Bloomerang

MAY 4, 2023

Are your donors also your customers? Or, at least, American culture has put an indelible stamp on both. Innovative fundraising researcher Adrian Sargeant, co-director of the Institute for Sustainable Philanthropy, says, “Nonprofits are a means to an end for the donor. Sargeant maintains that “ Donors are fundraising’s customers.

Public and Nonprofit Management 119

Public and Nonprofit Management Public Policy Psychology Philanthropy 119

The Agitator

JANUARY 20, 2013

The Summit’s goal is nothing short of triggering fundamental change in the culture of fundraising. Adrian Sargeant, a leading authority on donor motivation and loyalty — have assembled an all-star cast of hands-on specialists with the skill, experience and guts to set the change process in motion.

Participation and motivation 81

Participation and motivation Donor Motivation Culture Management 81

The Agitator

MARCH 5, 2018

Here at The Agitator we’re far from blameless when it comes to ignoring or undervaluing the plumbing in the house of donor care. We “exalt” the “philosophers” by reviewing books on how best to communicate with donors…we attempt to cover the latest research on donor motivation…we deal with important issues like donor identity and preference.

Participation and motivation 63

Participation and motivation Retention Donor Motivation Leadership 63

iMarketSmart

OCTOBER 3, 2022

But the job is to raise money from donors motivated by their own hero story. She can feed the administrator-hero story back to the administrators and out to the donors. The goal is to manage the rival hero stories. Their hero story causes them to misperceive donor motives. This begins with empathy.

Public and Nonprofit Management 52

Public and Nonprofit Management Fundraising Fundraising Foundations 52