Remove Altruism and Helping Remove Culture Remove Psychology Remove Values
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The Real Way to Raise Money

iMarketSmart

Langley Innovations provides a range of services to its clients to help them understand the cultural underpinnings of philanthropy and the psychology of donors and, with that knowledge, to develop the most effective strategies and tactics to build broader and more lasting communities of support.

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Effective Philanthropy Facilitation RECIPE: Love +Meaning + Empathy + Cooperation +Attention + Interaction

Clairification

You must both: (1) focus inward , as you can’t help others unless you first help yourself, and (2) focus on the way you connect with others. What you say , What you do , and, most important, How you make others feel. What to do?

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How transactional donor relationships kill generosity

iMarketSmart

In a scale, it might look like this: Helpful reciprocity Loved one (lover, spouse, close family) Friend Teammate Colleague Neighbor Community member Transactional reciprocity Customer Merchant Stranger Harmful reciprocity Competitor Enemy Relationship signals are reciprocity signals. It’s saying, “We’re not here to help you!”

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Dr. James explains the power of giving: why leading with a gift always wins

iMarketSmart

1] This primal-giving game models reciprocal altruism.[2] A good gift signals a “helpful reciprocity” relationship. The gift value is identical. The charity signals that the donor is valued. (We This process repeatedly signals a helpful reciprocity social relationship. The tour and experiences help here as well.

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How Enhancing a Donor’s Moral Identity Can Advance their Donor Hero Story

iMarketSmart

Effective fundraising can deliver real value to donors. This external identity has tangible economic value.[1] It can also deliver transcendent value. Moral identity reflects how well one’s life matches one’s ideal values.[2] This gift may be simply an individual helpful act. 1] But fundraising can do more.

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Pro-Black Organizations Lead the Way for Workplace Mental Health and Wellbeing

NonProfit Quarterly

Even the American Psychological Association acknowledges the country is “facing a national mental health crisis that could yield serious health and social consequences for years to come.” Creating a world that is conducive to everyone’s mental health requires valuing and centering the leadership and experience of BIPOC communities.

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