Nonprofit Marketing Guide

JULY 21, 2016

If you handle media relations for your nonprofit, it’s important to understand the rules that govern professional journalism. act as the public’s watchdog. But how does this code actually apply to the nonprofit world? Journalists are obligated to: seek and report the truth. be fair to your sources.

Ethics 113

Ethics Public and Nonprofit Management Advertising Nonprofit governance and management 113

Bloomerang

MAY 6, 2021

As a fundraiser, I understand all of these matters impact nonprofits, and the trend is leaning—hard—toward privacy and donor data protection. . In the early 2000s, Google gained broader traction and then took off to become what it is today as it became accessible to people beyond government and businesses. So, what changed?

Public and Social Policy 139

Public and Social Policy Public and Nonprofit Management Nonprofit governance and management Law 139

Nonprofit Tech for Good

MAY 18, 2020

By Grant Hensel , CEO of Nonprofit Megaphone – an agency that specializes in Google Grant management for nonprofits. Nonprofit Megaphone is Google Certified and supports over 300 nonprofit clients. In short, the Google Grant provides nonprofits with $10,000 each and every month to spend on ads in Google Search.

Nonprofit governance and management 133

Nonprofit governance and management Public and Nonprofit Management Advertising Activism 133

Stanford Social Innovation Review

SEPTEMBER 28, 2023

At this uncertain time, as the potential use-cases of generative AI begin to become apparent, there are at least 10 things that funders can do to help the existing field of tech-related nonprofits—and society at large—better prepare. Understanding, and developing guidelines and guardrails for, government use of AI. The future is now.

Civil Society 109

Civil Society Public and Social Policy Nonprofit governance and management Governance 109

Get Fully Funded

SEPTEMBER 13, 2022

We all know that running a nonprofit requires fundraising , but how do you plan a fundraiser ? Whether you’re a seasoned fundraiser or just getting started, you can raise more money if you take the time to get your plans in place first before you start working on a fundraiser for your nonprofit. Where do you even begin?

Fundraising 112

Fundraising Fundraising Recruitment Public and Nonprofit Management 112

NonProfit Quarterly

FEBRUARY 28, 2024

Thirteen years ago, fewer than a dozen digital news nonprofits led the charge to shift news to a nonprofit model. Now, there are more than 400 digital news nonprofits nationwide , supported by an ever-growing coalition of philanthropies that include the Walton charities.

Public and Social Policy 119

Public and Social Policy Environmental Public and Nonprofit Management Philanthropy 119

Stanford Social Innovation Review

OCTOBER 3, 2022

The local paradox is important because local social networks are increasingly filling the gaps left behind by struggling local institutions—disappearing civic associations, dying local media, and hollowed-out state and local governments. Fortunately, we believe the local paradox can be overcome.

Nonprofit governance and management 104

Nonprofit governance and management Governance Participation and motivation Values 104

NonProfit Quarterly

DECEMBER 7, 2023

Image credit: AndreyPopov on istock.com How can frontline communities access public funding for climate solutions? The same elements [needed for] BIPOC communities to benefit from public funding are also the most promising approaches to address…climate change. The answers are, well, complex.

Governance 78

Governance Community Development Environmental Collaborations 78

NonProfit Hub

OCTOBER 27, 2017

Though the idea of helping and giving back to others has existed since Biblical times, nonprofit organizations in the United States have a much shorter history. Every couple of decades, a new era ushers in a new set of ideas, principles and practices that affect how the nonprofit sector functions. Go big, or go home.

Nonprofit Organizations 60

Nonprofit Organizations Nonprofit Organizations Public and Social Policy Nonprofit governance and management 60

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Help the organization apply for, qualify for, and manage its Google for Nonprofits. It could be an email or postcard about a regular meetup the nonprofit hosts, or about its services.

Fundraising 127

Fundraising Fundraising Public and Social Policy Nonprofit Administration and Development 127

Bloomerang

MAY 15, 2024

Few things are more critical to your nonprofit’s success than your board of directors. A strong and effective board can help provide strategic direction, keep your finances in check, and uphold a high standard of governance. Conversely, a toxic, dysfunctional, or low-performing board can destroy your nonprofit.

Participation and motivation 83

Participation and motivation Public and Nonprofit Management Nonprofit governance and management Leadership 83

Nonprofit Fixer

JULY 14, 2021

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Many nonprofits are looking for options to engage board members in fundraising without requiring direct solicitation. Only a few of these options involve directly asking for money.

Fundraising 75

Fundraising Fundraising Nonprofit Administration and Development Public and Nonprofit Management 75

Nonprofit Marketing Insights by GlobalOwls

JANUARY 27, 2022

These huge organizations, apart from making big profits by advertising and selling their product, these companies also work on social and environmental issues that are occurring in the world. Nowadays, marketing is considered to be the court of social, environmental, public, and global concerns. Water Pollution and Management.

Marketing 52

Marketing Marketing Nonprofit governance and management Public and Social Policy 52

Nonprofit Megaphone

NOVEMBER 4, 2022

Many nonprofit organizations search for ways to cut costs in a down economy. A marketing industry adage puts it this way, “When times are good, you should advertise. When times are bad, you MUST advertise.”. Why Marketing Matters to Nonprofit Organizations. It comes down to perspective. Lessons From the Past.

Values 52

Values Marketing Marketing Nonprofit governance and management 52

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Non-Profits 44

Non-Profits Public and Social Policy Nonprofit governance and management Public and Nonprofit Management 44

The Agitator

SEPTEMBER 26, 2012

I don’t reflect that that cost is hugely inflated by what Amazon has to pay to recruit me, or more accurately, for all the advertising, promotion and overhead costs it incurs in communicating with people who don’t buy their cameras. Voluntary organisations could get much better at acquisition, no doubt.

Non-Profits 77

Non-Profits Retention Construction Recruitment 77

Care2

JUNE 17, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Public and Social Policy 28

Public and Social Policy Nonprofit governance and management Public and Nonprofit Management Nonprofit Administration and Development 28

iMarketSmart

APRIL 18, 2022

You give and the government matches your gift with a tax benefit. Your dollars become more powerful because the government pays for part of the cost of the gift.”. framed appeals do not differ significantly on persuasiveness in charity advertising.”. Journal of Public Economics, 148, 32-42. [4] Match language – Yes.

Philanthropy 52

Philanthropy Psychology Participation and motivation Public and Nonprofit Management 52

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 1 Comment | by Share Article in Care2 Case Studies Reader Comments (1) Nice reading!

Public and Social Policy 28

Public and Social Policy Public and Nonprofit Management Nonprofit governance and management Advertising 28

iMarketSmart

JUNE 20, 2022

For a human rights charity, it increased donations to mention that it “works in countries that have recently passed laws that harshly restrict nonprofit organizations.”[9]. For a cancer research charity, adding that government funding was cut did the same.[10] It tested four online advertisements for a children’s charity.[19]

Participation and motivation 52

Participation and motivation Altruism and Helping Public and Social Policy Psychology 52

NonProfit Hub

JUNE 29, 2017

We talked to Jeanette about her tips for what kind of impact a social media influencer and influencer-driven campaigns can make for your nonprofit. Social Factor has four reasons why your nonprofit needs a social media ambassador and it ties into Jeanette’s three categories for influencers. Her first tip? So that’s it in a nutshell.

Nonprofit governance and management 34

Nonprofit governance and management Activism Public and Nonprofit Management Marketing 34

Stanford Social Innovation Review

NOVEMBER 17, 2022

The False Binary Between For-profits and Nonprofits: Where the Troubles Begin. Our reasoning was straightforward: We didn’t want to be seen as competing for funding with the nonprofits using our software. We decided early on to incorporate NeedsList as a for-profit, purpose-driven company. The Investment Mirage.

Public and Social Policy 116

Public and Social Policy Social Enterprise Social Enterprise Non-Profits 116

Nonprofit Megaphone

SEPTEMBER 28, 2023

In the vast and often overwhelming landscape of nonprofit funding, smaller organizations frequently find themselves navigating the shadows of larger, more established entities. Grants for nonprofits are among the most valuable sources of funding available, but also often among the most competitive. And the best part?

Nonprofit governance and management 52

Nonprofit governance and management Foundations Public and Nonprofit Management Nonprofits 52

NonProfit Quarterly

DECEMBER 21, 2022

I was in conversation with the managers of the Economic Hardship Reporting Project (EHRP). And now we’re in season two with our production partners, Wisconsin Public Radio. And it attracted the attention of an organization that has partnered with EHRP before and that is Wisconsin Public Radio. I’m on their advisory board.

Health 99

Health Insurance Production Homelessness 99

NonProfit Hub

NOVEMBER 22, 2016

Cause Camp is Nonprofit Hub’s annual conference, bringing the best and the brightest from both the for-profit and nonprofit sectors, to inspire, educate and transform nonprofits of all shapes and sizes, from all over the world. He began working with nonprofits full-time about 15 years ago. Dan Pallotta. DanPallotta.com.

Public and Nonprofit Management 48

Public and Nonprofit Management Nonprofit governance and management Philanthropy Universities 48

NonProfit Quarterly

FEBRUARY 21, 2024

It’s time to change public policy to do away with excessive wealth and its corrosive effects on our lives, our society, and our democracy. Why Excessive Wealth Matters Academics and nonprofit activists have long talked about income inequality—and, more recently, have begun to address the more significant issue of wealth inequality.

Public and Social Policy 96

Public and Social Policy Nonprofit governance and management Governance Public Policy 96

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" said Greg Elin of the Sunlight Foundation. said Greg Elin of the Sunlight Foundation.

Governance 31

Governance Public and Social Policy Nonprofit governance and management Nonprofit Administration and Development 31

NonProfit Quarterly

JANUARY 31, 2024

At NPQ, we have long tracked changes in the business model of journalism, including the rise of nonprofit journalism. Could you break down your revenue profile—subscription, individual donors, philanthropy, advertising—and how that profile has changed over time? We have been a nonprofit news organization for nearly 50 years.

Public and Social Policy 109

Public and Social Policy Advertising Public and Nonprofit Management Nonprofit governance and management 109

NonProfit Quarterly

SEPTEMBER 11, 2024

Image: “One Sided” by Yvonne Coleman Burney/ www.artbyycolemanburney.com Editors’ note: This piece is from Nonprofit Quarterly Magazine ’s summer 2024 issue, “Escaping Corporate Capture.” 5 Tenants are confronting [corporate] capture by organizing toward a world in which housing is guaranteed as a public good.

Public and Social Policy 125

Public and Social Policy Universities Nonprofit Administration and Development Public and Nonprofit Management 125