Best Practices [$30] September 20 Recording: Social Media Best Practic
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Are you doing what you said you wanted to do? If you want to be a poet, write poetry. Every day. Show us your work. If you want to do improv, start a troupe. Don’t wait to get picked. If you want to help animals, don’t wait for vet school. Volunteer at an animal shelter right now. If you want to write a screenplay, write a screenplay. If you want to do marketing, find a good cause and spread the idea.
Whether you’re showing a comedy, thriller, or romance movie, there are some things to keep in mind when you’re hosting a movie night fundraiser. A little planning beforehand will ensure a smooth and successful event – that raises money, too! In this article, we’ll walk you through everything you need to know to boost attendance […] The post How to Host a Fun and Successful Movie Night Fundraiser appeared first on Nonprofit Blog.
4 Things to Consider When Consolidating Small Business Debt Taking on corporate debt helps finance expansion. Many small companies, particularly startups, require loans or financing to operate. The SBA estimates that 25% of small enterprises are funded through loans and credit. Businesses with several debts to different accounts or organizations may benefit from debt consolidation.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Building Your Personal Brand as a Student: Tips for Effective Online Presence Building a successful brand requires deep analysis and good knowledge of your target audience. As a rule, it can be quite time-consuming, yet it always pays off when you start to understand how to make things unique and still fit the needs of those you wish to target. Since most personal brands these days revolve around the digital realm, the key is creating an effective online presence across several social media plat
Project Management in Digital Marketing: Best Practices and Tools In the world of Digital Marketing, it is easy to get carried away with creating multiple social media strategies and campaigns for various brands across various industries, and forget important elements of the project. These elements include goal and status tracking, deadline setting, proper team synergy, effective budgeting, and other factors.
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