Nonprofit Marketing Guide

MARCH 17, 2015

To refine your approach, spend some time understanding your nonprofit’s larger goals — whether it’s to reach more wealthy donors, motivate people to take action on an important policy, or to drive more young people to raise money on your behalf. As a result, they aren’t really speaking directly to anyone.

Public and Social Policy 226

Public and Social Policy Public and Nonprofit Management Health Donor Motivation 226

Candid

OCTOBER 1, 2024

Fundraisers need to understand donors’ motivations The data shows the size of a gift or grant often matters more to organizational sustainability than the type of donor—whether it’s from individuals or institutional funders. Similarly, the top 0.1%

Fundraising 105

Fundraising Fundraising Health Donor Motivation 105

iMarketSmart

JUNE 19, 2023

6] See previous article: The Power of Heroic Philanthropy: Understanding Donor Motivations [7] Tooby, J., & Cosmides, L. Showing that you care: The evolution of health altruism. Social roles, prestige, and health risk. Proceedings of the British Academy, 88 , 119-144. [5] 8] (2016, June 2). 10] Sugiyama, L.

Altruism and Helping 52

Altruism and Helping Insurance Psychology Law 52

iMarketSmart

APRIL 10, 2023

61] Health events (diagnosis with cancer, declining health) do the same. 62] A survey can remind donors of these gift ideas. Promoting the return of lapsed blood donors: A seven-arm randomized controlled trial of the question–behavior effect. Health Psychology, 33 (7), 646-655; Godin, G., Sheeran, P., Hays, R.

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52