How to Reduce the ‘Cost’ of Philanthropy So Major Donors Give More
iMarketSmart
APRIL 18, 2022
framed appeals do not differ significantly on persuasiveness in charity advertising.”. They have abundant food and drink. Organizational Behavior and Human Decision Processes, 59(3), 331-347 ; Konow, J. framed messages in charity advertising: Meta?analytic framed messages in charity advertising: Meta?analytic
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