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Mixed Links for Nonprofit Communicators #GivingTuesday Edition – October 19, 2018

Nonprofit Marketing Guide

Bloomerang shares 3 Tips to Help Your Nonprofit Get Ready for #GivingTuesday. I shared this last week, but wanted to include it again since it’s all about #GivingTuesday – Beth Kanter gives us a Recap: Twitter #GivingTuesdayMyths Chat Hosted by Salesforce Foundation. Nonprofit Training Opportunities for You.

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Mastering Donor Engagement: Strategies for Nonprofit Fundraising Success

The Charity CFO

The Power of Mission Clarity in Nonprofit Fundraising In this enlightening episode of A Modern Nonprofit Podcast, host Tosha Anderson engages in a thought-provoking conversation with Erin Straza, CEO and Chief Donor Engagement Strategist for nonprofits at ErinStraza.com. Want to jump right in?

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Seeing Through the Donor’s Eyes: Introducing the Simplest Way to Understand the Fundraising Process from the Donor’s Perspective

iMarketSmart

Stage 1: Why Stage 2: What Stage 3: How The reason many potential major donors dont give, or dont give as much as they could, is because theyre stuck in stage 1, trying to reconnect with their foundational motivations driving why they really want to give to your organization. At this stage, they need your help.

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What’s Wrong with Donor Journeys: The Hidden Costs of a Misguided Approach

iMarketSmart

Automated donor journeys are everywhere. Nonprofit leaders, seeking efficiency and hoping to do more with less, are often encouragedsometimes pressuredto adopt this tool by customer relationship management (CRM) vendors. The pitch is enticing: automated journeys promise to save time, reduce workload, and improve donor engagement.

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Segmenting Donors for Communication: How Research Can Help

NonProfit Leadership Alliance

If you’re a nonprofit leader, you know the importance of forging a deep bond with your supporters in order to keep them engaged with your mission. Instead, make sure you’re segmenting your donor base when planning how to communicate with them. What are your donorsmotivations for supporting you? How much do they give?

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Dollars and Change: What 8 years of giving data mean for fundraisers 

Candid

As nonprofit fundraisers navigate the ever-evolving world of philanthropy, keeping up with donor trends is crucial. This highlights the pivotal role that high-net-worth individuals and large foundations play in shaping the philanthropic landscape. Similarly, the top 0.1%

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5 Last-Minute Ways To Connect With Donors Before End Of Year

Bloomerang

Here in Nonprofit Land, we’re writing appeals, and setting goals, and looking nervously at our calendars, as the end of the year creeps ever closer. Your donors. Then, when those year-end asks arrive, they’ll be based on a strong foundation. Consider asking about: Donor experience: How’s it going?