Nonprofit Marketing Guide

NOVEMBER 2, 2012

Network for Good has set up a Hurricane Sandy disaster relief donation page. Have limited staff and hours to spend on online marketing? John Haydon answers Which is Better: Social Media or Email Marketing in a brief video. Katya Andresen warns us marketers and fundraisers to Remember That You Are an Interruption.

Disaster Relief 165

Disaster Relief Communication Participation and motivation Nonprofits 165

Getting Attention

JANUARY 20, 2011

2010 delivered cause-marketing shockers, highly-effective disaster relief communications, a tougher-than-ever fundraising environment and the continued emergence of Facebook, even as the basics remained the cornerstone of nonprofit marketing impact. Nonprofit Marketing Plan Template—Ready-to-Use.

Disaster Relief 73

Disaster Relief Marketing Marketing Nonprofits 73

NonProfit Leadership Center

MAY 1, 2023

The M+R Benchmarks Study is an annual report that highlights the latest nonprofit data and trends in digital fundraising and marketing. Here’s how to harness the 2023 insights to help move your nonprofit’s fundraising, marketing and mission forward. They feel more connected to a nonprofit when they give regularly.

Disaster Relief 203

Disaster Relief Advertising Nonprofit Leadership Poverty 203

Selfish Giving

SEPTEMBER 26, 2018

How Anheuser-Busch, Tide and Waffle House helped hurricane victims.and the two risks for companies jumping on the disaster relief bandwagon. Rocket Social Impact's September Trends Report 10 emerging industries nonprofits should target for corporate partnerships DOWNLOAD NOW Marketing your cause 1. I would love to know!

Disaster Relief 157

Disaster Relief Food Philanthropy Management 157

Nonprofit Marketing Guide

APRIL 1, 2011

Pew Internet and American Life Project reported Americans under age 40 are as likely to donate to Japan disaster relief through electronic means as traditional means. Get all of our Nonprofit Marketing Guide webinars, live and recorded, plus all of our e-books too, with the Annual All-Access Pass for $465/year.

Disaster Relief 164

Disaster Relief Technology Philanthropy Communication 164

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. How are marketers at resource-strapped non-profits to keep up with social media’s appetite for video content on social media? Unsurprisingly, other networks followed suit.

Non-Profits 105

Non-Profits Marketing Marketing Disaster Relief 105

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 28, 2024

For example, predictive models used to allocate resources in disaster relief efforts could inadvertently prioritize wealthier communities if not designed with inclusivity in mind. It has the power to amplify the reach of social enterprises but also raises concerns about data privacy, algorithmic bias, and equitable access.

Social Enterprise 52

Social Enterprise Social Enterprise Disaster Relief Agriculture 52

NonProfit Leadership Alliance

JUNE 12, 2024

You’ll need to estimate the fair market value of these contributions using defensible valuation methods. These grants count in-kind contributions to the project as part of the cost share, usually in the form of volunteer hours, donated equipment, supplies, and services.

Nonprofit governance and management 200

Nonprofit governance and management Disaster Relief Nonprofit Leadership Governance 200

Nonprofit Marketing Blog

NOVEMBER 17, 2011

More people than ever are giving with technology - and key signs that online donations have gone mainstream are the prevalence of disaster relief gifts and the dropping average donations. I also wanted to share how online donors have evolved over the past decade. A lot has happened since 2001.

Disaster Relief 88

Disaster Relief Technology 88

Get Fully Funded

FEBRUARY 27, 2025

In-Kind Gift Donation Receipts Whether you run a food bank, thrift store , homeless shelter, or disaster relief organization, any nonprofit that collects physical items (or accepts in-kind services) must know the differences between cash and in-kind donation receipts. Estimated value.

Disaster Relief 52

Disaster Relief Public and Nonprofit Management Retail Charitable Contribution 52

Nonprofit Tech for Good

AUGUST 16, 2018

1) Marketing Automation/Giving Automation. Using marketing automation software that creates personalized appeals and puts potential givers on individualized pathways into the organization will drive deeper engagement with your nonprofit’s mission or even a specific program. The reality is, nonprofit organizations shouldn’t want to.

Non-Profits 109

Non-Profits Disaster Relief Fundraising Fundraising 109

NonProfit Leadership Alliance

JUNE 9, 2024

As your team develops the core skills needed for marketing, you’ll find you have more success in other areas of your operations, like fundraising. Make the most of your marketing data. To do this, you’ll first want to integrate your various marketing tools (such as your social media profiles, website, email automation solution, etc.)

Disaster Relief 130

Disaster Relief Advertising Nonprofit Leadership Nonprofits 130

Selfish Giving

AUGUST 14, 2017

If you’re operating in the cause marketing space and you’ve never heard of Smithfield Foods , you’re missing out. Smithfield offered its support for these partnerships by staging more than 100 cause-marketing events, resulting in a 400 percent increase over the previous year’s efforts!

Food 113

Food Disaster Relief Public and Nonprofit Management Associations 113

Selfish Giving

SEPTEMBER 4, 2017

They are actively encouraging their social media following and the community to donate to the relief effort and offering $1 donations at many local restaurants for each drink purchased using their vodka. Tito’s is also partnering with the Austin Disaster Relief Network to load supplies on two of their 18-wheeler trucks to send to Houston.

Disaster Relief 113

Disaster Relief Activism Food Technology 113

The Agitator

FEBRUARY 16, 2011

[Actually, that percentage is suppressed a bit by the fact that January accounted for a hefty 18% of the year's online giving, due to Haiti earthquake relief giving. probably your nonprofit's profile if you're not in the disaster relief business.]. Usually, December alone accounts for one-third of online giving.

Disaster Relief 83

Disaster Relief Health Fundraising Fundraising 83

The Agitator

NOVEMBER 4, 2012

Doesn’t matter whether your organization is in disaster relief or not, or where it’s located. NBC Universal networks mounted a major on-air fundraising effort with a star-studded special on behalf of the American Red Cross Disaster Relief Fund. Every fundraiser is affected. You can see a roundup of activities here.

Disaster Relief 81

Disaster Relief Fundraising Fundraising Philanthropy 81

Getting Attention

NOVEMBER 14, 2013

For every organization, the answer lies in the way (if any) your organization is involved in the relief effort. Here’s my recommendation: For organizations providing disaster relief services in the Philippines. P.S. Donate to the relief effort for Filipino survivors—it’s what we CAN do.

Disaster Relief 78

Disaster Relief Fundraising Fundraising Production 78

Nonprofit Marketing Blog

MARCH 5, 2013

The wonderful team at Influence at Work this week covers a study with surprising findings about inspiring disaster relief donations. Apparently, people are more likely to donate to storm relief efforts if their name sounds similar to the name of the storm. ” Anyone have contacts at the WMO?

Disaster Relief 74

Disaster Relief Values Marketing Marketing 74

Getting Attention

NOVEMBER 5, 2014

What Could Be Better : Next time, GlobalGiving, ask me to support right-now causes that are linked in some way (disaster relief, Japan, otherwise) to the Japan Earthquake and Tsunami Relief Fund. P.S. Get more nonprofit marketing tools , templates, case studies & tips delivered right to your in-box!

Disaster Relief 73

Disaster Relief Marketing Marketing Communication 73

Getting Attention

APRIL 29, 2015

P.S. Get more nonprofit marketing tools , templates, case studies & tips delivered right to your in-box! How to Communicate in the Shadow of the Japanese Disaster – Practical Tips for Nonprofits. How to Communicate in the Shadow of Disaster — Guidelines for Respectful but Effective Outreach.

Disaster Relief 88

Disaster Relief Communication Activism Marketing 88

Nonprofit Marketing Blog

FEBRUARY 20, 2014

Wonder how areas affected by natural disaster get the instant funds they need? The answer: through online giving disaster relief campaigns. National giving campaigns like Giving Tuesday and Give Local America are here to stay. What other things do you want to teach your board about online fundraising?

Disaster Relief 84

Disaster Relief Fundraising Fundraising Recruitment 84

Nonprofit Marketing Blog

SEPTEMBER 9, 2014

And just as disaster relief organizations recognize how important it is to raise funds when there is heightened public awareness, all nonprofits can capitalize on the awareness and excitement of #GivingTuesday.' It’s not an obligation – it’s an opportunity to be part of something that’s big and meaningful and feels great.

Disaster Relief 68

Disaster Relief Fundraising Fundraising Nonprofits 68

NonProfit Leadership Alliance

JUNE 12, 2024

Post it to all your social media platforms, link it to your website and be sure to mention it in your email marketing campaigns. To garner support for your challenge, you’ll need to effectively promote your social media challenge. The more people that see it, the better!

Participation and motivation 130

Participation and motivation Fundraising Fundraising Disaster Relief 130

Bloomerang

OCTOBER 30, 2023

Manager, Direct Marketing Fundraising Services, long-time staff of the national nonprofit Feeding America , knows better. Many of their partnerships respond to food insecurity concerns and disaster relief efforts. All of these intersections make it possible for Feeding America to streamline their direct marketing efforts.

Food 115

Food Disaster Relief Retention Children 115

Getting Attention

MARCH 24, 2011

Read the full article for more practical guidance on how to move your marketing forward, despite the troubled times. For organizations providing disaster relief services in Japan. What are your strategies for communicating and fundraising productively in the shadow of disaster? Be as specific as possible.

Disaster Relief 58

Disaster Relief Communication Nonprofits Production 58

The NonProfit Times

SEPTEMBER 26, 2024

The top global philanthropy causes in 2023 included disaster relief, health, and human rights. The global impact investing market grew from $420.9 While the overall trends among large samples of donors are toward declines, nine of ten charitable sectors saw an increase in giving in current dollars from 2022 to 2023.

Disaster Relief 94

Disaster Relief Foundations Values Environmental 94

Care2

AUGUST 7, 2010

Rule #4: In ALL of your marketing materials (this means your website too), use words and images that make your mission concrete. Disaster Philanthropy. Why do people donate more money to support certain disaster relief missions then others? Tags: Online Fundraising Online Marketing Technology Trends.

Disaster Relief 54

Disaster Relief Philanthropy Technology Marketing 54

The Agitator

NOVEMBER 16, 2011

For a macroview, The Nonprofit Quarterly reported recently on a Craigconnect study of fifty top US charities using social media, grouped in these focus categories — Animal, Children, Cultural, Disaster Relief, Environment, Health, Veterans & Military, and Women.

Disaster Relief 63

Disaster Relief Recruitment Children Nonprofits 63

Bloomerang

NOVEMBER 7, 2017

Think of the organizations that see an uptick in giving after major crises like civil liberties in jeopardy, disaster relief and emergency response. Spending a lot on marketing is frowned upon as expenses should go directly to serving constituents. Your best marketing is word of mouth. How is one different than the other?

Disaster Relief 81

Disaster Relief Public and Nonprofit Management Recruitment Nonprofits 81

Fundraising Coach

JUNE 21, 2013

Marc: Totally true, especially when you see disaster reliefs. The creativity that we’re funneled for good would be powerful, because they’ll take any disaster relief and then they’ll create their own little charity. There’s a lot of good disaster relief organizations out there. Yes, I would say stay away.

Disaster Relief 64

Disaster Relief Food Non-Profits Fundraising 64

Nonprofit Marketing Blog

JULY 21, 2015

Thanks so much to these fundraising experts who opened my eyes to the value of long-view disaster-relief funding. She shares her deep nonprofit marketing insights—and passion—through consulting, speaking, and her popular blog and e-news at GettingAttention.org. Not to mention the matching gift.

Disaster Relief 65

Disaster Relief Values Fundraising Fundraising 65

The Agitator

MARCH 11, 2010

In this case, immediate disaster relief, for which the Red Cross might be an obvious giving option, will give way to long-term rebuilding, for which the best giving choice might be a lesser-known charity that has an established and effective programmatic presence in the country.

Disaster Relief 56

Disaster Relief Public and Nonprofit Management Universities Nonprofit Management 56

Nonprofit Marketing Blog

JANUARY 11, 2012

TECH-SAVVY: Most of those surveyed (56%) have continued to give to more recent disaster relief efforts—such as the March 2011 earthquake and tsunami in Japan—using their mobile phones. They were far more likely than the norm to Tweet, access the web via their phone and own an e-reader.

Disaster Relief 70

Disaster Relief Foundations Technology Communication 70

Get Fully Funded

OCTOBER 13, 2022

Market Your Nonprofit with Text-to-Give. Other instances where text-to-give is an ideal option include giving days, disaster relief, and weekly church giving. Market Your Nonprofit with Text-to-Give Text messaging, in general, is a great marketing tool for your nonprofit. Use Text-to-Give in Fundraising Events.

Fundraising 98

Fundraising Fundraising Disaster Relief Marketing 98

Top Nonprofits

JULY 15, 2024

Disaster relief organizations. Alongside medical attention, food, and water, disaster relief nonprofits may also provide clothing to their beneficiaries. The post Why Clothing In-Kind Donations Are Valuable to Nonprofits appeared first on Top Nonprofits by Nexus Marketing. Education nonprofits.

Disaster Relief 52

Disaster Relief Homelessness Environmental Nonprofits 52

Nonprofit Marketing Blog

JUNE 13, 2011

“In fact, donors who attend religious services are more likely to have given toward disaster relief (68%), domestic hunger or poverty relief (66%), helping people with disabilities (56%), health care or medical research (54%), and veterans’ causes (52%) than they are to have supported specifically religious work,&# the study notes.

Disaster Relief 55

Disaster Relief Poverty Children Medical 55

The Agitator

AUGUST 21, 2017

With Charlottesville a recent and painful memory, the U.S. Are you ready when potential donors turn to Google and search for an immediate way to help?

Disaster Relief 45

Disaster Relief Marketing Marketing Communication 45