iMarketSmart

JUNE 20, 2022

The effective ask presents: A crisis (threat or opportunity) for the donor’s people or values. But this must be a crisis for the donor’s people or values. Suppose the people or values involved don’t matter to the donor. If the donor doesn’t identify with these people or values, the crisis won’t motivate a gift.

Participation and motivation 52

Participation and motivation Altruism and Helping Public and Social Policy Psychology 52

iMarketSmart

APRIL 18, 2022

framed appeals do not differ significantly on persuasiveness in charity advertising.”. A compelling challenge forces a decision, In response to a threat or opportunity for the donor’s people or values, and. With the promise of a victory for the donor’s people or values. framed messages in charity advertising: Meta?analytic

Philanthropy 52

Philanthropy Psychology Participation and motivation Public and Nonprofit Management 52

iMarketSmart

MAY 22, 2023

The gift value is identical. The charity signals that the donor is valued. (We Advertise for an entry-level “event coordinator” and also for an entry-level “fundraiser” with identical pay. Selfishly benevolent or benevolently selfish: When self-interest undermines versus promotes prosocial behavior. We need your advice.)

Altruism and Helping 52

Altruism and Helping Non-Profits Universities Participation and motivation 52