Remove Altruism and Helping Remove Fundraising Remove Universities
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How nonprofits can win at competitive online fundraising 

Candid

As a scholar of nonprofit management and public service, Ive explored, among other things, to what extent the element of competition affects nonprofit messaging in an online fundraising competition, and what types of messaging are most effective.

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How to Elevate Your Fundraising Strategy with Matching Gifts

NonProfit Leadership Alliance

To be an effective nonprofit leader , you need to be well-versed in fundraising best practices and able to create a robust fundraising strategy for your organization. This process involves analyzing donor data, choosing the best fundraisers to host, and leveraging strategies that help you easily raise more for your mission.

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Shared Leadership’s Role in Piloting the Plane

NonProfit Leadership Alliance

It’s the crew that knows who is on board, what baggage they brought, their feelings about flying, and how to help people cope with turbulence.  When the Captain comes on the PA system to inform everyone about the flight plan, they often sound like ‘the adults’ in the Peanuts specials. All of them. Make it a big deal.

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What’s in a Name? The Ethics of Building Naming Gifts

Stanford Social Innovation Review

Today, nonprofit fundraising and especially large capital campaigns emphasize naming opportunities to attract seven-, eight-, and nine-figure donations from high-net-worth individuals (HNWIs). Less than one percent of major gifts are offered anonymously , not surprisingly, as fundraisers encourage public acts of charity.

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How fundraisers can help their cause resonate with donors

iMarketSmart

Story works In fundraising, story is powerful. But for an effective fundraising story, we need something more. Fundraising starts with identity. This feeling of similarity is powerful in fundraising. 4] Giving doesn’t help the donor. But it can help the donor’s genes. Sharing similarities can help.

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Acquisition: More On Counterintuitive Effects Of Premiums

The Agitator

Just to keep the pot boiling here’s a follow-up on my Premiums, Crack Cocaine and Nonprofit Suicide post that spawned some helpful comments. In essence, the prospect of receiving a gift activated a feeling of selfishness which, in turn, reduced altruism and consequently cut the average donation.

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The importance of expressing impact and gratitude in fundraising

iMarketSmart

The “one big thing” in fundraising is this: Advance the donor’s hero story. The universal hero story (monomyth) progresses through four steps: The compelling donation experience includes these same steps. Biologists model reciprocal altruism with a game.[1] But it helps the other player more than it costs. I am with them.