Nonprofit Marketing Guide

OCTOBER 12, 2022

You can search broadly for something like “fundraising,” “nonprofit marketing,” or, “nonprofit donor motivation” and see what comes up. If you are a student or staff at a university, you may have access to a number of journals at no additional cost to you through your library. It’s that easy!

Voluntary Action 143

Voluntary Action Public and Nonprofit Management Universities Psychology 143

The NonProfit Times

OCTOBER 7, 2024

Donors to Section 501(c)(4) organizations are also generally afforded more privacy and are not required to be disclosed on the annual tax return of the social sponsor (IRS Form 990, Schedule B). For many reasons, particularly for donors motivated to fund advocacy work, donations to a social sponsor may be an attractive option.

Nonprofit Administration and Development 59

Nonprofit Administration and Development Fundraising Fundraising Homelessness 59

Blue Avocado

AUGUST 20, 2024

Remember, clarity on the material aspects of solicitation ensures that, once a donor decides to give, they can know exactly what to do. Consideration 3: Donor Motivations Donors often pop up in the least likely places. I suspect said university has figured out I can donate more and is trying to push me in that direction.

Public and Nonprofit Management 77

Public and Nonprofit Management Nonprofit governance and management Donor Motivation Universities 77

iMarketSmart

JANUARY 25, 2023

It shows that donor that being a donor is part of their identity, and that giving expresses a core aspect of who they are. Other times, a donor may have previous experiences with your organization. For example, were they a student at your university? A patient in your hospital? A volunteer?

Values 52

Values Fundraising Fundraising Universities 52

iMarketSmart

APRIL 10, 2023

Questions can arise in Donor telephone conversations (one-on-one but not face-to-face) Donor focus groups (face-to-face but not one-on-one), or Donor surveys (neither one-on-one nor face-to-face). Universal steps In all these formats, the steps are similar. At universities, these might be professors. 1949/2004).

Psychology 52

Psychology Public and Social Policy Environmental Participation and motivation 52