Nonprofit Marketing Guide

MAY 21, 2012

In my fundraising work with smaller nonprofit organizations, the number one thing I see hindering our grantwriting projects is staff members’ fear of calling potential foundation funders to introduce the organization and to inquire about the possible fit of project(s) with the funder’s interests.

Homelessness 226

Homelessness Foundations Community Development Children 226

Marketing for the Modern Nonprofit

JANUARY 31, 2025

However, with so much fundraising focusing on maximizing these opportunities, its easy to overlook strategies to boost daily donations. This allows them to focus on their programs or growth instead of constantly fundraising to make ends meet. Your nonprofit will decide on a proven and reputable shoe drive fundraising provider.

Social Enterprise 59

Social Enterprise Social Enterprise Fundraising Fundraising 59

Nonprofit Tech for Good

JULY 21, 2019

Fundraising Stats. of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). Email Fundraising. 9% via PayPal.

Fundraising 111

Fundraising Fundraising Homelessness Philanthropy 111

Nonprofit Marketing Guide

OCTOBER 24, 2023

Email messages of gratitude around Thanksgiving are a great way to kick off a series of fundraising emails in November and December. Or dispel an absurd notion people believe about your organization. 11/23: Thanksgiving (U.S.). Thank supporters, clients, and volunteers. 11/28: Giving Tuesday.

Homelessness 220

Homelessness Nonprofits Advertising Children 220

Nonprofit Marketing Guide

DECEMBER 5, 2017

Angela fights homelessness and poverty by day through powerful storytelling and strategic fundraising. She chases her dogs and small children by night. What we did not learn: Where to get cute burrowing owls. Maybe next time ? Angela Crist is the CEO Findlay Hope House.

Homelessness 186

Homelessness Poverty Technology Children 186

Nonprofit Marketing Guide

OCTOBER 21, 2019

Email messages of gratitude around Thanksgiving are a great way to kick off a series of fundraising emails in November and December. Or dispel an absurd notion people believe about your organization. 11/28: Thanksgiving (U.S.). Thank supporters, clients, and volunteers. Metaphor of the Month.

Homelessness 195

Homelessness Children Universities Philanthropy 195

Bloomerang

AUGUST 18, 2021

For many of us, summer fundraising can be frustrating because often our donor communications during this season yield less-than-ideal results. . Determine if a summer fundraising campaign would help your communications. Determine if a summer fundraising campaign would help your communications. Plan a community event.

Fundraising 138

Fundraising Fundraising Homelessness Medical 138

Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. Nothing about your fundraising email should be left to chance. So, let’s look at the key pieces in detail so you know how to write fundraising emails that get results.

Fundraising 122

Fundraising Fundraising Homelessness Children 122

Nonprofit Marketing Guide

AUGUST 7, 2009

The general public includes everyone, from children to seniors, rich and poor, incarcerated and homeless. They may fundraise for you, but just as importantly, they’ll also friendraise for you. Reality 9: Marketing is not fundraising, but it is essential to it. Reality 2: There is no such thing as the general public.

Marketing 218

Marketing Marketing Public and Social Policy Public and Nonprofit Management 218

Fundraising Coach

OCTOBER 28, 2013

I''ve always said my best Halloween costume was to dress as a fundraiser! Witches, Goblins or Fundraising? What’s scarier than fundraising , headless horsemen and spooky ghosts combined? Here’s what I mean: If it were you facing a night sleeping on the streets, would you rather ask for money to get a bed or stay homeless?

Fundraising 99

Fundraising Homelessness Fundraising Children 99

Selfish Giving

DECEMBER 9, 2020

A gas station that is creating viral TikTok videos to collect donations for the homeless. ?? Jude's Children's Hospital's director of innovation talks about how the hospital has adjusted for Covid-19. Associate Director, Cause Marketing Partnerships, Save the Children , Fairfield, CT or Washington, D.C. Marketing Your Cause 1.

Children 147

Children Homelessness Insurance Food 147

Nonprofit Tech for Good

JANUARY 1, 2021

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. 12: International Day for Street Children — #StreetChildrenDay. 10: World Homeless Day — #WorldHomelessDay. 17: World Religion Day — #WorldReligionDay. 18: Martin Luther King, Jr.

Homelessness 145

Homelessness Poverty Health Nonprofits 145

The Fundraising Authority

DECEMBER 5, 2020

As well they should… a very high percentage of all charitable gifts are made during the year-end fundraising cycle. If you want to know how to run an amazing year-end fundraising campaign (both online and offline) for your organization, check out our three part series How to Do Year-End Fundraising the Right Way.

Non-Profits 79

Non-Profits Children Homelessness Fundraising 79

Nonprofit Tech for Good

JANUARY 2, 2022

Cause awareness and giving days are powerful themes upon which to launch online fundraising and social media awareness campaigns. 12: International Day for Street Children — #StreetChildrenDay. 10: World Homeless Day — #WorldHomelessDay. 17: Martin Luther King, Jr. Day of Service — #MLKDay. 22: Earth Day — #EarthDay.

Homelessness 141

Homelessness Poverty Health Nonprofits 141

Nonprofit Tech for Good

JANUARY 1, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. 12: International Day for Street Children — #StreetChildrenDay. 10: World Homeless Day — #WorldHomelessDay. 16: Martin Luther King, Jr. Day of Service — #MLKDay. 28: Data Privacy Day — #DataPrivacyDay.

Homelessness 143

Homelessness Poverty Nonprofits Health 143

Bloomerang

MARCH 10, 2023

CFRE, our very own Fundraising Coach , also known as Charity Clairity. This comes from the “tin cup” model of fundraising, where we come from a place of begging. At one point in time, enacting their value to address homelessness in your area may translate to grants to homeless shelters. – – Too Greedy?

Homelessness 124

Homelessness Foundations Values Advertising 124

The Fundraising Authority

NOVEMBER 1, 2022

Uncover the Benefits of Maps for Nonprofit Fundraising. Maps can be used to illustrate the work of a nonprofit, the areas they serve, and the impact of their fundraising efforts. Maps can be a powerful tool for illustrating the impact of fundraising efforts. Map Solutions for Nonprofit Fundraising Programs.

Fundraising 93

Fundraising Fundraising Homelessness Education 93

Nonprofit Marketing Guide

OCTOBER 25, 2022

Email messages of gratitude around Thanksgiving are a great way to kick off a series of fundraising emails in November and December. November 12-20: National Hunger and Homelessness Awareness Week. November 20: World Children’s Day. Or dispel an absurd notion people believe about your organization. 11/29: Giving Tuesday.

Homelessness 130

Homelessness Children Philanthropy Culture 130

Nonprofit Tech for Good

DECEMBER 3, 2018

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. 12: International Day for Street Children — #StreetChildrenDay. 17: International Homeless Animal Day — #IHAD19. 20: Universal Children’s Day — #ChildrensDay.

Volunteerism 111

Volunteerism Volunteerism Children Homelessness 111

iMarketSmart

DECEMBER 19, 2016

Here’s how it works in fundraising. Over 25,000 children are hungry. Too many homeless people are freezing. People want to take advantage of opportunities more than they want to solve problems. “Problem” messages: We need help. The water is dirty and undrinkable. We are running dangerously low on blood.

Homelessness 74

Homelessness Children Fundraising Fundraising 74

Ann Green

OCTOBER 1, 2019

Your gift will help us purchase winter coats for homeless children. With fundraising revenue and retention rates down, you can’t afford to not do a good job of thanking your donors. Hi Linda, this is Jean Perkins and I’m a board member at Neighbors Helping Neighbors. Write an amazing letter. 5 Thank You Letters Donors Will Love.

Retention 133

Retention Homelessness Children Food 133

Get Fully Funded

AUGUST 8, 2022

For most of us, fundraising isn’t something that comes naturally, especially a straight request for donations. It’s the great irony of fundraising – we love to help but we don’t like to ask for help. Fundraising is not about you. Doesn’t “deserving homeless veterans” tug at your heart more than just “veterans”?

Children 122

Children Education Education Homelessness 122

Nonprofit Tech for Good

DECEMBER 31, 2017

Cause awareness and giving days can be very powerful themes upon which to launch online fundraising campaigns. 12: International Day for Street Children — #StreetChildrenDay. 18: International Homeless Animal Day — #IHAD18. 20: Universal Children’s Day — #ChildrensDay.

Volunteerism 101

Volunteerism Volunteerism Children Homelessness 101

Nonprofit Megaphone

OCTOBER 31, 2022

In their online shop , 100% of all sales proceeds go toward helping save the lives of homeless pets! Susie’s Senior Dogs (SSD) is a nonprofit organization “working to bring awareness to the plight of homeless senior dogs. PBS introduces the world to children in entertaining and age-appropriate ways. . Susie’s Senior Dogs.

Children 105

Children Environmental Nonprofits Agriculture 105

The Agitator

JUNE 25, 2018

So I headed over to Google Scholar and searched for “use pictures fundraising appeals.”. Here are some of the titles of journal articles that faced me: Pictures of me: user views on their representation in homelessness fundraising appeals. The ethical dimension of fundraising in the homelessness sector.

Homelessness 65

Homelessness Food Children Ethics 65

Bloomerang

APRIL 9, 2021

If you are ready to turn your board around and increase their comfort level with fundraising, Sabrina Walker Hernandez will show you how! We are here to talk about the board’s role in fundraising and resource development, one of my favorite topics, and we got one of my favorite people also here to talk about it. You are worth it.

Fundraising 122

Fundraising Fundraising Nonprofit Administration and Development Nonprofit governance and management 122

Nonprofit Tech for Good

APRIL 15, 2020

You can text message donors information about fundraising campaigns, events, emergencies, and volunteer opportunities – just to name a few. For example, Children International : Also, provided your program vs. operating expense ratio is good ( 75%/25% ), create a simple pie chart graphic that illuminates your program and operating costs.

Nonprofits 145

Nonprofits Homelessness Psychology Environmental 145

Get Fully Funded

APRIL 9, 2023

Maybe you’ve experienced this with a fundraising letter that performed so poorly you called it a failure and didn’t want to try it again. Or a Facebook fundraiser that raised so little it was embarrassing. Good fundraising stories are full of emotion and draw people in. This is why stories are so important.

Psychology 122

Psychology Homelessness Fundraising Fundraising 122

Nonprofit Tech for Good

NOVEMBER 8, 2018

These donors are most likely to support the causes of children and youth (15%) , health and wellness (11%) , and animals and wildlife (11%). Of all social media worldwide, Facebook dominates and its new fundraising tools will likely transform global giving. Organizations must invest in technology to stay relevant.

Charitable Organizations 98

Charitable Organizations Technology Volunteerism Volunteerism 98

Get Fully Funded

JULY 23, 2023

Using social media for fundraising isn’t a new strategy. And most nonprofits use Facebook for fundraising, especially around the holidays. Fundraising is all about building relationships and social media is just one tool to help you do that. It may not mean much for fundraising or it could mean a lot. It’s not an ATM.

Fundraising 98

Fundraising Fundraising Ethics Food 98

Nonprofit Tech for Good

DECEMBER 28, 2023

Cause awareness and giving days are powerful themes upon which to launch digital marketing and fundraising campaigns. Participants will learn how to create a social media strategy, how to craft a content marketing plan, and current best practices for using social media for community engagement and fundraising.

Homelessness 87

Homelessness Poverty Nonprofits Health 87

Nonprofit Marketing Insights by GlobalOwls

MAY 22, 2021

Once in a while, we come across a fundraising appeal that tugs tightly at our heartstrings. It could be a GlobalOwls campaign for homeless people or a “Feed the Hungry” Facebook ad. Fundraising can be a chore for many nonprofit organizations, especially when you have to create posts with strong CTAs.

Nonprofits 94

Nonprofits Homelessness Children Retention 94

NonProfit Hub

JUNE 22, 2021

The secret to successful fundraising lies in knowing your numbers. It allows you to see which fundraising activities provide the highest ROI and contribute the most to your fundraising goals. Bottom line: Often, nonprofits believe events are their biggest fundraising activities. First Things First: Get The Data.

Nonprofit Administration and Development 66

Nonprofit Administration and Development Fundraising Fundraising Advertising 66

Fundraising Coach

MAY 25, 2021

Your nonprofit likely has multiple audiences that you’ll present case statements to while fundraising, and each should be approached in a different way. Major donors have a relationship with your nonprofit that has been slowly built up through multiple interactions with your fundraising team. Assess if Your Mission has Changed.

Disaster Relief 105

Disaster Relief Nonprofits Public and Nonprofit Management Foundations 105

Get Fully Funded

MARCH 21, 2022

Many will say their children are their proudest accomplishment. Some donors are drawn to just one cause area, such as homelessness or food insecurity. This sounds like a trick question, but it speaks to the likelihood that we as fundraisers tend to focus too much on the money and forget to notice other ways the donor might help.

Homelessness 126

Homelessness Children Food Health 126

Get Fully Funded

SEPTEMBER 6, 2022

Social media isn’t just about fundraising! Here’s a hint: They want to know the inside scoop on what it takes to save bears or tutor kids or help homeless veterans. It’s great for sharing volunteer opportunities, “how to” info, or anything relating to animals or children. Volunteer Appreciation, Open Houses, etc.,

Non-Profits 124

Non-Profits Nonprofits Children Nonprofit Organizations 124

Bloomerang

MARCH 10, 2023

CFRE, our very own Fundraising Coach , also known as Charity Clairity. This comes from the “tin cup” model of fundraising, where we come from a place of begging. At one point in time, enacting their value to address homelessness in your area may translate to grants to homeless shelters. – – Too Greedy?

Homelessness 65

Homelessness Foundations Values Advertising 65