Nonprofit Marketing Guide

DECEMBER 10, 2014

Today she has some ideas on how to take that donor data and turn it into a communications startegy. Now that these different kinds of donors have been identified, as retained, new and lapsed donors, the next step is to explore customization of your marketing communication to address specific needs of these identified segments.

Communication 230

Communication Associations Advertising Leadership 230

Nonprofit Marketing Guide

OCTOBER 5, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator. When I could re-enter the working world, I parlayed this experience into a position for marketing and development for a small nonprofit. How are you communicating with your co-workers? Tricia Maddrey Baker. Let’s see how she is adapting.

Communication 291

Communication Nonprofits Children Associations 291

Nonprofit Marketing Guide

JULY 6, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Before moving to Madison, Emily was the Associate Development Director for Mudlark Theater were she also wrote, directed, and taught for after school and summer camp programs. Emily Wills. In her spare time, Emily love to bake, make, and create.

Communication 280

Communication Nonprofits Children Universities 280

Nonprofit Marketing Guide

AUGUST 3, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. She also served as the first Director Content Marketing for Arkansas Children’s, leading storytelling for the pediatric health system and overseeing all content marketing projects designed to move people to action.

Communication 276

Communication Medical Nonprofits Universities 276

Nonprofit Marketing Guide

FEBRUARY 7, 2023

In our 2023 Nonprofit Communications Trends Report , we asked if you would be looking for a job with a different organization in 2023. More than a third (34%) of nonprofit communications staff plan to look for new jobs in 2023. Source: The 2023 Nonprofit Communications Trends Report Is the Great Resignation Still Going?

Communication 218

Communication Nonprofits Retention Activism 218

Nonprofit Marketing Guide

NOVEMBER 3, 2014

Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. . Tell us what you do in a typical day as a nonprofit communications pro. Want to be featured in this series?

Communication 209

Communication Public and Nonprofit Management Nonprofits Advertising 209

Nonprofit Marketing Guide

JANUARY 9, 2020

When Cathy White shared with our Mentoring Program participants the collaborative process she went through to create her communications strategy, I knew other communications directors would be interested in hearing about it too. As such, I was tasked with creating a five-year communications strategy. Cathy White.

Collaborations 216

Collaborations Communication Associations Leadership 216

Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. 1) Establish a presence on social media for your association.

Associations 134

Associations Recruitment Values Collaborations 134

NonProfit Leadership Alliance

AUGUST 28, 2024

It’s up to your association to harness this momentum by not only reaching out to potential new members but also creating marketing materials that keep your existing members engaged. Behind any great marketing strategy is an effective plan. Marketing data. Choose communication channels. Content suitability.

Marketing 162

Marketing Marketing Nonprofit Leadership Leadership 162

Nonprofit Marketing Guide

SEPTEMBER 11, 2018

Today, emoji have made their way into almost all forms of digital communication, and beyond. American Library Association (@ALALibrary) July 17, 2018. They can be effective marketing tools for nonprofits. Like any tactic or tool, emoji are not marketing fairy dust. Have you experimented with emoji in your marketing?

Marketing 203

Marketing Marketing Cultural Diversity Nonprofits 203

Nonprofit Marketing Guide

OCTOBER 27, 2022

Are you looking for a new nonprofit marketing job? Or are you hiring for new positions on your nonprofit communications team? . Specifically for Nonprofit Communications and Marketing Jobs. The Communications Network. Nonprofit Communications Professionals Facebook Group. Association Career HQ.

Communication 143

Communication Associations Healthcare Philanthropy 143

NonProfit Leadership Alliance

JANUARY 3, 2023

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Collaborate with nonprofit influencers.

Marketing 207

Marketing Marketing Collaborations Public and Nonprofit Management 207

NonProfit Leadership Alliance

DECEMBER 4, 2024

As of April 2024, 58% of 501(c)(3) organizations have incorporated AI into their digital communications, and 68% use it to analyze constituent data. No matter your communications’ purpose, use generative AI to supplement human content creation, not replace it.

Healthcare 130

Healthcare Fundraising Fundraising Nonprofit Leadership 130

Nonprofit Marketing Guide

AUGUST 9, 2023

If you’re like many nonprofit marketers I know, you’re all about making a positive impact in the world through your work. As a nonprofit marketer, it isn’t rare for us to encounter various challenges – from tight deadlines and competing priorities to limited resources. Connecting with these groups works wonders.

Health 194

Health Marketing Marketing Nonprofits 194

Nonprofit Marketing Guide

DECEMBER 10, 2021

Ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? It’s time for Mixed Links… Social Media Examiner has 8 Twitter Marketing Features for Business. Scott Westcott says Communicators Key to Navigating Change. Catch Up on Our Content from this Week….

Communication 154

Communication Nonprofits Associations Marketing 154

Nonprofit Marketing Guide

AUGUST 31, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Sofia’s Bio: My name is Sofia Dupi, and I am the associate director of digital services implementation, marketing and analytics for a community service organization. How are you communicating with your co-workers?

Communication 188

Communication Healthcare Nonprofits Collaborations 188

Nonprofit Tech for Good

DECEMBER 21, 2020

Written by Findjoo , this is the third post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 1: 12 Features Membership Organizations & Associations Should Look for in a CRM. You must be clearly communicating the rules in these areas.

Associations 119

Associations Recruitment Non-Profits Management 119

Nonprofit Marketing Guide

SEPTEMBER 13, 2021

My associates or fellow employees are committed to doing quality work. The post The Great Resignation: Why Your Nonprofit Employees Are Quitting and How to Stop It appeared first on Nonprofit Marketing Guide. My supervisor, or someone at work, seems to care about me as a person. There is someone at work who encourages my development.

Associations 325

Associations Nonprofits Management Activism 325

Nonprofit Marketing Guide

APRIL 12, 2023

According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? So, how can nonprofits keep using video marketing to their advantage?

Marketing 233

Marketing Marketing Collaborations Values 233

Nonprofit Marketing Guide

JULY 20, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Karen’s Bio: Karen Hansen is director of membership, marketing and communications for a journalism professional association. Let’s see how everyone else is doing out there adapting.

Communication 171

Communication Associations Nonprofits Marketing 171

Ann Green

NOVEMBER 26, 2024

When shopping for this type of software, remember that most of the top accounting solutions on the market are designed for for-profit businesses. Grants: Government grants, foundation grants, marketing grants. However, you can configure them to align with your nonprofit’s recording and reporting needs.

Nonprofit governance and management 147

Nonprofit governance and management Finance Nonprofit Finance Nonprofits 147

Nonprofit Tech for Good

SEPTEMBER 10, 2020

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. In other cases, you can divide contacts based on which part of your association they are with. Running an organization can be a big challenge.

Associations 122

Associations Management Technology Values 122

Nonprofit Marketing Guide

DECEMBER 4, 2019

The most effective communications strategies so you can make important decisions on the fly. The power to be taken seriously at work and have authority in your position as a nonprofit communicator. Thank you so much! ” – Emily Roush-Bobolz, Communications Manager at Hemophilia Federation of America and All-Access Pass Holder.

Communication 130

Communication Healthcare Values Associations 130

Nonprofit Marketing Guide

JULY 31, 2017

Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. Don’t be shy – tell us what you do in a typical day as a nonprofit communications pro. Tell us what you do in a typical day as a nonprofit communications pro.

Communication 166

Communication Nonprofits Universities Associations 166

Nonprofit Marketing Guide

MARCH 8, 2022

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Cloud State University and an ASc in Graphic Design from Rochester Community and Technical College. Along with these positions, she also does freelance graphic design and social media marketing part-time. in Slatterly Park.

Communication 143

Communication Food Nonprofits Universities 143

Nonprofit Marketing Guide

MAY 28, 2019

Valaree DonFrancesco Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! They are an association for plastics professionals which fosters education and career development by providing resources and events to workshop new skills. And this is her typical day: Before 8:00 a.m.

Communication 135

Communication Nonprofits Associations Education 135

Nonprofit Marketing Guide

AUGUST 21, 2014

It’s the question that thousands of nonprofit communications and development staff will be asked over the next several weeks: What’s our version of the ALS Ice Bucket Challenge ? It’s a match made in marketing and fundraising heaven. . Why The #IceBucketChallenge Works from Network for Good. You’re Wrong.

Universities 277

Universities Philanthropy Culture Marketing 277

Nonprofit Marketing Guide

JUNE 20, 2024

As nonprofit communications has evolved over the years, we started exploring the concept of brand archetypes and how nonprofits can use them. Great for education organizations, trade associations, or if you have a lot of informative content or how to guides. Example: The National Parks Service The Sage. Not a member? It’s free!)

Nonprofits 245

Nonprofits Children Universities Associations 245

Nonprofit Marketing Guide

MAY 4, 2023

Here is the type of video content nonprofits are producing now according to our 2023 Nonprofit Communications Trends Report. While the video isn’t available anymore, here is how Touchstone Health Services used video for internal communications. Learn more. We also talked about the types of video nonprofits should be producing.

Leadership 242

Leadership Nonprofits Health Associations 242

Nonprofit Marketing Guide

JULY 23, 2020

Many communicators overvalue the importance of press releases. Get the news out in your newsletters, internal channels, and online communications. Same goes for daily papers and TV stations in mid-size to large markets. Look at it as one tool that can be the catalyst for many promising communications opportunities.

Values 255

Values Advertising Associations Leadership 255

Nonprofit Marketing Guide

OCTOBER 13, 2021

It is likely that the frustration was associated with one of your personal boundaries. . Communicate Out. The fourth step is to find the best way to communicate out your boundaries. The post Permission Granted: Setting Boundaries with Your Time appeared first on Nonprofit Marketing Guide.

Culture 315

Culture Values Production Energy 315

Nonprofit Marketing Guide

OCTOBER 11, 2019

I may have hit the courts this morning, but I wouldn’t leave you, my friends, without the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Read how the National Parks Conservation Association took their advocacy efforts to the next level in Modern Advocacy Requires Modern Tools.

Communication 122

Communication Nonprofits Associations Fundraising 122

Nonprofit Marketing Guide

SEPTEMBER 2, 2015

The theory is that donors will think you wasted their money if any of your communications look like they cost you cash money to produce them. ” Here are some likely triggers for this kind of thinking (regardless of the actual price associated with them): Glossy paper. ” via GIPHY. Heard this one before? Heavy paper.

Associations 241

Associations Communication Production Nonprofits 241

Nonprofit Marketing Guide

JULY 18, 2017

They are the single most important tool for a communications director. When Sharon Sharp, the marketing and communications associate at the SPCA Tampa Bay, told me the story of how she launched an editorial calendar that no one used and then changed it up so that now everyone uses it, I knew you’d want to hear the story too. .

Associations 165

Associations Communication Marketing Marketing 165

Nonprofit Marketing Guide

APRIL 29, 2020

Elizabeth Neufeld is the CEO and Founder of Strat Labs, an organizational strategy and marketing agency. As an experienced strategist, she has a demonstrated history of operations, program development, community engagement, strategic marketing, and communications. Start a Listening Campaign.

Recruitment 226

Recruitment Activism Communication Associations 226

Ann Green

FEBRUARY 15, 2023

Blackbaud’s Financial Edge NXT Blackbaud is a highly-regarded provider in the world of nonprofit technology, with numerous constituent relationship management, marketing, and fundraising solutions available for mid-sized to enterprise organizations. Meeting the “challenge” is reliant on effective post-award management.

Technology 330

Technology Management Nonprofits Foundations 330

Nonprofit Marketing Guide

AUGUST 4, 2021

When we change the rules, we must communicate this and bring our stakeholders along. We can use a meeting or retreat, led by an outside facilitator, to reflect: Is our work informed by and oriented around communities? Transparency + Communication. She currently sits on the Association of Fundraising Professionals of Greater St.

Nonprofit Administration and Development 317

Nonprofit Administration and Development Fundraising Fundraising Leadership 317