Why You Should Focus Your Fundraising Efforts on Generating Gifts of Wealth (from Assets) Not on Disposable Income (from Credit Cards, Checks, or Cash)
iMarketSmart
APRIL 11, 2022
An analysis of over a million nonprofit tax returns showed the answer.[17]. This is years of data from most American nonprofits. American Economic Review, 105 (5), 381-84; See also , Campbell, J. Who owns Kim Basinger: The right of publicity’s place in the bankruptcy system. Nonprofit Management & Leadership.
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