How to Reduce the ‘Cost’ of Philanthropy So Major Donors Give More
iMarketSmart
APRIL 18, 2022
framed appeals do not differ significantly on persuasiveness in charity advertising.”. Basic and Applied Social Psychology, 38 (1), 30-32. [9] Journal of Neuroscience, Psychology, and Economics, 2(1), 59. [11] Journal of Neuroscience, Psychology, and Economics, 2(1), 59. [11] The psychology of windfall gains.
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