Ann Green

JUNE 18, 2020

Nonprofit professionals have a lot on their minds. This means one of your organization’s main priorities right now should be maintaining and improving your donor retention rate. According to Bloomerang’s donor retention guide , the average donor retention rate has been sitting between 40% and 50% for the last fifteen years.

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Nonprofit Marketing Guide

DECEMBER 6, 2018

In previous posts, I’ve shared with you the twelve most common nonprofit marketing and communications goals and the twelve most common nonprofit marketing and communications strategies. Today let’s talk about the types of objectives you should have in your communications plan.

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Communication Retention Nonprofits Education 209

Nonprofit Marketing Guide

JANUARY 26, 2023

It’s here – our most popular download of the year highlighting the year’s nonprofit communications trends! The 2023 Nonprofit Communications Trends Report marks our 13th edition and this might be my favorite. Changes in Knowledge or Understanding followed with 52% of nonprofits choosing this objective.

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Nonprofit Marketing Guide

FEBRUARY 14, 2023

If you have an employee who is one of the 34% of communications staff looking for a new job , we have some ideas on how to keep them around. According to our 2023 Nonprofit Communications Trends Report , two factors seem to help nonprofits retain employees. This is another huge number.

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Nonprofit Marketing Guide

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

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NonProfit Leadership Alliance

JULY 10, 2023

Written by: Michael Ash, Ma, CNP, PCM, PMP Reading Time: 5 minutes In the wake of the COVID-19 pandemic, nonprofit organizations face unprecedented challenges, from transitioning to remote work models to addressing economic hardships, new challenges in fundraising, and community struggles.

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Nonprofit Marketing Guide

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

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Ann Green

MARCH 14, 2023

Donor retention continues to be a problem for nonprofit organizations. Acquiring new donors is more expensive than keeping the ones you already have, so it’s important for you to keep track of your retention rate. Maybe you’re losing donors because you’re either not communicating enough or communicating poorly.

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Nonprofit Marketing Guide

JANUARY 12, 2023

Pre-pandemic (March 2020), 67% of nonprofit communicators worked in an office or work site environment , with the rest split equally between home/remote or a hybrid of the two. This represented a shift in working locations for 64% of nonprofit communicators. It can be perfect for nonprofits and perfect for employees.

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Ann Green

OCTOBER 12, 2023

I’ve been emphasizing the importance of personalizing your communication lately. Yet, nonprofit organizations fail to recognize that and send everyone the same messages. Yet, nonprofit organizations fail to recognize that and send everyone the same messages. The retention rate for first-time donors is terrible.

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Nonprofit Marketing Guide

MARCH 25, 2022

Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? Find out How Nonprofits Can Use TikTok for Growth [Case Study + Examples]. Or if Instagram is more your thing, try Instagram for Nonprofits: 5 Tips to Get More Followers and Engagement. Register Now.

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Ann Green

JANUARY 10, 2022

I’m sure your nonprofit continues to face challenges, but since the pandemic started many organizations were able to confront these challenges and make changes to the way they ran their programs and implemented their fundraising and communications. You must have fundraising and communications plans. A Guide to Donor Retention.

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Ann Green

MARCH 10, 2020

As a nonprofit, communicating with your supporters is crucial to establishing lifelong donor relationships. Donors are the backbone of any nonprofit. And yet, many donors feel under-appreciated and are uninformed about the great things these nonprofits are doing with their donations! Schedule communications.

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Nonprofit Marketing Guide

OCTOBER 27, 2021

While your grandmother may have taught you that sending a thank you letter after receiving a gift is just the polite thing to do, that’s not the only reason nonprofits need to send them. Great communications emphasizing results and gratitude are the key to increasing your donor retention rate. Thank You Mistakes.

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Tony Martignetti

SEPTEMBER 10, 2023

Dennis Fois: Donor Retention The challenges are real and widespread: Aging donors; smaller gifts; and abysmal retention rates. Listen to the podcast Get Nonprofit … Continue reading Nonprofit Radio for September 11, 2023: Donor Retention → He’s CEO of Bloomerang. He’s CEO of Bloomerang.

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Ann Green

JANUARY 4, 2024

I also hope 2023 was a successful year for your nonprofit organization. Have a plan in place You must have fundraising and communications/marketing plans. Take a look back at 2023 to see what worked and what didn’t in your fundraising and communications/marketing. Donor retention should be a priority. Happy New Year!

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Ann Green

JANUARY 5, 2023

I’m sure your nonprofit continues to face challenges, but since the pandemic started many organizations were able to confront these challenges and make changes to the way they ran their programs and implemented their fundraising and communications. You must have fundraising and communications/marketing plans.

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Bloomerang

DECEMBER 13, 2022

The tone of every communication was positive and respectful. For as long as the Fundraising Effectiveness Project has measured nonprofit donor retention it has been abysmal. Donor and dollar retention rates have averaged well below 50% for over a decade, and it’s been getting worse over time. People give.

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Ann Green

APRIL 11, 2024

Donors are more likely to see any communication that comes in the mail, as opposed to the enormous volume of email most of us get. Print newsletters are a great way to boost your retention rate. Share your stories Stories are the most important part of a nonprofit newsletter (print and email).

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Ann Green

DECEMBER 4, 2024

The retention rate for first-time donors is around 20%. Start with a special thank you According to fundraising expert, Dr. Adrian Sargeant, “The thank you is the single most important piece of communication that your donors get. You could also direct people to your website for more information about your nonprofit.

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Ann Green

JUNE 30, 2022

The mid-point of the year is always a good time to see if you’re meeting your fundraising and communications goals. Many nonprofits raise the most money from individual giving. Monthly giving is doable for all sizes of nonprofit organizations, even small ones. Make improvements to your donor communication.

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Ann Green

MARCH 3, 2020

What nonprofit organizations should be saying is, “We’re lucky to have our donors.” In fact, if you ignore them or communicate poorly, they’re unlikely to donate again. You need good donor relations and consistent, engaging communication. Donor retention continues to be poor for first-time donors.

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NonProfit PRO

FEBRUARY 15, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

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NonProfit PRO

FEBRUARY 28, 2024

Nonprofits spend most of their time trying to get donations, so make sure you follow-up every contribution with a prompt thank you, acknowledgement, and receipt that communicates your organization's story with impact. Download now to begin maximizing impact!

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NonProfit Leadership Alliance

JUNE 5, 2024

In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.

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NonProfit PRO

AUGUST 4, 2021

In an exclusive interview with NonProfit PRO, Goldsmith-N'Diaye shared more about MSF’s donor retention efforts, gave an overview of its communications strategy, explained why its monthly giving program is so critical and much more.

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Nonprofit Marketing Guide

JANUARY 24, 2023

All nonprofits are using social media, but who can clearly articulate why? What are your nonprofit’s social media objectives? Last week, Kristina shared which social networks nonprofits said most helped them achieve their objectives in 2022 and which held the most promise for 2023. But what are those objectives exactly?

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Ann Green

JANUARY 24, 2023

In this post, I’ll tell you why monthly giving is so important for your nonprofit, how to start or grow your program, and how to nurture it going forward. It raises your retention rate, too The retention rate for monthly donors is an impressive 90%. That’s significantly higher than other retention rates.

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Affnetz

JUNE 1, 2023

6 Techniques to Boost New Donor Acquisition and Retention By Mike Crum It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. Acquiring New Donors: View your communications with prospective donors as conversations. Some Nonprofits don’t even ask their board of directors this question!

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NonProfit Leadership Alliance

OCTOBER 16, 2023

While many nonprofit employees go into the sector because they feel strongly about certain causes, those charitable efforts aren’t enough to keep them at your organization long term. The best way to keep employees around is to foster a positive nonprofit work environment. Let’s get started! Did you enjoy this article?

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Ann Green

MAY 6, 2021

Your nonprofit organization may have cut some expenses over the past year. A good database can help you with retention, which will save you money since it costs less to keep donors than to acquire new ones. Nonprofit Software. Lengthy communication will cost more and your donors are less likely to read it.

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NonProfit Leadership Alliance

APRIL 28, 2024

As a nonprofit professional, you understand that investing in your staff is the best way to develop your organization. While some skills are innate, many nonprofit management skills can be taught. Getting certified in the nonprofit sector makes nonprofit professionals seven times more likely to reach the director level or higher.

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Nonprofit Tech for Good

MARCH 8, 2024

By Abby Jarvise , writer, marketer, and speaker at Neon One – software built for small and midsize nonprofits to help them manage fundraising, communications, events, volunteers, and more. Donor retention is important. All that is true, but the fact remains that donor retention is a struggle. The short answer is “no.”

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NonProfit Leadership Alliance

NOVEMBER 1, 2022

If you’re a nonprofit leader, you know the importance of forging a deep bond with your supporters in order to keep them engaged with your mission. The best way to do this is to maintain open lines of communication with them. . But your organization shouldn’t stop there when planning your communication strategy. Employment.

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Affnetz

APRIL 23, 2024

Nonprofit Donor Management Software | Top 10 Premium Solutions / By Bala Guntipalli Introduction: Buying nonprofit donor management software can be tough, but this blog helps you understand the criteria and sort through the top players in the market.

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Ann Green

JUNE 4, 2019

Some nonprofits do a good job of communicating with their donors, but many do not and that’s a problem. Mediocre or poor donor communication will hinder your success. If you wonder why your retention rates are floundering that may be the reason. Here are a few common donor communication problems and how you can fix them.

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Affnetz

JUNE 1, 2023

It’s essential to acquire new donors for your Nonprofit to have a thriving fundraising program. Acquiring New Donors: View your communications with prospective donors as conversations. Don’t get so caught up in communicating the ‘right’ thing, that you end up blowing the opportunity because you weren’t clear, compelling, and authentic.

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