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Dr. James explains why identifying with others is so powerful in a donor’s hero story

iMarketSmart

Natural origins of giving: I am like them Altruism means I give away something valuable to help another. Most altruism in animals matches this model. How could natural selection lead to altruism? It helps you, but it costs me. Altruism is still costly. This opens the possibility for reciprocal altruism.

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The importance of expressing impact and gratitude in fundraising

iMarketSmart

Biologists model reciprocal altruism with a game.[1] But it helps the other player more than it costs. In the game, expressing desire for a social, helpful-reciprocity relationship is meaningful. Do these signal a social, helpful-reciprocity relationship? How well do charities manage this hidden impact problem?

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Fundraising Events: The 10-Step Guide to Planning Your Own

Fundraising Coach

100% altruism. To make the actual planning and execution of a fundraiser a little more smooth and manageable, I’ve compiled a step-by-step guide to planning and pulling off just about any fundraising event. Take a peek at this helpful guide. That wouldn’t help your organization or your donors. No time to waste, friends!

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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. The manager says, “Things are tight right now. The manager hesitates. It is now,” laughs the manager. Even if you think it’s worth that much, that doesn’t help. Philanthropy can help me decide. This might be helpful. So, let’s consider something much less noble.

Values 89
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Why you must deliver value in fundraising, not just take the money and run

iMarketSmart

Suppose a friend asks for your help. The manager says, “Things are tight right now. The manager hesitates. It is now,” laughs the manager. Even if you think it’s worth that much, that doesn’t help. Philanthropy can help me decide. This might be helpful. So, let’s consider something much less noble.

Values 52