Nonprofit Marketing Guide

AUGUST 9, 2023

If you’re like many nonprofit marketers I know, you’re all about making a positive impact in the world through your work. As a nonprofit marketer, it isn’t rare for us to encounter various challenges – from tight deadlines and competing priorities to limited resources. Connecting with these groups works wonders.

Health 194

Health Marketing Marketing Nonprofits 194

NonProfit PRO

JUNE 1, 2023

NonProfit PRO, in collaboration with the Direct Marketing Association of Washington (DMAW) and the Association of Fundraising Professionals, Washington, D.C. AFP-DC) is excited to announce the launch of BridgeTECH, an event designed to empower nonprofits with cutting-edge technology solutions.

Associations 258

Associations Collaborations Technology Nonprofits 258

NonProfit PRO

JULY 23, 2021

Every person who works for a nonprofit or is associated with an organization internally is an ambassador of that organization by virtue of association. Volunteers also wear clothing that signifies an association with the organization.

Associations 321

Associations Nonprofits Marketing Marketing 321

Nonprofit Marketing Guide

APRIL 12, 2023

Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? A few quick stats: Hubspot reported that 83% of video marketers claimed that they had generated leads with the help of video content. And rightly so. That’s certainly not a small number.

Marketing 234

Marketing Marketing Collaborations Values 234

NonProfit Leadership Alliance

AUGUST 28, 2024

It’s up to your association to harness this momentum by not only reaching out to potential new members but also creating marketing materials that keep your existing members engaged. Behind any great marketing strategy is an effective plan. Marketing data. Choose communication channels. Cost-efficiency.

Marketing 159

Marketing Marketing Nonprofit Leadership Leadership 159

NonProfit PRO

JANUARY 6, 2023

Yodelpop announced the launch of RaiserSync and YourMemberSync, two easy-install integrations for HubSpot Marketing Hub. These integrations allow nonprofits and associations to connect Raiser's Edge NXT donor management system or YourMembership association management system to HubSpot's marketing automation software.

Associations 239

Associations Management Marketing Marketing 239

NonProfit PRO

AUGUST 8, 2022

Did you know that Data Axle Nonprofit’s James Purtle and Amy Braiterman are speaking at the Association of National Advertisers conference next week?

Advertising 246

Advertising Associations Marketing Marketing 246

Nonprofit Marketing Guide

SEPTEMBER 13, 2021

My associates or fellow employees are committed to doing quality work. The post The Great Resignation: Why Your Nonprofit Employees Are Quitting and How to Stop It appeared first on Nonprofit Marketing Guide. My supervisor, or someone at work, seems to care about me as a person. There is someone at work who encourages my development.

Associations 326

Associations Nonprofits Management Activism 326

Selfish Giving

DECEMBER 2, 2020

Marketing Your Cause 1. Dairy Management , an American trade association, worked with four gamers to connect with Generation Z consumers on dairy farming. Associate Director, Corporate Partners, Forte Foundation , New York City 3. Your local sports teams have a Gen Z problem. Your nonprofit is part of the solution. ??

Marketing 204

Marketing Marketing Associations Management 204

The Chronicle of Philanthropy

JANUARY 11, 2023

Downtown Boise The Downtown Boise Association ran about 100 events a year before the pandemic shuttered much of its work. It has used a tax credit to market the return of those events and ensure their quality. By Drew Lindsay.

Associations 229

Associations Marketing Marketing Nonprofits 229

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 14, 2022

Social Media Marketing Tips to Boost Your Nonprofit’s Online Presence. Social Media Marketing has proven to be one of the most effective forms of marketing. So, if you have yet to incorporate social media into your online marketing strategy , now would be the best time to do it. Check out the tips below. Ask Questions.

Marketing 144

Marketing Marketing Homelessness Medical 144

Selfish Giving

FEBRUARY 26, 2020

Or, is the business making a marketing decision and choosing a nonprofit based on the audience it will give them access to? Marketing Your Cause. Sponsorship Manager, American Speech-Language-Hearing Association (Rockville, MD) 2. National Director, Corporate Relations, American Lung Association (United States) 3.

Associations 246

Associations Medical Law Production 246

Nonprofit Marketing Guide

JULY 14, 2022

Contrary to popular belief, contingency/commission compensation practices are frowned upon and strictly prohibited among industry associations like the Association for Fundraising Professionals and Grant Professionals Association. To learn more about Sheleia’s work and experience, read her full bio.

Ethics 256

Ethics Associations Nonprofits Philanthropy 256

Selfish Giving

MAY 19, 2021

Nostalgia marketing is hot right now. That's why Pizza Hut is launching a new version of its classic cause marketing program Camp Book It! Marketing Your Cause 1. Associate Director, New Business Development & Member Engagement, Center for Corporate Citizenship , Chestnut Hill, MA ($80k - $100k) 4.

Children 227

Children Food Associations Management 227

Nonprofit Marketing Guide

MARCH 1, 2022

I’m a former treasurer of the Association of Journalists of Puerto Rico (2008 to 2013). The post Day in the Life of a Nonprofit Communicator – Libni Sanjurjo appeared first on Nonprofit Marketing Guide. I also have a certificate in Social Journalism (distance learning at Periodismo.net) and certification in Conflict Mediation.

Communication 287

Communication Public and Nonprofit Management Nonprofit governance and management Non-Profits 287

Nonprofit Marketing Guide

JUNE 20, 2024

Great for education organizations, trade associations, or if you have a lot of informative content or how to guides. The post The Most Popular Brand Archetypes for Nonprofits appeared first on Nonprofit Marketing Guide (NPMG). Example: The National Parks Service The Sage.

Nonprofits 246

Nonprofits Children Universities Associations 246

Selfish Giving

MARCH 2, 2022

It's the only online conference for nonprofits that focuses on corporate philanthropy (grants), sponsorships, employee volunteerism, workplace giving and cause-related marketing, all in one space! *?? Marketing Your Cause 1. 8 counterintuitive marketing strategies that actually work. SPONSOR* ?? Good to know, Kris! ??

Volunteerism 130

Volunteerism Volunteerism Non-Profits Marketing 130

Ann Green

FEBRUARY 15, 2023

Blackbaud’s Financial Edge NXT Blackbaud is a highly-regarded provider in the world of nonprofit technology, with numerous constituent relationship management, marketing, and fundraising solutions available for mid-sized to enterprise organizations. This information can be used for your annual report.

Technology 327

Technology Management Nonprofits Foundations 327

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. So what are some examples of successful nonprofit marketing campaigns? So what are some examples of successful nonprofit marketing campaigns?

Marketing 104

Marketing Marketing Health Charitable Contribution 104

Nonprofit Marketing Guide

FEBRUARY 15, 2024

The American Marketing Association included Social SEO as one of 6 of their 2024 Social Trends for marketers to pay attention to. The post Boosting Your Nonprofit’s Visibility with Social SEO appeared first on Nonprofit Marketing Guide (NPMG).

Homelessness 208

Homelessness Environmental Health Associations 208

Selfish Giving

SEPTEMBER 15, 2021

Really bad and tasteless cause marketing. Marketing Your Cause 1. Associate, Corporate Partnerships, Share Our Strength , Remote ($40k - $52k) 2. Director, Cause Marketing, Heifer International , Remote 5. This happened to me in NYC a few years back when a hotel tried to take advantage of an unsuspecting Red Sox fan!

Marketing 147

Marketing Marketing Health Recruitment 147

Selfish Giving

JANUARY 18, 2023

But some are attacking this cause marketing campaign for going too far and being too "woke." Marketing Your Cause 1. 25 nonprofit marketing statistics for 2023. Nonprofits could learn a thing or two from the NFL’s Helmets Off marketing strategy. Others are criticizing the campaign for not going far enough.

Marketing 130

Marketing Marketing Law Governance 130

Nonprofit Marketing Guide

MAY 4, 2023

Here’s a little glimpse into a typical day for Camryn, our Digital Marketing & Communications Associate #dreamjob #dayinthelife #animalsanctuary #friendsnotfood #hudsonvalleyny ♬ Hey Lover – The Daughters Of Eve Donate Now Help them see the need Focus on the change that will take place / who will benefit Ask very clearly!

Leadership 243

Leadership Nonprofits Health Associations 243

Nonprofit Marketing Guide

AUGUST 3, 2020

She also served as the first Director Content Marketing for Arkansas Children’s, leading storytelling for the pediatric health system and overseeing all content marketing projects designed to move people to action. She is a member of the Arkansas Chapter of International Association of Business Communicators (IABC).

Communication 276

Communication Medical Nonprofits Universities 276

Ann Green

JANUARY 11, 2024

Create a schedule for your content team to follow that provides deadlines for writing new donor stories, gathering images and other visuals, publishing the stories, and promoting them on social media and other marketing channels. Assign clear task owners to each step of the process to promote accountability.

Participation and motivation 294

Participation and motivation Nonprofits Universities Healthcare 294

Nonprofit Marketing Guide

JULY 23, 2020

My firm recently reached out the American Association of Community Colleges to let them know about a nonprofit client’s successful effort to get a community college approved for Erie County Pa. Same goes for daily papers and TV stations in mid-size to large markets.

Values 256

Values Advertising Associations Leadership 256

Nonprofit Marketing Guide

OCTOBER 5, 2020

When I could re-enter the working world, I parlayed this experience into a position for marketing and development for a small nonprofit. Although I’ve worked for various organizations since then, including a Big Box Store and an Association, my heart remained in the 501 (c) 3 sector, where I run social media and communications today.

Communication 292

Communication Children Nonprofits Associations 292

Selfish Giving

JUNE 28, 2023

Their post reminded me that just three years ago, cause marketing attorney extraordinaire Karen Wu of Perlman & Perlman fame ? How to do cause marketing with a business trying to get employees to return to the office. Marketing Your Cause 1. Marketing Your Cause 1. I ❤️ this rant from marketer Amanda Natividad. #1

Governance 130

Governance Marketing Marketing Charitable Organizations 130

The Chronicle of Philanthropy

AUGUST 6, 2024

A housing market squeezed by vacation rentals is undermining attempts to find long-term shelter for survivors. A housing market squeezed by vacation rentals is undermining attempts to find long-term shelter for survivors. They are the first to move into the modular home community being built for those affected.

Associations 147

Associations Marketing Marketing 147

NonProfit Leadership Alliance

JULY 23, 2024

While many associations struggled with declining membership and retention rates due to the pandemic, these numbers have bounced back strongly as of 2023. However, did you know that the associations reporting increased membership are more likely to have ongoing communication plans to engage members? Start with the right tools.

Participation and motivation 130

Participation and motivation Associations Retention Leadership 130

Nonprofit Marketing Guide

DECEMBER 21, 2023

Explain some confusing terms or other jargon associated with your cause and tell supporters what words they should use instead. The post Nonprofit Social Media and Newsletter Ideas for January 2024 appeared first on Nonprofit Marketing Guide. Or ask your supporters to help make someone else’s dreams come true.

Universities 263

Universities Culture Law Nonprofits 263

Nonprofit Marketing Guide

OCTOBER 27, 2022

Are you looking for a new nonprofit marketing job? Specifically for Nonprofit Communications and Marketing Jobs. Association Career HQ. State Nonprofit Associations usually have job boards. Find your state association here. Or are you hiring for new positions on your nonprofit communications team? . LinkedIn Jobs.

Communication 143

Communication Associations Healthcare Philanthropy 143

Nonprofit Marketing Guide

JULY 6, 2021

Before moving to Madison, Emily was the Associate Development Director for Mudlark Theater were she also wrote, directed, and taught for after school and summer camp programs. The post Day in the Life of a Nonprofit Communicator – Emily Wills appeared first on Nonprofit Marketing Guide. Can’t see the form?

Communication 281

Communication Nonprofits Children Universities 281

Selfish Giving

MAY 3, 2023

What marketing materials should we focus on for building new partnerships?" Marketing Your Cause 1. Opinion: Why harnessing trends is the future of marketing. This is on trend for me as I think nonprofits should be taking trends more seriously in their marketing 2. Are you coming??? Sign up for the Q&A session here.

Marketing 130

Marketing Marketing Foundations Food 130

Nonprofit Marketing Guide

FEBRUARY 7, 2023

My associates or fellow employees are committed to doing quality work. appeared first on Nonprofit Marketing Guide. My supervisor, or someone at work, seems to care about me as a person. There is someone at work who encourages my development. At work, my opinions seem to count. I have a best friend at work.

Communication 219

Communication Nonprofits Retention Activism 219

Top Nonprofits

DECEMBER 20, 2024

For many associations, the end of the year is characterized by holiday-themed events and year-in-review recaps. The eLearning landscape evolves constantly, and associations must stay ahead of the curve to maximize the value they deliver in the new year. a marketing video will be much shorter than a video course).

Associations 52

Associations Nonprofit Administration and Development Education Education 52

Nonprofit Megaphone

AUGUST 6, 2024

50 Nonprofit Marketing Ideas Are you a nonprofit looking for creative ways to thrive and grow but feel limited by a small budget? Perhaps you are a large nonprofit seeking to function and market more efficiently. Here’s a useful compilation of 50 nonprofit marketing ideas gathered from various successful nonprofits.

Marketing 98

Marketing Marketing Public and Nonprofit Management Nonprofits 98