article thumbnail

How To Calculate Donor Retention Rate?

Affnetz

How to Calculate Donor Retention Rate? / One important question in this process is: How do we calculate donor retention rate? In this article, we will explain what donor retention rate means, why it matters, and provide strategies to improve it. These trends show the challenge of donor retention.

Retention 264
article thumbnail

Wonderful Response from the American Heart Association

Nonprofit Marketing Guide

The results were very mixed , with about a 1/3 of the organizations doing what I would consider good online donor retention, 1/3 doing it inconsistently, and 1/3 doing basically nothing. One organization in that “nothing” category was the American Heart Association — and now we know why. In gratitude, -Maureen Ryan.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Best Practices for Nonprofit Employee Onboarding

Ann Green

Lets walk through five best practices to boost morale, productivity, and retention through your employee onboarding process. Debbie Willis is the VP of Global Marketing at ASI, with over 20 years of marketing experience in the association and non-profit technology space. Use a learning management system.

article thumbnail

No Wonder Retention of Online Donors is So Bad

Nonprofit Marketing Guide

In yesterday’s post, I told you that I suspect that the reason online givers seem to be one-hit-wonders has less to do with online givers being fickle and more with nonprofits not yet figuring out how to do online donor retention well. Did I get the kind of online communications that would lead to another online gift?

Retention 226
article thumbnail

Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards.

article thumbnail

Keeping the Dream Team: Unleashing the Power of Employee Retention in Nonprofits

NonProfit Leadership Alliance

Employee retention has always been an issue for nonprofit leaders, but it is currently at an all-time high. So, What is the Solution to Employee Retention? Psychological contracts are the unwritten expectations and obligations between employers and employees. Celebrate achievements publicly to foster a culture of appreciation.

Retention 184
article thumbnail

3 eLearning Trends Associations Should Watch Out For in 2025

Top Nonprofits

For many associations, the end of the year is characterized by holiday-themed events and year-in-review recaps. The eLearning landscape evolves constantly, and associations must stay ahead of the curve to maximize the value they deliver in the new year. However, this is also the time to look toward the upcoming year.