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An Open Letter to the Marketing and Development Coordinator (associate, manager, director, etc.)

Nonprofit Marketing Guide

This is happening in the middle of budget season, grant reporting, wrapping up that fall event, and various program marketing initiatives. Every day, a great snowfall of new emails with marketing requests blankets your inbox, while also dreading the inevitable task of identifying from where 2022 funding will come. .

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How to Achieve Multicultural Marketing at Your Nonprofit

NonProfit PRO

One of the significant benefits of multicultural marketing is that it’s simply the right thing to do. However, it can also help you increase brand awareness and help your nonprofit better fulfill its mission. People want to associate with brands and organizations that align with their societal values more than ever.

Marketing 321
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2021 Marketer of the Year: Nicole Williams

NonProfit PRO

Instead of marketing resources being devoted to an annual golf tournament, Nicole Williams, associate director of foundation relations and communications, pivoted the organization’s strategy and resources. That campaign earned her NonProfit PRO’s Marketer of the Year.

Marketing 246
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27 Communications and Marketing Tactics for Nonprofits

Nonprofit Marketing Guide

In previous posts, we’ve shared the most common marketing and communications goals , strategies , and objectives for nonprofits. Tactics are the tools you use to pursue the objectives associated with your strategy. Instead, here are the 27 communications tactics that are most useful for nonprofits. Photography.

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Every Nonprofit Needs Internal and External Ambassadors

NonProfit PRO

Every person who works for a nonprofit or is associated with an organization internally is an ambassador of that organization by virtue of association. Volunteers also wear clothing that signifies an association with the organization.

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Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

This week it's why you should use pets in your nonprofit marketing.????? And even if you're not, I bet a lot of your nonprofit's supporters are. The point is that if persuasion occurs with identification - which I believe it does - you can build a stronger connection with donors by featuring pets in your marketing.

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NonProfit PRO to Co-present Inaugural BridgeTECH Ahead of Bridge Conference

NonProfit PRO

NonProfit PRO, in collaboration with the Direct Marketing Association of Washington (DMAW) and the Association of Fundraising Professionals, Washington, D.C. AFP-DC) is excited to announce the launch of BridgeTECH, an event designed to empower nonprofits with cutting-edge technology solutions.