Nonprofit Marketing Guide

JUNE 11, 2020

Under normal circumstances, communications directors need to collaborate with their coworkers and managers, and that’s even more true now. But collaboration is messy because people are messy! Don’t make the collaboration problem all about you and your needs. We’ll share advice on collaborating soon.

Collaborations 190

Collaborations Culture Communication Management 190

Nonprofit Marketing Guide

MARCH 10, 2022

We’ve been telling nonprofit communicators for a long time to visually map out their workflows. It can also communicate norms for numbers of drafts, review times, deadlines, and other potential bottlenecks that could be making you silently scream every day slowing you down at work. Reveal opportunities for automation.

Communication 237

Communication Collaborations Production Marketing 237

Nonprofit Marketing Guide

APRIL 13, 2021

I’m often asked by the communications directors I coach about the relationship they should have with their nonprofit’s board of directors. What marketing metrics should go in a board report? Should they have a marketing and communications committee and, if yes, what would they do? Should they attend meetings?

Marketing 290

Marketing Marketing Collaborations Communication 290

Nonprofit Marketing Guide

FEBRUARY 8, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Lindsey’s Bio: My name is Lindsey Williams and I am the Multimedia Communications Coordinator at the Specially Gifted Foundation. After 4:00 p.m – After 4PM, I check all means of communication. Lindsey Williams. Can’t see the form?

Communication 262

Communication Children Collaborations Foundations 262

Nonprofit Marketing Guide

JUNE 3, 2020

Here’s what’s happening in June at Nonprofit Marketing Guide…. 90-Minute Webinar] Dive into the latest research into donor behavior and learn how to self-audit your donor communications in advance for dangerous results. Two-Part Series] Learn how to create an effective communications plan that helps you make real progress.

Collaborations 154

Collaborations Communication Management Marketing 154

Nonprofit Marketing Guide

DECEMBER 2, 2020

Much of nonprofit marketing and communications success is about finding and maintaining your balance. The Line Between Managing Internal Communications and Being an Executive Assistant. Or are you being a people-pleaser who says Yes too much and who is accepting the role of communications doormat?

Communication 240

Communication Collaborations Management Marketing 240

Nonprofit Marketing Guide

AUGUST 27, 2024

With that comes the need to set communications goals for the coming year. And with that comes the need to work with the programmatic teams in your organization and how you will collaborate. Note that the annual goals we are discussing here are actually what we would call objectives in a larger communications strategy.)

Communication 210

Communication Advertising Collaborations Marketing 210

Nonprofit Marketing Guide

FEBRUARY 8, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Lindsey’s Bio: My name is Lindsey Williams and I am the Multimedia Communications Coordinator at the Specially Gifted Foundation. After 4:00 p.m – After 4PM, I check all means of communication. Lindsey Williams. Can’t see the form?

Communication 281

Communication Children Collaborations Foundations 281

Nonprofit Marketing Guide

MAY 15, 2020

Let’s at least pretend to get some work done by checking out the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some digital data, email marketing and SEO tips, online team building and more. Here are 21 Actionable SEO Tips for Explosive Growth [Infographic].

Communication 228

Communication Collaborations Nonprofits Production 228

Nonprofit Marketing Guide

FEBRUARY 16, 2023

As the communications roles and responsibilities grow in nonprofits, both staff and managers will question the function of the communications team within the organization. We began researching nonprofit communications team models in 2017 and have continued investigating how they work and what is most effective since then.

Communication 215

Communication Nonprofit Administration and Development Nonprofits Retention 215

Nonprofit Marketing Guide

JUNE 18, 2024

Let’s tackle the appropriate reaction for nonprofit communications pros to this situation: Your executive director or other senior managers may have just hired a marketing consultant without previously talking to you. Why would they hire — or even talk to — a marketing consultant without telling you first?!

Marketing 246

Marketing Marketing Collaborations Leadership 246

Nonprofit Marketing Guide

SEPTEMBER 3, 2021

This Friday let’s just cut to the chase and get right to the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Find out How To Collaborate with Your Community: Brainstorming For Greater Impact and Lower Expenses. Learn How to Use Twitter Trending Topics in Marketing.

Communication 228

Communication Ethics Energy Nonprofits 228

Nonprofit Marketing Guide

NOVEMBER 8, 2018

You set goals, like these twelve communications goals for nonprofits , including community engagement, raising awareness of issues, and fundraising. And every day you manage tactical communications channels like email, social media, print marketing, PR and more. The answer is Communications or Marketing Strategies. .

Communication 210

Communication Public and Nonprofit Management Advertising Nonprofits 210

Nonprofit Marketing Guide

JANUARY 26, 2023

It’s here – our most popular download of the year highlighting the year’s nonprofit communications trends! The 2023 Nonprofit Communications Trends Report marks our 13th edition and this might be my favorite. As the author of most of our #NPCOMMLIFE posts, the well-being of our community is very important to me.

Communication 217

Communication Retention Collaborations Nonprofits 217

Nonprofit Marketing Insights by GlobalOwls

MAY 4, 2023

Best Nonprofit Team Collaboration Tools for 2023 Manage and grow your nonprofit by collaborating better. Check out these Top Team Collaboration Tools for Non-Profits. Here are some of the most sought after team collaboration tools. Written by Lilian Sue.

Collaborations 145

Collaborations Non-Profits Non-Profit Management Nonprofits 145

Nonprofit Marketing Guide

JANUARY 27, 2021

Last week, we shared that we found in the 2021 Nonprofit Communications Trends Report that a majority of nonprofits said they did more communications planning (63%) and that the level of internal collaboration on the communications workload went up (57%) as a result of the pandemic. Problems Made Worse by the Pandemic.

Participation and motivation 300

Participation and motivation Collaborations Communication Leadership 300

Nonprofit Marketing Guide

AUGUST 16, 2021

Our mission at Nonprofit Marketing Guide is to help you: Learn Your Job. Our past research shows that 75% of nonprofit communications teams are organized in one of four ways based on how the workload for the team is created. How can we collaborate more effectively? Having trouble collaborating? Love Your Work.

Participation and motivation 280

Participation and motivation Collaborations Communication Marketing 280

Nonprofit Marketing Guide

FEBRUARY 16, 2021

She shared some great advice on doing so successfully with others in her cohort of the Communications Director Mentoring Program last year. If you are struggling at all with internal communications or collaboration while you and/or others are working remotely, this is for you. So, she recorded this 20-minute video for you.

Collaborations 130

Collaborations Communication Nonprofits Marketing 130

Nonprofit Marketing Guide

SEPTEMBER 11, 2024

Welcome to the world of nonprofit marketing, where your mission is to make the world a better place by spreading your organization’s message far and wide. Quite often, being a nonprofit marketer means juggling a million things at once. Quite often, being a nonprofit marketer means juggling a million things at once.

Marketing 205

Marketing Marketing Participation and motivation Construction 205

Nonprofit Marketing Guide

NOVEMBER 9, 2023

In the nonprofit sector, we marketers are all too familiar with this. The result was better collaboration, clearer communication, deadlines met, and the ability to measure and learn from each project. Start here: Always Define Your Scope – Clarify what you want to achieve with your marketing project.

Management 243

Management Marketing Marketing Activism 243

Nonprofit Marketing Guide

MAY 22, 2020

Are you ready for the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. The Content Marketing Institute shared 7 Ideas to Spark Great Infographics. Davis Tucker talks about Understanding the Difference between Branding and Marketing. Good day, good friends.

Communication 188

Communication Leadership Collaborations Nonprofits 188

Nonprofit Marketing Guide

JULY 20, 2015

Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Tell us what you do in a typical day as a nonprofit communications pro. Em Hall is an award-winning marketer with a knack for digital strategy and social media.

Communication 242

Communication Nonprofits Technology Collaborations 242

Nonprofit Marketing Guide

OCTOBER 9, 2024

In the ever-changing world of nonprofit marketing, transitions are a given—and with them comes a unique set of marketing-only pain points. These lovely marketing pain points can cause unnecessary added stress – but the good news? Build and Maintain a Media Kit and Media List And another marketing pain point?

Non-Profits 230

Non-Profits Marketing Marketing Management 230

Nonprofit Marketing Guide

MAY 8, 2020

Let’s get right into the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have some good news, problems with leadership, how to use video to market your org, some social media scheduling tips, and more. Communications Director Mentoring Program.

Communication 182

Communication Collaborations Nonprofits Leadership 182

Nonprofit Marketing Guide

JUNE 28, 2022

Looked around who wasn’t at the table or represented in our communications and hired “experts”. Presented a board with a reparations line item for communities that might have been harmed by our “well-meaning” intentions. Co-collaborated to create summits/retreats with those underrepresented.

Communication 193

Communication Collaborations Culture Activism 193

Stanford Social Innovation Review

MAY 2, 2024

Bringing the discovery to market through a startup company is an exhilarating but intimidating prospect, as the scientist has no private sector experience. An entrepreneur hoping to market affordable solar finds it necessary to collaborate with architects, materials scientists, and roofing contractors.

Collaborations 123

Collaborations Public and Social Policy Nonprofit Administration and Development Public and Nonprofit Management 123

NonProfit Leadership Alliance

JANUARY 3, 2023

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Collaborate with nonprofit influencers.

Marketing 200

Marketing Marketing Collaborations Public and Nonprofit Management 200

Nonprofit Marketing Guide

MARCH 3, 2022

Your nonprofit’s communications and marketing workload requires more staff members than you have now. With that rapid growth often comes additional investment in communications teams. Few executive directors really understand the level of stress involved in nonprofit communications and marketing work.

Communication 173

Communication Collaborations Production Leadership 173

Nonprofit Marketing Guide

MAY 29, 2020

Let’s just get right into the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have video marketing news, Instagram tips, important donor data, and more. In video marketing news, YouTube Rolls Out Video Chapters to All Creators. It’s time for Mixed Links….

Communication 166

Communication Collaborations Nonprofits Management 166

Nonprofit Marketing Guide

APRIL 13, 2020

There’s so much upheaval in how nonprofit communicators are working with both their co-workers and their communities right now because of the coronavirus pandemic. — to implement some of the advice in Kivi’s book CALM not BUSY: How to Manage Your Nonprofit’s Communications for Great Results. Try this.

Management 185

Management Communication Collaborations Marketing 185

Nonprofit Marketing Guide

JULY 8, 2022

Time to cool off and wind the week down with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Twitter Launches Initial test of Collaborative Tweets. Here’s What Marketers Need to Know about YouTube Creator Studio. Oga’s Cantina. Get Details And Register.

Communication 173

Communication Ethics Culture Leadership 173

Nonprofit Marketing Guide

APRIL 12, 2023

According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? So, how can nonprofits keep using video marketing to their advantage?

Marketing 234

Marketing Marketing Collaborations Values 234

Nonprofit Marketing Guide

FEBRUARY 3, 2023

Ready for the most helpful articles, posts, and tips for nonprofit marketers? Now let’s talk Project Collaboration: The Key to Successful Project Management (and Happy Teams) Selfish Giving suggests using an emoji identity in the subject line to make it easier to identify your emails. Is love in the air?

Marketing 194

Marketing Marketing Advertising Nonprofits 194

Nonprofit Marketing Guide

JUNE 24, 2021

” That’s the response I sometimes get when I’m encouraging a nonprofit communications director to step up and start an often-hard conversation within their organizations. Communications staff often can’t be strategic and effective themselves unless that gap is filled. Non-Email Internal Communications.

Leadership 319

Leadership Collaborations Management Nonprofits 319

Nonprofit Marketing Guide

JUNE 12, 2020

As always on Fridays, I have the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have COVID stats, marketing metrics, tweets for a month, and more. Aleh Baryevich put together a list of 8 Marketing Metrics to Focus on in 2020. Good afternoon, good friends.

Communication 164

Communication Collaborations Nonprofits Philanthropy 164

Pam Moore

MAY 7, 2023

Social Cat Review – Social Cat Paving the Way for Small Business and Agencies Influencer Marketing Social Cat Review Influencer Marketing As the owner of a thriving digital brand marketing, training and consulting agency, I'm always on the lookout for cutting-edge tools and platforms that can help my team and our clients smash their goals.

Collaborations 147

Collaborations Marketing Marketing Production 147

Nonprofit Marketing Guide

JANUARY 12, 2023

Pre-pandemic (March 2020), 67% of nonprofit communicators worked in an office or work site environment , with the rest split equally between home/remote or a hybrid of the two. This represented a shift in working locations for 64% of nonprofit communicators. Obviously, this was initially due to the Covid-19 pandemic.

Communication 208

Communication Nonprofits Retention Management 208