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Psychological Bulletin, 127 , 249-266. [4] Journal of Personality and Social Psychology, 98 (6), 946-955. [5] The pledging puzzle: How can revocable promises increase charitable giving? Reporting 20% retention of new donors in the first 12 months.) [9] Journal of Economic Psychology, 61 , 124-133; Kubo, T.,

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Dr. James explains why sustainable giving starts by answering, “Do we have a shared future?”

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Donor retention: What do we know and what can we do about it? A field experiment on the impact of a prior donor’s social status on subsequent charitable giving. Journal of Economic Psychology, 61 , 124-133. [18] Psychological Science, 23 (7), 704-709. [25] Charitable contributions in an ideal estate tax.

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The importance of expressing impact and gratitude in fundraising

Dr. James explains why sustainable giving starts by answering, “Do we have a shared future?”

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