Nonprofit Marketing Guide

JANUARY 4, 2024

Would you like to guess what percentage of nonprofit communications teams will grow in 2024? We are working on the 2024 Nonprofit Communications Trends Report for release later this month, which will explore this question further. So, which organizations were most likely to have staffed up their communications teams in 2023?

Communication 228

Communication Nonprofits Marketing Marketing 228

Ann Green

JUNE 19, 2023

Even so, you need to continue to raise money and communicate fairly regularly with your donors, while not taking on too much. Here are a few ways to simplify your donor communication without making it too difficult for you. Here are a few ways to simplify your donor communication without making it too difficult for you.

Communication 304

Communication Food Activism Fundraising 304

Nonprofit Marketing Guide

AUGUST 8, 2024

Stephanie Mlot I am so excited to bring you a brand new submission for our Day in the Life of a Nonprofit Communicator series! Tell us what you do in a typical day as a nonprofit communications pro by filling out the form below. This series lets you describe your workday in your own words. Thanks for sharing your day, Stephanie!

Communication 264

Communication Nonprofits Collaborations Food 264

Stanford Social Innovation Review

NOVEMBER 14, 2024

By Jim Canales & Stefan Lanfer To meet this moment, how can foundations and nonprofits orient their communications to foster connections and build community?

Communication 98

Communication Foundations Nonprofits 98

Nonprofit Marketing Guide

JULY 10, 2024

Ever thought about how we, as communicators, can build deeper, long-lasting relationships with our stakeholders, especially our donors? Having a good grasp on the wants and needs of your donors, can really make a difference in your donor communications. This type of donor communication builds a strong emotional connection.

Communication 214

Communication Values Marketing Marketing 214

The Chronicle of Philanthropy

OCTOBER 11, 2024

The Chronicle is livestreaming keynote sessions from ComNet24, the Communications Network annual gathering in Kansas City, Mo. iStockphoto The Chronicle is livestreaming keynote sessions from ComNet24, the Communications Network annual gathering in Kansas City, Mo.

Communication 209

Communication Nonprofits 209

NonProfit PRO

SEPTEMBER 11, 2024

Need easy to use templates for your #GivingTuesday fundraising? Use this #GivingTuesday messaging guide to copy and paste easy, pre-made templates that you can edit and schedule now to #GivingTuesday. From emails to social media posts and text messages, our experts have done the work for you!

Communication 208

Communication Fundraising Fundraising 208

Ann Green

JULY 16, 2024

You should communicate with your donors at least once a month and that includes the summer months. Don’t make the mistake of taking a vacation from your donor communication. Communicating by mail is more effective than electronic communication. Keep communicating with your donors. They want to hear from you.

Communication 172

Communication Finance Governance Nonprofit Organizations 172

NonProfit Leadership Alliance

OCTOBER 5, 2024

Despite the growth of online fundraising and other nonprofit software solutions that allow you to execute your tasks from anywhere, communicating with different team members virtually can be more difficult than gathering in a central office space and meeting in person. Encouraging everyone to take a communications course.

Communication 130

Communication Public and Nonprofit Management Leadership Nonprofit Leadership 130

Nonprofit Marketing Guide

MARCH 28, 2024

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. Step One: Join Our Nonprofit Marketing Guide Community and Find Your People! It’s free!

Communication 233

Communication Marketing Marketing Nonprofits 233

Nonprofit Marketing Guide

JANUARY 20, 2022

If you’re curious about how often other nonprofits communicate on Facebook, Instagram, email, or any other communications channels, we have answers from the 2022 Nonprofit Communications Trends Report. . Communications frequency is one strong indicator of effectiveness. You can download this chart as a one-page PDF.

Communication 255

Communication Nonprofits Marketing Marketing 255

Ann Green

DECEMBER 6, 2022

The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year. Some of you may already have a communications calendar, which is great. All departments need to work together.

Communication 332

Communication Economic Issues Recruitment Homelessness 332

Nonprofit Marketing Guide

DECEMBER 7, 2023

This week, Kristina and I revealed our tentative nonprofit communications training schedule for 2024. Instead, we’ll share them in our community and on social media. The post Reveal Video: Our 2024 Nonprofit Communications Training Schedule appeared first on Nonprofit Marketing Guide. Interested in attending some or all?

Communication 240

Communication Nonprofits Marketing Marketing 240

Nonprofit Marketing Guide

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

Communication 210

Communication Nonprofit Administration and Development Nonprofits Retention 210

Nonprofit Marketing Guide

FEBRUARY 1, 2024

For example, AI-generated content has included Misinformation or inaccuracies Harmful bias Unvetted or unclear sources Illegal use of proprietary, copyrighted, and private information In our 2024 Nonprofit Communications Trends Report , despite these problems, we found that most nonprofits use AI. Creating complacency among staff (e.g.,

Communication 220

Communication Marketing Marketing Ethics 220

Nonprofit Marketing Guide

JULY 20, 2021

What are all of the things that nonprofit communications teams need to think about and potentially act on to be successful? To put some structure around it, so that you can start to understand your choices and then make them, we’ve identified ten keys to nonprofit communications success. Key 4: Communications Channel Management.

Communication 317

Communication Public and Nonprofit Management Nonprofits Management 317

Nonprofit Marketing Guide

JULY 12, 2021

We’ve been able to re-start our Day in the Life of a Nonprofit Communicator blog series with three new submissions from readers like you! What goes on in a typical day in your life as a nonprofit communicator? Anyone who communicates with supporters of a nonprofit can share their Day in the Life of a Nonprofit Communicator.

Communication 291

Communication Nonprofits Marketing Marketing 291

Ann Green

MARCH 21, 2023

Since the pandemic started, some nonprofits have done better and have created more nuanced, personal communication. It’s time to move away from generic and impersonal communication. Segment your donors Your donors aren’t the same, so they shouldn’t all get the same letter or other types of communication. Here’s what you can do.

Communication 191

Communication Food Medical Health 191

Nonprofit Marketing Guide

MAY 6, 2021

Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. And those programs and services all need communications and marketing support.

Communication 336

Communication Nonprofit governance and management Fundraising Fundraising 336

Nonprofit Marketing Guide

APRIL 15, 2021

.” Here are some of the ideas and issues you should be naming and owning in your nonprofit as a communications director. The Marketing and Communications Planning Documents. What should your marketing and/or communications plans look like? They just know they need someone to do communications. Name it and own it.

Communication 330

Communication Nonprofits Collaborations Management 330

NonProfit PRO

JUNE 14, 2024

Charter Communications' Spectrum Digital Education will grant $1 million to nonprofits expanding access to connectivity tools and education.

Education 227

Education Education Communication Nonprofits 227

Nonprofit Marketing Guide

JULY 25, 2023

Or you work for nonprofits doing 30 different things, which complicates your job as a single nonprofit communicator. Hone in on what is most essential from a communications point of view. There is no one set “nonprofit communications director” job description. Don’t bring even more complication to the table.

Communication 200

Communication Nonprofits Leadership Education 200

Nonprofit Marketing Guide

AUGUST 22, 2024

In addition to tips on repurposing and curating content, I included a whole section on writing better AI prompts for your communications. Join us for a Community Study Hall: Creating Better AI Prompts. Not a member of our community? Want to watch the recording of this webinar? Become an All-Access Pass Holder! It’s free.

Communication 209

Communication Nonprofits Marketing Marketing 209

Ann Green

OCTOBER 4, 2022

I often receive generic, one-size-fits-all communication from organizations that don’t acknowledge I’m a longtime donor or recognize that I’m a monthly donor. One of the reasons is poor communication. From now on they should get specialized appeals and other communications targeted to monthly donors. Some are monthly donors.

Communication 284

Communication Retention Fundraising Fundraising 284

Nonprofit Marketing Guide

MARCH 8, 2023

If you have difficulty saying No to your supervisor or colleagues as a nonprofit communicator, you are not alone. Three-quarters (74% of survey participants for the 2023 Nonprofit Communications Trends Report ) said it was difficult or very difficult to say No to their supervisors when they make a work request. FTE or less.

Communication 255

Communication Culture Ethics Nonprofits 255

Nonprofit Marketing Guide

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

Communication 216

Communication Nonprofits Retention Activism 216

Ann Green

JULY 23, 2024

If you answered yes, it may be because your communication is well, just meh. The remedy I like to recommend is the 5 C’s of good nonprofit communication. Keep these in mind when you’re writing a fundraising appeal, thank you letter, update, or any type of donor communication. Shorter, more frequent communication is better.

Communication 176

Communication Food Nonprofits Fundraising 176

Nonprofit Marketing Guide

JULY 23, 2021

The 10 Keys to Nonprofit Communications Success. Budget-Friendly, 60-Minute Webinar] Learn how to set up communications protocols that allow you to react quickly and effectively to any crisis. August 12: The Communications Directors’ Guide to Repurposing Content with Kivi Leroux Miller. Catch Up on Our Content from This Week….

Communication 279

Communication Nonprofits Energy Marketing 279

Big Duck

NOVEMBER 6, 2024

Take your nonprofit communications team on an internal roadshow to ensure staff understand strategic communications. Engage colleagues and clarify roles—read more to start planning.

Communication 105

Communication Nonprofits 105

The NonProfit Times

AUGUST 1, 2024

Here are a few ideas McGrath and Mike Schmersahi for going beyond the baseline donor communication process in meaningful, retention-building ways: Personalize all communication and channel mix as much as possible. The post Donor Communications Breed Loyalty appeared first on The NonProfit Times.

Communication 98

Communication Retention Philanthropy Values 98

Ann Green

JUNE 23, 2021

I want to revisit a topic I’ve written about in the past and that’s the 5 C’s of good nonprofit communication. It’s important to keep these 5 C’s in mind when you’re writing a fundraising appeal, thank you letter, update, or any type of donor communication. Shorter, more frequent communication is better. Is it Clear?

Communication 288

Communication Nonprofits Food Fundraising 288

Nonprofit Marketing Guide

JANUARY 26, 2023

It’s here – our most popular download of the year highlighting the year’s nonprofit communications trends! The 2023 Nonprofit Communications Trends Report marks our 13th edition and this might be my favorite. As the author of most of our #NPCOMMLIFE posts, the well-being of our community is very important to me.

Communication 212

Communication Retention Collaborations Nonprofits 212

Nonprofit Marketing Guide

JANUARY 13, 2022

We see it every year in the data from the Nonprofit Communications Trends Report. Nonprofit communications directors want better collaboration internally on how content gets planned, created, and published. That’s our framework for managing nonprofit communications work for success. Big Picture Communications Timelines.

Collaborations 169

Collaborations Communication Culture Management 169

Nonprofit Marketing Guide

JANUARY 19, 2021

In the survey for the upcoming 2021 Nonprofit Communications Trends Report, we asked three questions about the impact of the pandemic on your communications work. We also asked about how the pandemic affected the level of control communicators felt they had over their own workload.

Collaborations 306

Collaborations Communication Nonprofits Marketing 306

Nonprofit Marketing Guide

JANUARY 17, 2023

Kivi and I are knee-deep in data getting ready to publish the 2023 Nonprofit Communications Trends Report. With as much grief as we give Facebook, it appears that over half of nonprofit communicators think it is the best network to help you achieve your objectives. Do you agree with these findings?

Communication 244

Communication Nonprofits Marketing Marketing 244

Ann Green

DECEMBER 12, 2023

The good news is that better donor communication (thank yous and updates) can help you raise more money. Ideally, you should communicate with your donors at least once or twice a month throughout the year. Some of you may already have a communications calendar, which is great. Remember the ask thank report formula.

Communication 142

Communication Recruitment Homelessness Nonprofits 142

Ann Green

JULY 26, 2023

Unfortunately, a lot of nonprofit communication is not that great. Keep these in mind when you’re writing a fundraising appeal, thank you letter, update, or any type of donor communication. Concise writing doesn’t mean you need to be terse or all your print communication has to be one page. Something that can help is the 5 C’s.

Communication 223

Communication Food Nonprofits Fundraising 223