Remove Associations Remove Food Remove Marketing
article thumbnail

Tis the Season for Bad Cause Marketing

Selfish Giving

I found these two examples of bad cause marketing on the same day! As first reported in Nonprofit Quarterly , a New Mexico company sponsored a Coyote Kill Contest this weekend, saying that half the proceeds will go to the Children’s Outdoor Adventure Association. The other example of bad cause marketing comes from Walmart.

Marketing 248
article thumbnail

The Best & Worst Local Cause Marketing Programs of 2010

Selfish Giving

I combed through the Selfish Giving archives and came up with the best and worst local cause marketing programs of 2010. I took the unprecedented step of not including any of my own cause marketing programs. (I Here are the seven best local cause marketing programs for 2010. Program: Whole Foods Register Programs for Charity.

Marketing 260
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why White Castle’s Cause Marketing is Better than KFC’s

Selfish Giving

It began with this tweet from fellow cause marketer Steve Drake : White Castle is selling a hamburger and onion scented candle in their restaurants and online for ten bucks with proceeds (good luck finding out how much, but this article says the promotion will raise $50,000) going to Autism Speaks. The White Castle promotion is for loyalists.

Marketing 233
article thumbnail

Newsletter: Why You Should Include Pets in Your Nonprofit Marketing; T-Mobile, Burlington Team Up to Pay Off Holiday Layaways ; 2021 Has Not Been a Good Year for Corporate Giving

Selfish Giving

This week it's why you should use pets in your nonprofit marketing.????? The point is that if persuasion occurs with identification - which I believe it does - you can build a stronger connection with donors by featuring pets in your marketing. Frankly, I could talk about pet marketing all day. Marketing Your Cause 1.

article thumbnail

Cause Marketing for Healthcare Organizations

Selfish Giving

NEAHP – Cause Marketing for Health Care Organizations. Thanks to everyone who came out for our presentation yesterday at the New England Association for Healthcare Philanthropy. What is cause marketing? 8 Reasons Healthcare Organizations Should Do Cause Marketing. The most lucrative cause marketing strategy.

article thumbnail

10 Cause Marketers You Should Follow on Twitter (Plus 20 More)

Selfish Giving

I’ve learned a lot about cause marketing on Twitter, and now I want to my fantastic teachers with you! Cause marketing is a focus. In short, don’t expect talk about cause marketing 24/7. I have a pretty narrow understanding of what cause marketing is and I’m pretty active in the cause space and on Twitter.

Marketing 259
article thumbnail

Food Co-op Leaders Say the Cure for Gentrification Is Solidarity

NonProfit Quarterly

The position of food co-ops in this mix can be ambiguous. On one hand, community-owned food co-ops can be a powerful strategy to assert community control over local food and avoid resident displacement. Yet food co-ops are also sometimes criticized as being potential agents of gentrification.

Food 122