Nonprofit Marketing Guide

MAY 11, 2021

In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. Still others, especially those responsible for fundraising, believe that all nonprofit marketing should direct people to donate money.

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Nonprofit Marketing Guide

JANUARY 20, 2022

If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. You can download this chart as a one-page PDF.

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Ann Green

DECEMBER 6, 2022

Your donors want to hear from you and don’t just want to be blasted with fundraising appeals. The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year. Current events/News stories.

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Nonprofit Marketing Guide

AUGUST 6, 2021

Then take a look at the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Funraise shared Examples of Successful Nonprofit Fundraising Campaigns During the COVID-19 Crisis. Become a Better Writer This Month at Nonprofit Marketing Guide. Nonprofit Training for You….

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Nonprofit Marketing Guide

MAY 21, 2021

I am starting my vacation today, but wouldn’t leave you without the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we talk about branding vs marketing, email design, employee engagement, lunch breaks, and more. Communications Director Mentoring Program.

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Nonprofit Marketing Guide

AUGUST 27, 2021

Let’s wrap up the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have ethical fundraising, email workflows, year-end stories, Space Jam and more. Here are 5 ways to tap into the power of nostalgia marketing. Register Now.

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Nonprofit Marketing Guide

JUNE 11, 2021

Time to wrap up another week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Find out How to Supercharge Your Email Marketing with Video. Communications Director Mentoring Program. Here are 5 Ways Nonprofits Can Use LinkedIn to Advance Their Missions.

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Nonprofit Marketing Guide

APRIL 9, 2021

Let’s finish up the week with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Farra Trompeter talks about managing your nonprofit’s communications as we emerge from the COVID-19 crisis. What is the Clubhouse App?

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Nonprofit Marketing Guide

MARCH 17, 2022

Are you ready to get serious about measuring your nonprofit marketing success? One of the reasons that measuring nonprofit marketing communications work is so hard is that we have a lot of different marketing and communications objectives to consider. Measurement Frameworks for Communications and Marketing.

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Nonprofit Marketing Guide

DECEMBER 18, 2020

I am having a heck of a day so let’s just get straight to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising, shall we? This week we have how to schedule Instagram posts, mental health tips, year-end fundraising advice, and more. Discount ends January 8, 2021.

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Nonprofit Marketing Guide

MAY 7, 2021

join me for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Try these 4 Mental Models to Help You Tackle Tough Content Marketing Questions. Funraise put together a Summer Fundraising Calendar. 4 Questions About You and Nonprofit Marketing Guide.

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Nonprofit Marketing Guide

JULY 16, 2021

Ready for the the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? Here is a Beginners Guide To Data Driven Social Media Marketing. HubSpot published Not Another State of Marketing Report 2021 (but keep in mind that this is not specific to nonprofit marketing).

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Nonprofit Marketing Guide

AUGUST 18, 2021

We work really hard to make sure we have the tools you need to succeed whether you have just started out or you’ve been a nonprofit communications pro for years. If you have just gotten into to the wild world of nonprofit marketing, check out the resources below to get you started off on the right foot. (If Mindset Shifts.

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Nonprofit Marketing Guide

AUGUST 13, 2021

Let’s press our luck with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have Instagram ad tips, metrics for video and social, and bad arguments against Community-Centric Fundraising. Want to start advertising on Instagram? Register Now.

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Nonprofit Marketing Guide

APRIL 16, 2021

But I know you’re here for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising so let’s go! Hobbies of Nonprofit Communicators – Continuing Education. Tell Me Where Your Board Has Been Genuinely Helpful in Marketing. Nonprofit Training for You….

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Nonprofit Marketing Guide

APRIL 10, 2024

Like Herding Cats I can recall a few times in my nonprofit journey when coordinating a new marketing campaign across departments felt more like herding cats than orchestrating a symphony. Getting on the Same Page In the nonprofit realm, communicators often juggle the tricky task of keeping everyone on the same page.

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Nonprofit Marketing Guide

APRIL 3, 2024

For those coming into the nonprofit world from corporate communications, perhaps the most perplexing realization is that most nonprofit communications teams don’t draft and manage their own budgets. Fundraising and CEO-led teams are most likely to have to find money or to say they have no access to funds. But they should!

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Nonprofit Marketing Guide

JULY 9, 2021

It’s Friday which means it’s time for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. 5 Tips to Start Considering a Safe and Fun In-Person Fundraising Event Again. Auburn, AL. Here are 5 TikTok Tips to Get More Views. Got trolls? Register Now.

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Nonprofit Marketing Guide

AUGUST 2, 2021

Here’s what’s happening this month at Nonprofit Marketing Guide…. August 12: The Communications Directors’ Guide to Repurposing Content with Kivi Leroux Miller. On the Blog: Kivi will talk about prioritizing your communications work as well as measuring effectiveness and conversion copywriting. Register Now.

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Nonprofit Marketing Guide

MARCH 12, 2021

Are you ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? It’s time for Mixed Links… Here are 5 Types of Video to Add to Your Social Media Marketing. A glimpse of the fundraising picture in 2020 reveals some important truths.

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Nonprofit Marketing Guide

JUNE 11, 2024

Are you looking for a basic template or pattern to follow when creating a nonprofit marketing strategy? Let’s tackle this using cards from the Nonprofit Communications Strategic Planning Card Deck. The post A Basic Nonprofit Marketing Strategy, Outlined appeared first on Nonprofit Marketing Guide (NPMG).

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Nonprofit Marketing Guide

JULY 30, 2021

While I think a lot of us could use an actual mixed drink at this point, it’s a little early here in the States so let’s settle for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Rakhi Agrawal shared Why I am a fundraiser — despite not setting out to be one.

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Nonprofit Marketing Guide

APRIL 30, 2021

I am back with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising after missing last week due to poor planning on my part. 3 Content Marketers Weigh In. Communications Director Mentoring Program. In honor of Star Wars Day on May the Fourth. Hello, again!

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Nonprofit Marketing Guide

JUNE 29, 2021

Raising awareness and thought leadership are two of twelve nonprofit marketing goals in our Nonprofit Communications Strategic Planning Card Deck (Amazon). If you can pin down those answers, you can turn raising awareness and thought leadership into legitimate nonprofit marketing goals.

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Nonprofit Marketing Guide

FEBRUARY 18, 2021

I was recently asked to explain nonprofit marketing at its most basic level. Many people in our sector answer this question by describing what I think of as communications: Creating and distributing content to people about the nonprofit and its issues. But marketing is more strategic than that. What do donors get in return?

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Nonprofit Marketing Guide

OCTOBER 15, 2020

Today Tony Martignetti joins us to talk about marketing your bequests program. Many nonprofit communicators shy away from spending much time marketing Planned Giving at their organizations. Here’s some quick advice on how to communicate about Planned Giving across a number of channels. Tony Martignetti.

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Nonprofit Marketing Guide

JULY 24, 2020

Let’s start the weekend with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have a lot of social media tips, virtual fundraising ideas and successes, and more. That’s called Omni-Channel Marketing: Here’s Why It Matters.

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Nonprofit Marketing Guide

MARCH 5, 2021

Let’s kick it off with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Corey Wainwright has 19 Social Media Marketing Myths to Leave Behind in 2021. Catch Up on Our Content from This Week… Hobbies of Nonprofit Communicators: Music. Auburn, AL.

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Nonprofit Marketing Guide

AUGUST 20, 2021

Let’s celebrate with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have how to make a TikTok, a new podcast to listen to, fundraising tips, social media monitoring tools and more. Hubspot has The Ultimate List of Email Marketing Stats for 2021.

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Nonprofit Marketing Guide

SEPTEMBER 24, 2021

Put down your PSLs and jump into the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising like they were a big ol’ pile of leaves. Apple’s Mail Privacy Protection Is Here: What It Actually Means for Email Marketers and What to Do Now. Happy Fall, y’all! with New Data.

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Nonprofit Marketing Guide

JULY 2, 2021

Before you head out, let’s take a look at the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Cherry talks about What Happens When Nonprofit Leadership Fails Fundraisers of Color. Are Awareness and Thought Leadership Legit Nonprofit Marketing Goals?

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Nonprofit Marketing Guide

SEPTEMBER 10, 2021

OK, let’s jump into the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Check out these 5 Things To Do This Summer To Be Ready For Fall Fundraising. Let’s talk about your donors. Register Now. Register Now. Register Now.

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Nonprofit Marketing Guide

FEBRUARY 12, 2021

If one of your love languages is “acts of service” I am here for you with my curated list of the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Learn How to Identify Donor Communication Preferences. Catch Up on Our Content from This Week….

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Nonprofit Marketing Guide

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

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Ann Green

DECEMBER 5, 2023

Marketing your organization on a budget is easy when you know the right strategies and tools to use. Explore these top tips to step up your marketing strategy. B y Olivia Mode-Cater Picture this: your organization is about to host another fundraising event.

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Nonprofit Marketing Guide

NOVEMBER 13, 2020

Let’s just all keep our heads down and read the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. It’s time for Mixed Links… Let’s kick things off with The 7 Best Facebook Marketing Tips You Need to Know. Nonprofit Training Opportunities for You….

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Nonprofit Marketing Guide

MARCH 10, 2022

We’ve been telling nonprofit communicators for a long time to visually map out their workflows. It can also communicate norms for numbers of drafts, review times, deadlines, and other potential bottlenecks that could be making you silently scream every day slowing you down at work. Reveal opportunities for automation.

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