Nonprofit Marketing Guide

MARCH 1, 2022

Libni Sanjurjo, Fundación Comunitaria de Puerto Rico (Puerto Rico Community Foundation). Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. I’m a former treasurer of the Association of Journalists of Puerto Rico (2008 to 2013). This series lets you describe your workday in your own words.

Communication 283

Communication Public and Nonprofit Management Nonprofit governance and management Non-Profits 283

Nonprofit Marketing Guide

AUGUST 9, 2023

If you’re like many nonprofit marketers I know, you’re all about making a positive impact in the world through your work. As a nonprofit marketer, it isn’t rare for us to encounter various challenges – from tight deadlines and competing priorities to limited resources. Connecting with these groups works wonders.

Health 192

Health Marketing Marketing Nonprofits 192

Anedot

SEPTEMBER 19, 2024

Classification: Non-Exempt Reports To: Associate Director Hourly rate: $30 Hours: 20 hours per week Organization: Sonoma Ecology Center (SEC) is a 501(c)3 nonprofit that has worked with our community for over 30 years to identify and lead actions that achieve and sustain ecological health in Sonoma Valley and beyond.

Communication 52

Communication Public and Nonprofit Management Environmental Political Science 52

Nonprofit Marketing Guide

DECEMBER 10, 2021

Ready for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising? It’s time for Mixed Links… Social Media Examiner has 8 Twitter Marketing Features for Business. Scott Westcott says Communicators Key to Navigating Change. Catch Up on Our Content from this Week….

Communication 152

Communication Nonprofits Associations Marketing 152

Top Nonprofits

MAY 5, 2023

Hosting memorable events at your association can help create an excellent, enriching experience for members. In recent years, more and more associations have been adding virtual events to their agenda—and for a good reason. Market the event. First, your association should determine the purpose and goals of your event.

Associations 52

Associations Public and Nonprofit Management Recruitment Management 52

Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post #1: 12 Features Membership Organizations & Associations Should Look for in a CRM. 1) Establish a presence on social media for your association.

Associations 134

Associations Recruitment Values Collaborations 134

Nonprofit Marketing Guide

JULY 6, 2021

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Before moving to Madison, Emily was the Associate Development Director for Mudlark Theater were she also wrote, directed, and taught for after school and summer camp programs. Emily Wills. In her spare time, Emily love to bake, make, and create.

Communication 275

Communication Nonprofits Children Universities 275

NonProfit Leadership Alliance

JANUARY 3, 2023

One of the best ways to maximize your ROI on outreach is to cultivate your digital presence through marketing. While digital marketing is usually associated with the for-profit world, your social impact organization has just as much to gain from having a strong online identity. Collaborate with nonprofit influencers.

Marketing 199

Marketing Marketing Collaborations Public and Nonprofit Management 199

Nonprofit Tech for Good

DECEMBER 21, 2020

Written by Findjoo , this is the third post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Post 1: 12 Features Membership Organizations & Associations Should Look for in a CRM. You must be clearly communicating the rules in these areas.

Associations 120

Associations Recruitment Non-Profits Management 120

NonProfit Leadership Alliance

JULY 23, 2024

While many associations struggled with declining membership and retention rates due to the pandemic, these numbers have bounced back strongly as of 2023. However, did you know that the associations reporting increased membership are more likely to have ongoing communication plans to engage members? Start with the right tools.

Participation and motivation 130

Participation and motivation Associations Retention Leadership 130

Nonprofit Marketing Guide

OCTOBER 5, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator. When I could re-enter the working world, I parlayed this experience into a position for marketing and development for a small nonprofit. How are you communicating with your co-workers? Tricia Maddrey Baker. Let’s see how she is adapting.

Communication 287

Communication Children Nonprofits Associations 287

Nonprofit Marketing Guide

AUGUST 3, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. She also served as the first Director Content Marketing for Arkansas Children’s, leading storytelling for the pediatric health system and overseeing all content marketing projects designed to move people to action.

Communication 272

Communication Medical Nonprofits Universities 272

Nonprofit Megaphone

AUGUST 6, 2024

50 Nonprofit Marketing Ideas Are you a nonprofit looking for creative ways to thrive and grow but feel limited by a small budget? Perhaps you are a large nonprofit seeking to function and market more efficiently. Here’s a useful compilation of 50 nonprofit marketing ideas gathered from various successful nonprofits.

Marketing 98

Marketing Marketing Public and Nonprofit Management Nonprofits 98

Nonprofit Marketing Guide

MARCH 8, 2022

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Cloud State University and an ASc in Graphic Design from Rochester Community and Technical College. Along with these positions, she also does freelance graphic design and social media marketing part-time. in Slatterly Park.

Communication 141

Communication Food Nonprofits Universities 141

Nonprofit Marketing Guide

JANUARY 9, 2020

When Cathy White shared with our Mentoring Program participants the collaborative process she went through to create her communications strategy, I knew other communications directors would be interested in hearing about it too. As such, I was tasked with creating a five-year communications strategy. Cathy White.

Collaborations 211

Collaborations Communication Associations Leadership 211

NonProfit Hub

JANUARY 24, 2020

Similar to how nonprofit organizations implement donor retention strategies , associations work to keep members renewing each year. . No association is the same, so there isn’t one universal strategy that will maximize your association membership. Providing a space for online community-building. Contact the association.

Associations 60

Associations Retention Values Management 60

Nonprofit Marketing Guide

SEPTEMBER 6, 2012

A couple of weeks ago, I shared with you what kind of communications I received from twenty different national nonprofits after giving year-end gifts in the last days of 2011. One organization in that “nothing” category was the American Heart Association — and now we know why. Marketing Analyst, Customer Strategies.

Associations 189

Associations Retention Technology Communication 189

Nonprofit Tech for Good

SEPTEMBER 10, 2020

Written by Findjoo , this is the first post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. In other cases, you can divide contacts based on which part of your association they are with. Running an organization can be a big challenge.

Associations 122

Associations Management Technology Values 122

Nonprofit Marketing Guide

DECEMBER 4, 2019

The most effective communications strategies so you can make important decisions on the fly. The power to be taken seriously at work and have authority in your position as a nonprofit communicator. Thank you so much! ” – Emily Roush-Bobolz, Communications Manager at Hemophilia Federation of America and All-Access Pass Holder.

Communication 130

Communication Healthcare Values Associations 130

Nonprofit Marketing Guide

APRIL 12, 2023

According to our 2023 Nonprofit Communications Trends Report , nearly all nonprofits (95%) now create some type of video content. Video marketing is now more important to nonprofits than ever. And what’s the ROI for busy social impact marketers like ourselves? So, how can nonprofits keep using video marketing to their advantage?

Marketing 229

Marketing Marketing Collaborations Values 229

Nonprofit Marketing Guide

AUGUST 31, 2020

Here is the latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Sofia’s Bio: My name is Sofia Dupi, and I am the associate director of digital services implementation, marketing and analytics for a community service organization. How are you communicating with your co-workers?

Communication 184

Communication Healthcare Nonprofits Collaborations 184

Nonprofit Marketing Guide

JULY 20, 2020

Here is our latest submission for our Day in the Life of a Nonprofit Communicator – Quarantine Edition. Karen’s Bio: Karen Hansen is director of membership, marketing and communications for a journalism professional association. Let’s see how everyone else is doing out there adapting.

Communication 167

Communication Associations Nonprofits Marketing 167

Selfish Giving

OCTOBER 4, 2013

That’s what Boston-based Cone has concluded in its most recent study: 2013 Cone Communications Social Impact Study. consumers bought a product associated with a cause over the last 12 months, increasing 170% since 1993. 94% of Hispanics are likely to switch brands to one associated with a good cause (vs. 54% of U.S.

Marketing 275

Marketing Marketing Environmental Associations 275

Selfish Giving

JANUARY 18, 2023

How would we even communicate with another? But some are attacking this cause marketing campaign for going too far and being too "woke." Marketing Your Cause 1. 25 nonprofit marketing statistics for 2023. Nonprofits could learn a thing or two from the NFL’s Helmets Off marketing strategy. Cool Jobs in Cause 1.

Marketing 130

Marketing Marketing Law Governance 130

Nonprofit Marketing Guide

DECEMBER 10, 2014

Today she has some ideas on how to take that donor data and turn it into a communications startegy. Now that these different kinds of donors have been identified, as retained, new and lapsed donors, the next step is to explore customization of your marketing communication to address specific needs of these identified segments.

Communication 228

Communication Associations Advertising Leadership 228

Nonprofit Marketing Guide

JUNE 20, 2024

As nonprofit communications has evolved over the years, we started exploring the concept of brand archetypes and how nonprofits can use them. Great for education organizations, trade associations, or if you have a lot of informative content or how to guides. Example: The National Parks Service The Sage. Not a member? It’s free!)

Nonprofits 240

Nonprofits Children Universities Associations 240

Nonprofit Marketing Guide

SEPTEMBER 28, 2018

It’s “Ask a Stupid Question Day” so let me ask you this: Are you ready for the finest articles, posts, tips, and more from around the world of marketing and fundraising? See How Adult Congenital Heart Association (ACHA) Nearly Doubled Their #GivingTuesday Goal. Of course you are! Learn More and Register.

Communication 125

Communication Retention Nonprofits Associations 125

Nonprofit Marketing Insights by GlobalOwls

SEPTEMBER 11, 2024

How Pragmatic Marketing Can Boost Your Tax Services Sales Discover how implementing Pragmatic Marketing can enhance your tax services sales. Learn strategies to effectively understand client needs, optimize your marketing efforts, and build lasting relationships. Understand Your Target Market 2. Chapters 1.

Marketing 52

Marketing Marketing Public and Nonprofit Management Education 52

Nonprofit Marketing Guide

MAY 28, 2019

Valaree DonFrancesco Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! They are an association for plastics professionals which fosters education and career development by providing resources and events to workshop new skills. And this is her typical day: Before 8:00 a.m.

Communication 132

Communication Nonprofits Associations Education 132

Nonprofit Marketing Guide

SEPTEMBER 11, 2018

Today, emoji have made their way into almost all forms of digital communication, and beyond. American Library Association (@ALALibrary) July 17, 2018. They can be effective marketing tools for nonprofits. Like any tactic or tool, emoji are not marketing fairy dust. Have you experimented with emoji in your marketing?

Marketing 202

Marketing Marketing Cultural Diversity Nonprofits 202

Nonprofit Marketing Guide

OCTOBER 11, 2019

I may have hit the courts this morning, but I wouldn’t leave you, my friends, without the best articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. Read how the National Parks Conservation Association took their advocacy efforts to the next level in Modern Advocacy Requires Modern Tools.

Communication 120

Communication Nonprofits Associations Fundraising 120

Nonprofit Marketing Guide

APRIL 12, 2018

Not all of these can be impacted by communications professionals but there are some that can. Some communities don’t see themselves reflected in your communications. . Corporations have long understood the power of marketing directly to communities of color. Mutual aid associations.

Communication 113

Communication Culture Associations Foundations 113

Get Fully Funded

MAY 9, 2024

While your nonprofit likely has an individual or team dedicated solely to moves management and major giving, your marketing efforts can also play a role. In this guide, we’ll explore how marketing can level up your major gift strategy and some of the most effective strategies to use. Here’s how marketing can assist with each step: 1.

Marketing 52

Marketing Marketing Public and Nonprofit Management Participation and motivation 52

Nonprofit Marketing Guide

OCTOBER 18, 2017

I’m teaching two new webinars on measuring the effectiveness of nonprofit communications this week. There’s a whole association dedicated to communications measurement. AMEC is the International Association for Measurement and Evaluation of Communication.

Communication 130

Communication Associations Nonprofits 130

Nonprofit Marketing Guide

MAY 4, 2023

Here is the type of video content nonprofits are producing now according to our 2023 Nonprofit Communications Trends Report. While the video isn’t available anymore, here is how Touchstone Health Services used video for internal communications. Learn more. We also talked about the types of video nonprofits should be producing.

Leadership 237

Leadership Nonprofits Health Associations 237

The Charity CFO

JUNE 26, 2024

Dana and Tosha’s conversation today will focus on digital marketing and how this tool can be leveraged, especially in nonprofit organizations, to assist in fundraising. Marketing is a fun game in the business world. The misconception is that marketing is the ‘art class’ to business. Let’s find out.

Marketing 52

Marketing Marketing Nonprofits Finance 52

Nonprofit Marketing Insights by GlobalOwls

DECEMBER 14, 2023

Essential Skills for Staying Competitive in the Global Job Market With more businesses expanding their operations abroad, the global job market has grown more competitive in recent years. But what is the global job market really like, what are the challenges, and most importantly, what are the skills that you need to stay competitive?

Marketing 52

Marketing Marketing Race and Ethnicity Culture 52