Remove Altruism and Helping Remove Participation and motivation Remove Recruitment
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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

She helps brands grow engagement and build relationships with their audience. And that is not necessarily a bad thing because of social media’s ability to increase reach and participation beyond a nonprofit’s loyal support base. Here are some ways you can use behavioral science in your social media strategy: The power of participation.

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Your mission is the gift. Really.

Nonprofit Marketing Blog

If donor gifts actually depress donations, does that mean that fundraising incentives like t-shirts, tote bags, and custom jerseys are not effective in getting participants to solicit gifts from their friends? They’ll help you, but they’ll resent you for it. What I am not is a neuromarketer, psychologist, or behavioral economist.