Nonprofit Marketing Guide

OCTOBER 15, 2024

You are already working in nonprofit communications and marketing. How do you move up in your nonprofit marketing career? Below, we outline the nonprofit communications and marketing training plans we recommend here at Nonprofit Marketing Guide (NPMG).

Communication 201

Communication Marketing Marketing Public and Nonprofit Management 201

Ann Green

JUNE 19, 2023

Keeping things simple is also important for your nonprofit organization. Even so, you need to continue to raise money and communicate fairly regularly with your donors, while not taking on too much. Here are a few ways to simplify your donor communication without making it too difficult for you. Fundraising numbers are down.

Communication 306

Communication Food Activism Fundraising 306

Nonprofit Marketing Guide

DECEMBER 7, 2023

This week, Kristina and I revealed our tentative nonprofit communications training schedule for 2024. Instead, we’ll share them in our community and on social media. The post Reveal Video: Our 2024 Nonprofit Communications Training Schedule appeared first on Nonprofit Marketing Guide.

Communication 245

Communication Nonprofits Marketing Marketing 245

Bloomerang

OCTOBER 16, 2024

As younger generations with strong social and political motivations begin voting, you might be thinking, “ Will the November election impact donations to my nonprofit ?” But don’t worry—there’s another key moment in November that’s just as important for nonprofits: GivingTuesday. adults (18+) in September 2024.

Communication 117

Communication Activism Nonprofits 117

NonProfit Leadership Center

JUNE 3, 2024

According to research from the Project Management Institute, the biggest predictor of a project’s success — or failure — is communication. Their report found that project managers should spend 90% of their time on communications to ensure a project’s success, and up to 56% of revenue could be lost due to poor communication.

Communication 234

Communication Culture Cultural Diversity Nonprofit Leadership 234

Nonprofit Marketing Guide

AUGUST 20, 2024

We love to see nonprofit communications teams grow! I always do a little dance in my chair when someone in our community says they’ve been approved to hire a new comms team member. But then the question becomes, what should that new communications hire do? How should we write that job description?

Communication 243

Communication Children Management Marketing 243

Ann Green

MARCH 21, 2024

Many nonprofits send all their donors the same appeal and thank you letters. If it’s not, it’s time to move away from generic and impersonal communication. Here are a few suggestions to help you improve your donor communication. Situations throughout the world keep changing and your communication needs to be relevant.

Communication 297

Communication Food Medical Health 297

Nonprofit Marketing Guide

APRIL 10, 2024

Like Herding Cats I can recall a few times in my nonprofit journey when coordinating a new marketing campaign across departments felt more like herding cats than orchestrating a symphony. It made it clear how vital a focus on collaboration is, especially when we’re all trying to do a lot with a little in the nonprofit world.

Collaborations 231

Collaborations Communication Public and Nonprofit Management Marketing 231

NonProfit PRO

JULY 17, 2024

Bloomerang announced an artificial intelligence content assistant and other updates to its email builder to support busy nonprofits.

Communication 255

Communication Nonprofits Technology 255

Bloomerang

OCTOBER 23, 2024

Nonprofit boards play a critical role in guiding the organizations they serve, helping steer decisions, ensuring fiscal health, and offering strategic oversight. However, one glaring issue that’s often swept under the rug is the lack of prompt responses to communications from executive directors and nonprofit staff.

Culture 113

Culture Nonprofits Leadership Communication 113

Ann Green

FEBRUARY 11, 2025

Diverse revenue streams provide a sustainable financial foundation for nonprofits. Explore revenue streams your nonprofit should pursue in this guide. This is a great way for nonprofits of all sizes to bring in a steady stream of revenue. Its important for you to diversify your revenue sources. The good news?

Nonprofits 165

Nonprofits Environmental Charitable Contribution Volunteerism 165

Nonprofit Marketing Guide

AUGUST 22, 2024

Earlier today I presented a brand new webinar Easier Content Creation for Nonprofits: Mastering AI, Repurposing and Curation. In addition to tips on repurposing and curating content, I included a whole section on writing better AI prompts for your communications. Join us for a Community Study Hall: Creating Better AI Prompts.

Communication 213

Communication Nonprofits Marketing Marketing 213

Nonprofit Marketing Guide

JANUARY 14, 2025

If youre like most nonprofit communicators, youre probably juggling excitement about the new year with the same overloaded to-do list. We give you permission to stop doing the things that overwhelm you and offer a fresh perspective on what nonprofit communicators really need to focus on in 2025. Feeling good? Join us now!

Culture 199

Culture Communication Marketing Marketing 199

Ann Green

FEBRUARY 3, 2025

Thanking your donors should be a priority for your nonprofit organization. Your donors have the option to give to countless nonprofit organizations, but they chose yours. Im a big fan of communicating by mail, even if its only a few times a year. Yet, many nonprofits are skittish about spending too much on mailing costs.

Nonprofits 173

Nonprofits Culture Nonprofit Organizations Nonprofit Organizations 173

Ann Green

NOVEMBER 26, 2024

Effective financial management is critical for your nonprofit to grow and thrive long-term. By Jon Osterburg If you work for a new nonprofit, your team’s primary goal is probably to get your operations off the ground and start furthering your mission. Explore four considerations for achieving financial sustainability. Methodology.

Nonprofit governance and management 147

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 147

Nonprofit Tech for Good

NOVEMBER 10, 2024

By Sarah Suarez , Founder and Social Media Strategist for The Social Puzzle – a boutique social media marketing agency which solely focuses on nonprofits so they can concentrate on what really matters, their mission. Every nonprofit strives to make the world a better place, and a strong community is essential to achieving that goal.

Participation and motivation 129

Participation and motivation Collaborations Nonprofits Activism 129

Nonprofit Marketing Guide

AUGUST 27, 2024

As we enter the fall season, many nonprofits are starting their annual planning processes. With that comes the need to set communications goals for the coming year. As you create your plans for the coming year and try to set communications goals, consider using this framework in discussions with other teams.

Communication 209

Communication Advertising Collaborations Marketing 209

The Chronicle of Philanthropy

OCTOBER 11, 2024

The Chronicle is livestreaming keynote sessions from ComNet24, the Communications Network annual gathering in Kansas City, Mo. iStockphoto The Chronicle is livestreaming keynote sessions from ComNet24, the Communications Network annual gathering in Kansas City, Mo.

Communication 209

Communication Nonprofits 209

Nonprofit Marketing Guide

JULY 10, 2024

Ever thought about how we, as communicators, can build deeper, long-lasting relationships with our stakeholders, especially our donors? Having a good grasp on the wants and needs of your donors, can really make a difference in your donor communications. This type of donor communication builds a strong emotional connection.

Communication 219

Communication Values Marketing Marketing 219

NonProfit Leadership Alliance

DECEMBER 4, 2024

While artificial intelligence (AI) is becoming more prevalent across society, its use growing especially quickly in the nonprofit sector. As of April 2024, 58% of 501(c)(3) organizations have incorporated AI into their digital communications, and 68% use it to analyze constituent data.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Candid

OCTOBER 24, 2024

It’s ironic: Despite having many more ways to communicate with their constituencies today—through social media, email, webinars, Zoom, and in-person events—many nonprofits still struggle to reach a broad audience. But among the first audiences they need to get to know are nonprofit news editors. Identify patterns.

Health 115

Health Nonprofits Philanthropy Communication 115

NonProfit PRO

JUNE 14, 2024

Charter Communications' Spectrum Digital Education will grant $1 million to nonprofits expanding access to connectivity tools and education.

Education 227

Education Education Communication Nonprofits 227

Ann Green

FEBRUARY 18, 2025

Is your nonprofit still producing one of those multi-page annual reports? Its possible to make this a better experience for both donors and nonprofit organizations. You dont have to do an annual report Nonprofit organizations arent required to do an annual report. If so, why? Anything thats more than four pages is too long.

Food 169

Food Nonprofits Homelessness Activism 169

Allison Fine

DECEMBER 9, 2021

Automation and AI can free up staff in fundraising, communications, finance, and service delivery efforts.

Finance 363

Finance Nonprofits Communication Fundraising 363

Ann Green

DECEMBER 4, 2024

Start with a special thank you According to fundraising expert, Dr. Adrian Sargeant, “The thank you is the single most important piece of communication that your donors get. You could also direct people to your website for more information about your nonprofit. One way to ensure this is to make your new donors feel welcome.

Retention 211

Retention Communication Fundraising Fundraising 211

Nonprofit Tech for Good

NOVEMBER 28, 2024

Nonprofit marketers and fundraisers spend all year focused on inspiring others to give and the holiday season is a good time to show your appreciation. 2) Greetings from Around the World Desk Calendar [$18] Sold by Barnes & Noble : For the digital communication staff who work hard, but dream of travel and getting offline.

Marketing 117

Marketing Marketing Fundraising Fundraising 117

NonProfit Quarterly

JANUARY 20, 2025

Image Credit: Getty Images on Unsplash Broad segments of the nonprofit sector are concerned about the new presidential administration and the threats it poses to nonprofit organizations. A charity or nonprofits plans can be shut down for a failure to properly register.

Public and Social Policy 122

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Race and Ethnicity 122

Ann Green

MARCH 17, 2025

Donor retention is a perennial problem for nonprofit organizations. Both your nonprofit and your donors may be feeling financially strained. Maybe youre losing donors because youre either not communicating enough or communicating poorly. Put together a communications calendar to help you with this.

Retention 169

Retention Communication Recruitment Energy 169

NonProfit PRO

OCTOBER 9, 2023

The allure of technology and automation can be enticing, but the importance of being “high touch” rather than “high tech” in nonprofit communications and donor relations should not be underestimated. Here are some reasons nonprofits should embrace the “high touch” approach, and some examples of how to carry it out.

Technology 308

Technology Nonprofits Communication Management 308

Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications. Later, you can migrate the less critical data.

Fundraising 117

Fundraising Fundraising Public and Nonprofit Management Non-Profits 117

Nonprofit Marketing Guide

DECEMBER 10, 2024

How do you prepare for a new year at your nonprofit? If you’re looking to take some things off your plate in 2025, join us for Permission Granted: 12 Things Nonprofit Communicators Can Stop Doing in 2025. The post 15 Year-End Tasks to Get You Ready for 2025 appeared first on Nonprofit Marketing Guide (NPMG).

Communication 182

Communication Marketing Marketing Nonprofits 182

Get Fully Funded

FEBRUARY 27, 2025

Launching a new nonprofit is an exhilarating feeling. With 501(c)(3) status, you have the beginnings of the framework to improve your community, change lives, help others, and realize your bold vision. Here’s something to keep in mind, starting now: self-funding a nonprofit is not sustainable. But big goals cost big money.

Nonprofits 98

Nonprofits Public and Nonprofit Management Foundations Homelessness 98

Nonprofit Tech for Good

DECEMBER 19, 2024

The top 10 posts on Nonprofit Tech for Good in 2024 reflect the trends that nonprofits were most interested in this past year. Happy holidays and cheers to 2025 Upcoming Certificate Programs In 2025, Nonprofit Tech for Good will offer three low-cost certificate programs for nonprofit professionals.

Nonprofits 113

Nonprofits Marketing Marketing Fundraising 113

Ann Green

MARCH 24, 2025

Many nonprofits send all their donors the same appeal and thank you letters. If its not, its time to move away from generic and impersonal communication. Here are a few suggestions to help you improve your donor communication to make it more engaging. How is whats going on now affecting your clients/community?

Food 138

Food Medical Communication Health 138

Clairification

FEBRUARY 27, 2025

No matter your politics, this is crisis time for many nonprofits who rely on federal grants and loans (about 30% of all charities ). It’s also crisis time for the beneficiaries of many nonprofits, who are scared, stressed, depressed and otherwise at loose ends due to the rapidly changing environment.

Nonprofits 99

Nonprofits Philanthropy Values Leadership 99

Candid

MARCH 11, 2025

Since late 2023, weve been talking with community members about how, together, we could make Kansas City a national model for equitable economic mobility. Two significant gaps became evident that we saw as two sides of the same coin: Nonprofits dont often have space to truly think about their strengths and sustainability.

Entrepreneurship 94

Entrepreneurship Nonprofits Foundations Leadership 94

Bloomerang

NOVEMBER 19, 2024

The nonprofit sector is already a high-pressure environment, and when boards meddle in daily operations, it creates chaos, demoralizes leadership, erodes culture, and derails mission-critical activities. Why board micromanagement makes nonprofit leaders furious Board members are supposed to focus on governance, strategy, and oversight.

Nonprofit governance and management 103

Nonprofit governance and management Governance Leadership Nonprofits 103