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Low Dollar vs Major Gifts Fundraising – It’s the Underlying Strategy that Matters, not the Amounts

iMarketSmart

Imagine a pizza shop and a law firm. The law firm, on the other hand, operates on billable hours and relationship-based service, with higher profit margins and greater impact per client. Major gifts fundraising, on the other hand, is about long-term, trust-driven relationships that create transformational gifts—more like the law firm.

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Low Dollar vs Major Gifts Fundraising – It’s the Underlying Strategy that Matters, not the Amounts

iMarketSmart

Imagine a pizza shop and a law firm. The law firm, on the other hand, operates on billable hours and relationship-based service, with higher profit margins and greater impact per client. Major gifts fundraising, on the other hand, is about long-term, trust-driven relationships that create transformational giftsmore like the law firm.

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Why is it Hard to Give My Money Away? A Donor’s Perspective

Blue Avocado

Remember, clarity on the material aspects of solicitation ensures that, once a donor decides to give, they can know exactly what to do. Consideration 3: Donor Motivations Donors often pop up in the least likely places. If you can, you might even experiment with creative ways to reach out to potential donors.

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Dr. James explains how to harness friendship reciprocity to unlock heroic donations

iMarketSmart

The simple game has an unbreakable law: Giving must be seen by partners who are able and willing to reciprocate. In the extreme game, the law still applies. A simple example One fundraiser for a law school shared this story. “I I heard that one of our donors was in the hospital. It’s a losing move. 8] (2016, June 2).

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How to build deeper connections with your donors using surveys

iMarketSmart

UC Davis Law Review, 53 , 2397-2431; James, R. His focus is on accurately uncovering “deeper constructs” of donor motivation. Cabinet Office Behavioural Insights Team. 22-23; On the fluidity of the charitable component in estate plans see James, R. III., & Baker, C. The timing of final charitable bequest decisions.

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Why fundraisers feel stuck in the middle between Administrators and Donors

iMarketSmart

But the job is to raise money from donors motivated by their own hero story. She can feed the administrator-hero story back to the administrators and out to the donors. Their hero story causes them to misperceive donor motives. UC Davis Law Review, 53 , 2397-2431. Stuck in the middle is … the fundraiser.