Bloomerang

JUNE 17, 2021

A great deal of business psychology is centered on better understanding and ultimately conquering these fears, both professionally and personally. . This is especially useful for the nonprofit sector, where it’s more than just shareholders’ returns on the line. They displayed a useful mindset to confronting their fears constructively.

Construction 86

Construction Psychology Nonprofits Energy 86

The Agitator

JANUARY 18, 2011

Writing in the Stanford Social Innovation Review , marketing and psychology veterans Jennifer Aaker and Andy Smith offer the ‘Dragonfly Effect’ as a construct for nonprofits to think about and formulate social media campaigns … “To us, the Dragonfly Effect shows how synchronized ideas can be used to create rapid transformations (..)

Construction 86

Construction Psychology Marketing Marketing 86

The Agitator

NOVEMBER 29, 2009

Writing strategy is carefully constructed along the lines of human decision-making psychology and neurology. Tags: Don't Miss these Posts Pushing the Creative Envelope You Deserve a Raise communications copywriting creativity direct mail direct marketing fundraising major donors nonprofit management planned giving.

Construction 66

Construction Fundraising Fundraising Psychology 66

iMarketSmart

FEBRUARY 27, 2023

2] More than that, the reality of our own death is a serious psychological problem. She can construct legacy “products” or giving opportunities that deliver this lasting impact. The process helps the donor construct a personally meaningful victory. Psychology of death (3rd ed.). Psychological Review, 106 (4), 835-845. [4]

Psychology 52

Psychology Public and Nonprofit Management Public and Social Policy Participation and motivation 52

iMarketSmart

APRIL 10, 2023

Psychology studies show the same thing. When positive ends tarnish the means: The morality of nonprofit more than of for-profit organizations is tainted by the use of compliance techniques. Journal of Experimental Social Psychology , 76, 67-75.] Psychological Science, 26 (2), 231-236. [6] More was better. 5] Zaval, L.,

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52

iMarketSmart

SEPTEMBER 12, 2022

Dirty work and the challenge of constructing a positive identity. Academy of Management Review, 24 (3), 413-434, p. Managing occupational identity threats and job turnover: How former and current fundraisers manage moments of stigmatized identities. Nonprofit Management and Leadership, 29 (3), 383-399.

Nonprofit Administration and Development 52

Nonprofit Administration and Development Fundraising Fundraising Public and Nonprofit Management 52