Remove Altruism and Helping Remove Ethics Remove Marketing
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9 free eBooks to help you brush up on basics and build new skills

Candid

Summer is a great time to explore Candid’s collection of free eBooks and audiobooks for titles that can help you achieve your goals as a nonprofit professional. This comprehensive guide provides step-by-step instructions, real-life examples, and templates to help you master the art of writing successful grant proposals.

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Newsletter: 'Chick Fries' P**s Off Women ; Popeye's Raises Nearly $1M for MDA ; Kraft Bails Out Young Lawbreakers

Selfish Giving

The other day on the James Altucher Show marketing guru Seth Godin was asked how to accomplish our work in the world. According to Seth: Zig Ziglar used to say, "You can have everything in life you want, if you will just help other people get what they want." I just like the help other people get what they want part.

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Why Nonprofits Need to Be Early Explorers of the Metaverse

Nonprofit Tech for Good

It sounds dystopian to some and it very well could be, but once you understand the concept and the emerging technology around it, as a nonprofit marketing and fundraising professional, you’ll also begin to understand its potential. Big Tech, banks, corporations, and governments worldwide are betting big on the metaverse and its future.

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Science of Giving 3: Do people give more if it’s painful?

Nonprofit Marketing Blog

But that doesn’t happen either - there are limits to altruism. So a model called “pareto utilitarianism&# is considered more realistic - that people should help others without decreasing benefits to themselves. The author says there’s actually a lot of research throwing both of these models into question.

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Dr. James Explains How Asking Permission Sets the Stage for “The Ask”

iMarketSmart

More time can help. More time can help. People tend to predict they will help. This prediction is higher than the actual help they would have given if asked immediately. Getting people to first predict their actions increases helping. It helps explain the power of feasibility studies. This is no surprise.

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Philanthropy can help me decide. This might be helpful. If he benefits, he’ll probably help our shared group. Nice guys finish first: The competitive altruism hypothesis. It makes it harder to see the obvious.

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. Even if you think it’s worth that much, that doesn’t help. Philanthropy can help me decide. This might be helpful. If he benefits, he’ll probably help our shared group. Nice guys finish first: The competitive altruism hypothesis. It makes it harder to see the obvious.

Values 52