Bloomerang

MAY 4, 2023

Are your donors also your customers? Or, at least, American culture has put an indelible stamp on both. Innovative fundraising researcher Adrian Sargeant, co-director of the Institute for Sustainable Philanthropy, says, “Nonprofits are a means to an end for the donor. Are they the same, similar, or unrelated?

Public and Nonprofit Management 119

Public and Nonprofit Management Public Policy Psychology Philanthropy 119

iMarketSmart

OCTOBER 4, 2024

The less energy an organization devotes to creating the conditions that will motivate donors, the more it wastes on fundraising, predisposing itself to high rates of donor attrition and handcuffing its advancement team. Donor motivations are the philanthropic horse that all too often get put behind the fundraising cart.

Donor Motivation 59

Donor Motivation Psychology Energy Philanthropy 59

iMarketSmart

OCTOBER 1, 2022

For someone who was practicing then, it seems largely true though a bit simplistic about donors’ motivations and the labels applied to them. The fact that donors are animated by different purposes does explain why theories of fundraising abound. Dynasts: Those that inherit wealth and are expected to support nonprofits.

Philanthropy 52

Philanthropy Psychology Donor Motivation Culture 52

iMarketSmart

APRIL 29, 2022

Yet even the most curious must learn to ask questions that yield the most insight into donor motivation and to link those propensities to institutional mission. Curiosity is a fundraisers greatest asset. Below is the advice I give myself when preparing for each. im Langley is the president of Langley Innovations.

Psychology 52

Psychology Donor Motivation Philanthropy Culture 52