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9 Essential Nonprofit Management Skills & Development Tips

NonProfit Leadership Alliance

Developing Paid Advertising Skills Paid advertising, and Google Ads in particular, is a powerful tool for nonprofits to increase visibility, drive donations, and promote programs. Advertising skills can complement organic outreach efforts such as social media and email marketing, creating a well-rounded digital marketing strategy.

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5 Effective Pledge Fundraising Ideas to Try in 2023

NonProfit Leadership Alliance

In a walk-a-thon, participants create individual online fundraising pages to gather pledges from their family members and friends. These pledges represent promises to donate a certain amount of money based on each unit of distance the participant walks during the event. Advertising your event is crucial to its success.

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Nonprofit Recruiting Tips to Attract Top Talents in 2025

Nonprofit Marketing Insights by GlobalOwls

alone participated in some kind of volunteering job making it a 25% of the country’s population. Increasing Reach with Smarter Job Advertising Finding the right candidate often requires casting a wide net, and AI can assist with targeted job advertising. In fact, between 2014 and 2015, 62.8 million people in the U.S

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What You Need to Know About Influencer Marketing in 2018: FREE Webinar Nov 30th

Pam Moore

It's important to understand what motivates influencers, how they get paid and how you can best provide them value. Understanding what motivates influencers including how they get paid. When implemented poorly, influencer marketing programs can hurt your brand more than help it. – Identifying influencers to work with you.

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4 Easy Ways to Acquire New Donors for Your Nonprofit with Peer-to-Peer Fundraising

Nonprofit Tech for Good

You’ve likely seen flyers in store windows advertising a fundraising event before. Be sure to talk about your event on social media and ask your peer-to-peer participants and supporters to share your event promotion posts on their social networks too. Pulmonary Fibrosis Foundation created a very robust FAQ page for event participants.

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5 Innovative Pledge Fundraising Strategies for 2024

NonProfit Leadership Alliance

Participants kickstart the pledge process by setting up personalized online fundraising pages. Fun runs follow the same concept, but participants run instead of walking. Promotion: Advertising your event is crucial to its success. Utilize email campaigns and social media blasts to capture the attention of potential participants.

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Power of Emotion: 8 Foundations to a More Human Brand

Pam Moore

Emotional branding is successful when it triggers an emotional response in the consumer, that is, a desire for the advertised brand (or product) that cannot fully be rationalized. Why you must know what excites, motivates, empowers and enlightens your audience. ” Source. Are You Ready ?” Foundations of emotional branding.