Nonprofit Marketing Insights by GlobalOwls

OCTOBER 13, 2023

Be sensitive to cultural diversity and how your visuals may affect your audience. For example color psychology is frequently cited as an important factor in choosing palettes for design, but it varies from culture to culture. Think outside the box by remembering that you have more than just one demographic to market to.

Marketing 52

Marketing Marketing Race and Ethnicity Cultural Diversity 52

NonProfit Quarterly

APRIL 20, 2023

Black users have long been at the center of digital culture as trendsetting social media influencers, content creators, and key drivers of online racial justice activism, as seen by hashtag movements such as #BlackLivesMatter and #SayHerName.

Values 131

Values Public and Social Policy Race and Ethnicity Public and Nonprofit Management 131

NonProfit Quarterly

MARCH 10, 2025

35 The quality of ethnicity data can be affected by miscoding, perceived importance, and biased interpretation. 37 For example, individuals may choose anonymity regarding their ethnicity, or healthcare professionals may interpret it inaccurately, deepening health disparities.

Health 70

Health Race and Ethnicity Ethics Public and Social Policy 70