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In the second edition of The Nonprofit Marketing Guide , I wrote. Those with corporate experience sometimes narrowly define nonprofit marketing as brand management, public relations, and advertising. In fact, marketing in the nonprofit sector is much, much more than any of these incomplete assumptions.”
I am on a roll lately with meeting talented communications professionals who are willing to blog for us on topics we haven’t covered well here in the past. Rivera on how to best create multilingual communications for your community. Repurpose your nonprofit content and grow your client base with translations.
By Ashley Lanfer & Kelly Mangiardi Dozens of articles have proposed co-leadership as an attractive option for nonprofits, presenting the structure as a healthier, more relational, and less isolating way to work, as well as an appealing on-ramp for chief executives of color. Many nonprofits are finding these arguments compelling.
As the nonprofit sector seeks ways to continue its work in the face of ongoing challenges, volunteers may come to play a larger role. How do volunteers advance nonprofits missions? Volunteers are an integral part of the work nonprofits do, not only supporting their day-to-day operations but driving their core missions.
In the diverse tapestry of nonprofit organizations, one challenge that often arises is the generational and knowledge divide among employees. With multi-generational staff and varying levels of experience, nonprofits must navigate these divides to foster collaboration, innovation, and shared success.
For nonprofit professionals, 2022 was another year of learning, adapting and innovating. During the past year, nonprofit leaders turned to the Nonprofit Leadership Center for resources and support to strengthen their organizations and communities. Why a DEI Committee is Essential for Your Nonprofit: How to Get Started.
Travel Tuesday” this year was extended to “Travel Tuesday Week”), we are finding that communications before and after GivingTuesday are equally critical in driving engagement and have a positive return,” said Priso. This shows needs in communities remain high. Due in part to a 50% match, the organization generated $5.5
Established nonprofit organizations play a vital role in addressing social issues, driving positive change, and enriching communities. In this article, we explore the seven stages of development that established nonprofits often navigate as they strive for excellence in advancing their mission and serving their constituents.
Image credit: Facing Race Founded in 1981, Race Forward is a nonprofit racial justice organization with a mission of “helping people take effective action toward racial equity.” I joined the staff back in 2014 to manage the production of the Facing Race conference. Leslie Grant-Spann: This year is my tenth anniversary on staff.
Vital Strategies, the New York-based public health nonprofit I’ve led for the past two decades, employs nearly 400 people in 16 countries. At Vital Strategies, we consider our global diversity to be our strength, and a powerful asset in our mission to reimagine public health for everyone.
If you are a nonprofitcommunicator, odds are you are fighting the Curse of Knowledge in your organization in some way, most likely because your program experts and long-time staff have it. It can lead to a warped perspective about how the public views, or should view, your issues. Managing the Curse of Knowledge.
Nonprofits of all sizes have one need in common: funding. Without it, your nonprofit can’t operate and do the important work that fuels your cause. As donor behavior continues to change, nonprofits of all sizes must increasingly rely on the generosity of many instead of the consistent support from a few.
You may have heard the term “people first culture” here and there, but what does it really mean? People-first cultures are rooted in a philosophy that values people over profits. This blog will give 5 simple tips for cultivating a people first culture in your workplace. Inc.com describes the term as the following: .
Here are 20 public relations stats to know for better communications outcomes in 2022. Heather Mansfield shares 10 Twitter Best Practices for Nonprofits. Find out Why Smart Nonprofits Focus on Growing Monthly Giving. Day in the Life of a NonprofitCommunicator – Deborah Zuniga Goldberg. Register Now.
Damien Johnson was a member of our Communications Director Mentoring Program and shared this great idea on using video for internal communications. Touchstone Health Services is a 501(c)3 nonprofit that provides behavioral health therapy from birth to 17 years old. Guest Post by Damien Johnson.
Nonprofits and businesses in our community do innovative, mind-blowing work every single day. You just might find that story increases your revenues, builds your fanbase, and strengthens your company culture. . What do you need to communicate to reach your organizational goal? Who do you need to communicate that with?
If you are working to master the messaging of your mission to share with the public, start by looking within. But really, good nonprofit strategic communication begins within an organization before ever setting out to share with everyone else. . Before mass nonprofit strategic communicationcommunication, get….
Editors note: This piece is from Nonprofit Quarterly Magazine s winter 2024 issue, Health Justice in the Digital Age: Can We Harness AI for Good? 5 Americas communities and people pay the price in suffering and ill healthbut the distress generated is not equally distributed. Practitioners follow the precept that community is therapy.
Written by: Michael Ash, Ma, CNP, PCM, PMP Reading Time: 5 minutes In the wake of the COVID-19 pandemic, nonprofit organizations face unprecedented challenges, from transitioning to remote work models to addressing economic hardships, new challenges in fundraising, and community struggles.
It not only offers flexibility for your team but also allows you to easily scale up your organization by hiring people who are the best fit for your nonprofit—regardless of their geographic location. In this guide, we’ll provide some tips for communicating while working from home to easily align your team.
It’s a common frustration for nonprofitcommunications directors who are trying to work collaboratively with staff: getting people to meet their deadlines. Make deadlines — and whether they are met — public information in the office. Without the buy-in, your job as deadline enforcer is much more difficult.
I want to help more small and mid-size nonprofits excel in their corporate outreach and execution. The Nonprofits That Will Lose Out, According to ChatGPT Party City Party City sells co-branded pink accessories and decorations during Halloween, donating 10% of the retail sales price to Susan G. Partnership Notes 1.
According to recent volunteer statistics , volunteers represent a significant one-third of the nonprofit workforce. But volunteer management isn’t just about recruiting volunteers and telling them what to do. In this article, we’ll discuss exactly how to identify and cultivate the leaders in your community.
In just a few weeks, we will kick off our latest Nonprofit Marketing Accelerator – Becoming a Thought Leader and Media Darling. Mary Alice Holley of BC/DC Ideas shares some tips on becoming a thought leader and what being media savvy can do for your nonprofit. that works exclusively with nonprofits.
Welcome to our latest installment in our series on the “Day in the Life” of nonprofitcommunicators! Don’t be shy – tell us what you do in a typical day as a nonprofitcommunications pro. José Rodríguez is the Communications Director of Trans Europe Halles. – Get up. to 2:00 p.m. to 4:00 p.m.
We also learned a few things in our 2016 NonprofitCommunications Trends Report too. Communications directors at nonprofits with budgets of $5-10 million are most likely to say they feel very capable in their jobs, that they are passionate about the work, and that they plan to stay in their current positions for 3 or more years.
Guest Post by Melinda McKee, Public Relations and Communications Director for NCGives. Ever feel like your nonprofit’scommunications are playing out like a game of telephone? (Or Each staff member is encouraged to review these guidelines on three types of occasions: Before public speaking engagements.
Welcome to the latest installment in our series on the “Day in the Life” of nonprofitcommunicators, where we ask you to describe your day in your own words. Don’t be shy – tell us what you do in a typical day as a nonprofitcommunications pro. We’d love to feature YOU in this series! to 12:00 p.m.
In the nonprofit sector, our conversations often revolve around reaching and engaging our external audience – the people we serve and our donors. I recently had a chat about the return on investment (ROI) on publicity spending with a senior marketing team member. This kind of oversight isn’t uncommon though.
By Phil Buchanan , Alyse d’Amico & Leaha Wynn Organizational performance depends on thoughtful policies and practices with respect to employees and culture. Often, culture is simply neglected. We have come to believe in six people and culture approaches that in many respects go against the grain.
Located in beautiful Novato/Marin County/CA, our workplace culture is driven by our five values: teamwork and collaboration, equity, excellence, integrity, and learning and continuous improvement. Hybrid schedule possible in accordance with NMCS policy and manager approval.
Image: “Death Caught From A Plane Window” by Yvonne Coleman Burney/ www.artbyycolemanburney.com Editors’ note: This piece is from Nonprofit Quarterly Magazine ’s summer 2024 issue, “Escaping Corporate Capture.” I believe that culture is far more important than structure, but structure is where we get stuck. AV: So many ways.
Partnerships with organizations that share your values can yield much-needed support for your nonprofit. By Casey Dorma n In 2022, 360MatchPro reports that companies donated $21 billion to nonprofits, and 88% of all public companies have Environmental, Social, and Governance (ESG) initiatives. Access to more resources.
Effective volunteer management vital to an organization’s day-to-day operations, meaning nonprofits need to invest in smart volunteer management practices to reduce administrative overhead and increase volunteer retention. Here’s what to expect: What is volunteer management? What is volunteer management?
Please post YOUR nonprofit marketing job here. Communication and Digital Content Manager Global Green USA (Santa Monica, CA). Communications Director Americans for Tax Fairness (Washington, D.C.). Communications Director In Defense of Animals. CommunicationsManagerCommunity Power Network (Washington, D.C.).
Image credit: “Sister Secrets ” by Renée Laprise Editors’ note: This piece is from Nonprofit Quarterly Magazine ’s fall 2024 issue, “Supporting the Youth Climate Justice Movement.” When communities and movements talk about climate and environmental justice, solidarity is often at the center of the conversation.
The past few years have required nonprofit professionals to dig deep, think differently and work together to support communities. Meet the 2022 breakout speakers below who will join highly anticipated keynote speaker Nataly Kogan to renew your passion and celebrate your commitment to strengthening organizations and our communities.
Nonprofit Recruiting Tips to Attract Top Talents in 2025 Having the right people on board means the world. See how your nonprofit can attract top talent and grow together. Expand your recruitment list Hiring top talents is not an easy task for any company, as well as for nonprofits.
Last week, I shared a post on ten nonprofits that are using Instagram incredibly well. Senior Program Manager, Corporate Partnerships Manager, Engineers Without Borders (London) 2. Manager, Corporate Partnership Communications, Share our Strength (Washington, DC) 3. Two pushbacks on selfish selfie culture.
We recently asked the Blue Avocado community, “What are your nonprofit’s priorities and goals for 2025?” We will be able to point out and document what we have done and ask for increased funding to do more, such as work on some public arts projects. Or change it with donor approval?
The ideal candidate will be deeply committed to our mission, have demonstrated success in nonprofit administration and the ability to inspire and lead a largely volunteer-driven organization. The Executive Director will be adept at program oversight, and at fostering community partnerships and volunteer engagement.
Image: “ In Communion with Dorian” by Renée Laprise/ [link] Editors’ note: This piece is from Nonprofit Quarterly Magazine ’s fall 2024 issue, “Supporting the Youth Climate Justice Movement.” The climate crisis is an urgent and pervasive threat, and it disproportionately affects Black, Indigenous, and people of color communities.
Please post YOUR nonprofit marketing job here: Nonprofit organizations, grantmakers, agencies and other vendors serving nonprofits and B Corps. Assistant CommunicationsManager Montefiore (Bronx, NY). Assistant Director, Marketing & Communications Arnold P. Digital Communications Associate U.S.
The Mid-South Nonprofit Conference + Catalyst Awards will offer a keynote address + 12 breakout sessions The Mid-South Nonprofit Conference returns for its 5th year and aims to address barriers, solutions, and best practices within the nonprofit sector.
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